India's furniture giant Royaloak debuts in UAE, eyes booming home décor market - Middle East Business News and Information
Royaloak Furniture, one of India's largest organised furniture retail chains, has announced its entry into the UAE market as part of a broader international expansion strategy. With an operational history spanning over 15 years and a customer base exceeding 5 million, the brand has opened three stores in the UAE—located in RAK Mall (Ras Al Khaimah), Lulu Mall (Fujairah), and Silicon Central Mall (Dubai)—each spanning nearly 20,000 square feet.
The move comes at a time when the UAE's furniture and home décor industry is witnessing steady growth, driven by a combination of increased real estate development, rising urbanisation, and a growing population of design-conscious consumers. According to industry estimates, the UAE furniture market was valued at approximately USD 5.1 billion in 2024 and is projected to reach USD 5.4 billion by 2033, growing at a CAGR of 4.18%.
Royaloak's entry adds momentum to the region's expanding mid-to-premium furniture segment. The brand is known for its 'Country Collection' that showcases curated pieces inspired by American, Italian, and Malaysian designs. The company sources products from manufacturing hubs across Asia and Europe, aiming to balance aesthetic appeal with functional quality.
'Our UAE expansion is aligned with market demand and retail opportunity,' said Mathan Subramaniam, Co-Founder and Managing Director of Royaloak. 'What sets us apart is a vertically integrated model—from sourcing to distribution—which ensures both product consistency and affordability. With our dedicated warehouse in the UAE, we are equipped to provide fast, reliable delivery and a localised shopping experience.'
The stores are designed to cater to a wide demographic—offering furniture for living rooms, bedrooms, offices, dining areas, and outdoor spaces, in addition to home décor and mattresses. Each outlet is supported by Arabic-speaking staff to ensure culturally attuned customer service.
In tandem with its retail footprint, Royaloak has launched a dedicated UAE e-commerce platform, while also partnering with Amazon UAE and Noon to strengthen its omnichannel presence.
The brand's UAE entry is not just an expansion strategy but also a commitment to job creation and customer-centric innovation in one of the Middle East's most competitive retail landscapes. The company plans further expansion across the Emirates in the coming year
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