
How To Experience Viking History In The English City Of York
Few cities in Britain showcase their Viking history so proudly as York. Although the soaring York Minster dominates the skyline and draws much of the attention, the city's Norse past is never far from view.
Known to the Vikings as Jórvík , this was once a thriving hub of trade, craftsmanship, and settlement under Scandinavian rule.
More than a millennium later, that heritage still shapes York's identity, from museum exhibitions to everyday street names that trace back to the age of Danelaw.
For travelers interested in history, York offers one of the most vivid windows into Viking Britain. Here's how to explore its Norse legacy, both above and below ground.
No visit to York is complete without a stop at Jorvik Viking Center. Built on the site of a groundbreaking archaeological dig, the museum transports visitors back to the 10th century using reconstructed scenes, lifelike animatronics, and even historically accurate smells.
The highlight is a slow-moving ride through a recreated Viking street, complete with Old Norse dialogue and glimpses into everyday life from blacksmithing and cooking to gossip and trade. Individual commentary is provided at each seat in many languages.
After the ride, visitors can explore the museum's collection of original artifacts, including weapons, jewelry and tools unearthed just meters below. Guides dressed in authentic outfits are on hand to provide explanations.
Although the attraction isn't a comprehensive history museum, it does provide some important context into York's Viking history and is suitable for families.
Advance booking of timed entrance tickets is essential, particularly during school vacation periods, when tickets can sell out quickly. If you wait until the day, you'll face a long line, or miss out altogether.
The Jorvik Viking Center recreates scenes from Viking Age York. David Nikel
Don't skip the gift shop. Its selection of Viking jewelry, replica artifacts, and history-themed books is far better than your average souvenir stand. The Dig That Changed Everything
The Jorvik Viking Center exists thanks to one of the most significant urban excavations in British history. In the late 1970s, archaeologists from the York Archaeological Trust began digging beneath Coppergate, a central shopping street, ahead of a planned construction project.
What they uncovered was extraordinary: remarkably well-preserved Viking-era remains, including wooden buildings, tools, textiles, pottery, and even traces of food and human waste, all protected by the waterlogged soil.
These findings offered a rare glimpse into everyday life in 10th-century York. Unlike many Viking sites, which focus on burials or warfare, Coppergate revealed a bustling urban community complete with workshops, homes, and trading spaces.
Tenth-century coins bearing Thor's hammer on one side and St. Paul's name on the other, along with pagan-style burials, reveal how Norse and Christian beliefs coexisted in Viking-age York.
It fundamentally changed how historians viewed the Viking presence in Britain, shifting the narrative from raiders to settlers. Discover York's Archaeology For Yourself
Just a few minutes' walk from the Jorvik Viking Center, DIG: An Archaeological Adventure gives visitors the chance to step into the shoes of a real archaeologist.
This interactive attraction is designed with children and families in mind, offering hands-on excavation zones filled with replica artifacts buried in synthetic soil. Kids can unearth fragments of pottery, bones, and other finds while learning how archaeologists piece together stories of the past.
Guides bring the discoveries to life, explaining how layers of the city reveal centuries of occupation. For anyone traveling with children, it's an ideal complement to the Jorvik Viking Center. When Viking History Comes Alive
Every mid-February, York transforms into one of Europe's liveliest and longest-running celebrations of Viking culture during the Jorvik Viking Festival.
Viking reenactors march through York during the Yorvik Viking Festival in 2024. Getty Images
This weeklong event brings the city's Norse heritage to life with performances from costumed reenactors and hands-on activities for all ages.
Throughout the week, central York fills with energy. Living history encampments line Parliament Street, where traditional craftsmen demonstrate skills like blacksmithing, leatherworking and wood carving.
One of the highlights is the March to Coppergate, a dramatic procession of reenactors complete with shields, battle cries, and historic flair. In 2025, the festival celebrated its 40th anniversary and attracted 450 'Viking warriors and civilians' to the march.
