How One Coupon Platform Became the Bridge Between Shoppers and Brands in MENA

Mint

5 days ago

In the ever-evolving world of online shopping, the Middle East and North Africa (MENA) region has emerged as a dynamic and fast-growing e-commerce hub. Yet, for all its growth and potential, one of the greatest challenges for both shoppers and retailers in the region has remained constant: how to close the gap between the desire to save and the need to sell.
That's where GC Coupons comes in.
Launched with a mission to make savings effortless, GC Coupons has quickly become MENA's leading coupon platform, transforming how customers shop online and how retailers reach them. Today, the platform proudly serves millions across the Gulf, acting GC Coupons as a vital bridge between brands and value-conscious shoppers.
'GC Coupons is the only app that you need to save money in Gulf Countries,' says Yash Bhojwani, the founder of GC Coupons.
'We're not just offering promo codes — we're helping people make better financial decisions every time they shop.'
What started as a simple site listing promo codes has now evolved into a full-fledged platform with apps on both Google Play and Apple App Store, amassing over 50,000 downloads and counting. The success is rooted in one powerful insight: consumers are no longer casually looking for discounts — they expect them.
GC Coupons taps into this expectation by curating and updating coupon codes across a wide range of categories: fashion, electronics, beauty, home essentials, kids' products, food delivery, and even travel. But unlike generic discount aggregators, GC Coupons focuses exclusively on the Gulf region, offering highly localized and brand-authorized coupon codes.
Over 200 major online retailers in the UAE and Saudi Arabia now partner directly with GC Coupons to offer exclusive, verified deals to users — many of which are not available on any other platform.
In the past year alone, GC Coupons has helped more than 5 million customers across Gulf Countries save money on their online purchases. This includes daily savings on everything from essential groceries to luxury fashion.
Take Noon, for instance — one of the region's most popular online marketplaces. Shoppers looking to cut costs on electronics, fashion, and household goods regularly turn to GC Coupons for exclusive offers. You can access the latest Noon Promo Code directly through the platform, offering substantial discounts with just a tap.
Then there's Level Shoes, the go-to luxury footwear destination for Middle Eastern consumers. GC Coupons users benefit from exclusive codes that unlock luxury at lower prices. Anyone seeking elegant footwear for less can browse updated deals using this dedicated Level Shoes Discount Code page.
With thousands of similar partnerships, GC Coupons has cemented itself as a reliable, time-saving tool in the online shopper's arsenal.
While customers experience GC Coupons as a powerful savings app, what's less visible — but equally important — is the platform's role as a performance marketing channel for regional brands.
Retailers face two key pain points in today's e-commerce environment: High customer acquisition costs via traditional digital ads.
2. Poor conversion rates due to price-sensitive consumers.
By offering free-to-use, affiliate-based coupon promotion, the platform allows retailers to drive high-intent traffic to their sites — often resulting in higher conversion rates and bigger order values. The model aligns perfectly with the retailer's need for ROI-driven marketing while delivering real value to end-users.
It's no surprise that new-age regional brands like Saily, a rising player in lifestyle and home products, are flocking to GC Coupons. Exclusive coupons for this brand can be found on the dedicated Saily Promo Code page, making it easier than ever for users to discover and try newer brands — all while saving.
MENA's online consumers are overwhelmingly mobile-first, and GC Coupons meets them where they are.
Available on both Android and iOS, the GC Coupons app delivers instant notifications on newly released coupons, category-specific alerts, and special one-day offers. The app is intuitive, fast, and localized for Arabic and English users — a thoughtful feature given the region's diverse user base.
Shoppers can search by brand, category, or keyword, save their favorite merchants, and even receive alerts for when their preferred stores release fresh deals. With a strong 4.5+ rating across platforms and more than 50,000 downloads, the GC Coupons app is quickly becoming a staple on Gulf smartphones.
One of the reasons behind GC Coupons' success lies in its commitment to trust and transparency. While many coupon sites suffer from outdated codes and user frustration, GC Coupons prioritizes real-time updates, brand-approved coupons, and dedicated content teams that test each code before publishing.
The platform also keeps its audience engaged through informative blogs, shopping tips, and regional guides that help shoppers maximize value with minimal effort. In a region where e-commerce is still maturing, GC Coupons serves as both an educator and enabler for cost-conscious consumers.
As inflation, VAT, and rising living costs continue to impact household budgets in the Gulf, tools like GC Coupons aren't just convenient — they're essential.
Beyond saving individuals money, the platform is playing a crucial role in strengthening the digital retail ecosystem in the region. By reducing price friction and increasing buyer confidence, GC Coupons is helping retailers grow sustainably while ensuring customers never pay more than they should.
And with plans to expand its partnerships, invest in AI-based deal recommendations, and roll out more exclusive offers, GC Coupons is well on its way to becoming the definitive shopping companion for millions more.
Whether you're a tech-savvy shopper in Dubai or a deal-hunting parent in Riyadh, GC Coupons is your bridge to a smarter, more affordable shopping experience.
Note to readers: This article is part of Mint's paid consumer connect Initiative. Mint assumes no editorial involvement or responsibility for errors, omissions, or content accuracy.
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