Resort, service provider link booking systems for seamless trips in Malaysia
AN integrated resort and a global travel service provider have signed two landmark memoranda of understanding to strengthen their strategic collaboration.
The agreements between Resorts World Genting (RWG) and Trip.com Group aim to boost Malaysia's inbound travel, leveraging the latter's global audience as RWG's top supporting online travel agency (OTA).
The agreements marked a major milestone in connectivity, marketing innovation and market-specific engagement, reflecting a commitment to delivering seamless, personalised and elevated travel experiences for international tourists, according to a media statement by RWG.
One feature is the direct integration between Trip.com and RWG's hotel and theme park booking systems, enabling real-time inventory updates, instant confirmations and rate parity across platforms, providing a streamlined booking experience.
Trip.com customers will enjoy exclusive offers and enhanced convenience when planning their visit to RWG.
RWG sales, marketing and public relations executive vice-president Spencer Lee said, 'We are witnessing strong travel momentum across the region, especially Malaysia, and our partnership with Trip.com enhances our ability to meet this growing demand.
'We are well-positioned to offer a streamlined travel journey supported by exceptional leisure, hospitality and entertainment offerings.'
There will also be a series of marketing campaigns to drive awareness of RWG among international travellers, with a focus on the Asian market.
These collaborative campaigns, ranging from flash sales to member-exclusive deals, will be powered by Trip.com's traveller insights and vast marketing ecosystem.
'We are delighted by this strengthened partnership with RWG, enhancing our product offerings with one of Malaysia's most recognised hospitality brands,' said Boon Sian Chai, Trip.com managing director and vice-president of international markets.
'Malaysia is a key growth market for Trip.com and this collaboration reflects our ongoing commitment to supporting its tourism sector.
'As a one-stop travel platform, we are focused on delivering a seamless end-to-end user experience, from planning to booking to travelling.'
Trip.com attractions and tours general manager Chase Liu said, 'We are proud to be the first OTA to implement direct integration with RWG, which will make it even easier for our customers to easily discover and experience local hotspots.
'We are confident that our joint efforts will not only boost RWG's presence in key international markets, but also further reinforce Trip.com as a leading travel services provider providing access to top-tier attractions.'
The collaboration was also a strategic move in anticipation of Visit Malaysia 2026, supporting Tourism Malaysia's mission to promote the country as a top travel destination, the statement added.
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