Families can take part in everything from Berserker Boot Camp to the light-hearted (and oddly popular) Poo Week, where kids recreate Viking coprolites using clay and imagination. Evening performances bring Norse legends to life with storytelling and theatrical spectacle.
While ticketed experiences often sell out early, many events remain free and open to the public, making the festival accessible whether you plan a full itinerary or just stumble into the action. The Language Of Viking History In York
One of the most visible Viking Age legacies is in the language of York. Many of York's streets end in 'gate'. That's not because of medieval fortifications, but from the Old Norse word gata , meaning road.
Names like Coppergate and Stonegate are everyday reminders of Norse settlement, even though they are pronounced differently in modern English. These linguistic traces, quietly embedded in the city's layout, are a reminder that York's Viking past is never far beneath the surface. MORE FROM FORBES Forbes Step Into Norway's Viking Age History In Stavanger By David Nikel Forbes In Leeds, Shopping Comes With A View By David Nikel Forbes A Relaxing Day In Harrogate, Yorkshire's Historic Spa Town By David Nikel

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles

Business Insider
a day ago
- Business Insider
I upgraded to premium economy on an 8-hour Norse Airlines flight. It surpassed my expectations in so many ways.
A few months ago, my procrastination caught up to me as I tried booking a last-minute flight home from Paris back to the US. I'm typically a loyal Delta flyer, but I experienced sticker shock when I saw the prices of its last-minute economy flights back home. So, although I don't usually fly with budget airlines, I found myself researching flights on Norse Atlantic Airways. The Norwegian airline is known for having affordable transatlantic flights, and its nonstop options to get me back to the US were hundreds of dollars cheaper than what I'd seen elsewhere. So, I paid $670 for an eight-hour flight in premium from Paris to New York City. (From there, I'd take a cheap flight home to Texas.) Although I was skeptical about the low prices — my premium Norse seat was still way cheaper than a similar flight in Delta's economy section — I ended up being pleasantly surprised. My ticket came with priority check-in, which I loved I chose to upgrade to a premium ticket because economy didn't include amenities I wanted and would otherwise have to pay out of pocket for, like meals and a checked bag. Fortunately, my premium ticket even came with priority check-in, which I was very grateful to have. When I arrived at my gate at Charles de Gaulle, the check-in line for my flight looked incredibly long. Instead of waiting with the masses, I used my status to quickly board the shuttle bus to the plane. I was pleasantly surprised by how spacious my seat felt Norse doesn't have first-class cabins — its Boeing 787 Dreamliners are divided into premium and economy. Walking to my seat didn't take long, and I breathed a sigh of relief when I saw how spacious my premium-cabin seat looked. The seat pitch is 43 inches and the width is 19.5 inches, much larger compared to the 31-inch seat pitch and 17-inch width in economy class. My seat was so comfortable that I had no issues relaxing. I also had tons of extra legroom, though not having enough is rarely an issue for me at 5'1". Still, it was nice having so much space that my feet didn't even accidentally kick my bag, which was tucked under the seat in front of me. In premium, the in-flight entertainment screen could be pulled out from the armrest. On it, Norse offered an assortment of movies, TV shows, and music. I opted to watch "Gilmore Girls." The screen was easy to maneuver, and I liked that I could tuck it away when I wasn't using it. The flight had fairly standard amenities — but I couldn't reach some of the seat controls The flight attendants came by and handed everyone in my cabin a complimentary set of headphones, earplugs, an eye mask, and a soft Norse blanket. I didn't have to pay for my sodas, water, wine, or two in-flight meals since they were included in my premium upgrade. At one point, flight attendants even came by the premium section and offered to top off my wine, free of charge. It was such a nice touch. Although the spacious premium seats provided plenty of room for me to curl up and nap, I couldn't reach the buttons to control the fans or reading lights. Unfortunately, I wouldn't have been able to reach the call button from my seat, either. I also had to ask for help retrieving my carry-on when the plane arrived in New York. On other airlines, I've been able to stand on my tip-toes to grab my luggage, but I would have needed a stepladder to grab my things from Norse's bulkheads. None of that was a major issue, but it's something worth keeping in mind if you're a similar height. I'd fly internationally with Norse again — and I'd stick with my upgrade All in all, the low-cost airline impressed me. I was especially grateful I'd splurged for a premium ticket, even though economy ones were hundreds of dollars cheaper. The extra space alone (not to mention the checked bag, food, drinks, and priority check-in) made the upgrade well worth it. Prices may vary (especially for last-minute bookings), but I'm still impressed that my upgraded Norse Atlantic ticket cost me less than what I'd have paid to fly Delta in economy. Plus, my overall experience was more pleasant than I expected. My seat felt pretty top-notch for a low-cost carrier, and I commend the entire staff for being so friendly, helpful, and welcoming throughout the flight. However, I won't be committing my loyalty to Norse Airlines anytime soon. It has a limited selection of routes, no direct flights to my home airport in Texas, and no frequent-flyer rewards program. So, for now, I think I'll stick with Delta and rack up miles for future rewards — but if I end up needing another short-notice international flight, I'd definitely fly premium with Norse Airlines.
%3Amax_bytes(150000)%3Astrip_icc()%2FTAL-lead-image-JAPANMISTAKES0725-74e751a09ac844898f6e8917ab7dfd28.jpg&w=3840&q=100)

Travel + Leisure
a day ago
- Travel + Leisure
I've Lived in Japan for 20 Years—and These Are 10 Common Mistakes I See Tourists Make
Ah, the horror of the cultural faux pas. The hot twist of shame that keeps you up at night, cheeks burning and wondering if you should just grab your passport and make a midnight run for the border. I know the feeling well. With its opaque rules and rigid customs, even the most conscientious traveler can put a foot wrong in Japan. While people are generally gracious about missteps, recent surges in tourist numbers are starting to strain that vaunted hospitality. I've lived here for 20 years—here are 10 common mistakes to avoid on your next trip to Japan. A hand picks up sushi with chopsticks. Jackyenjoyphotography/Getty Images Dining etiquette is a minefield, and the rules are different depending on the cuisine, but proper chopstick manners always make you look good. I'm not talking about being able to use them, although expect any level of proficiency to be greeted with effusive praise. I'm talking about where to put them. When you aren't eating, place chopsticks on the rest provided. In the case of disposable chopsticks, you can make a rest by folding the paper sleeve in half. Never stick them upright in a bowl of rice, as this symbolizes an offering to the dead. Don't point to things with chopsticks or commit the double-dipping sin of taking food from a common plate with chopsticks that have been in your mouth. Some other good tips for dining out: Do slurp noodles like ramen, eat nice sushi with your hands, and neatly fold up the oshibori hand towel after use. Don't arrive late to a reservation, leave food uneaten, or wear strong scents, especially to kaiseki or sushi, where the chef will be highly protective of the subtle flavors. Part of maintaining social harmony in space-starved Japan is literally keeping the peace. I almost never see Japanese people—well, sober ones anyway—having raucous conversations in public. This especially goes for phone conversations. It's considered rude to answer one's phone on public transport or in a restaurant, for example. Of course, you've got to let it all out sometime, and the volume goes way up in places like pubs, playgrounds, and festivals. The rule of thumb is to read the room and set your volume accordingly. A passenger awaits a train arriving in a station. Those videos you've seen of staff physically cramming people into trains? They're real. Rush hour in Tokyo is no joke, as my bruised toes and crushed lungs can attest. So, bringing a giant suitcase on the train at 8 a.m. and parking it in front of the door isn't going to win you any fans. Luckily, Japan has excellent next-day luggage delivery services, so pack an overnight carry-on and entrust oversized bags to the pros. Even at off-peak times, avoid blocking the doors or ticket gates by standing to the side and hold backpacks in front of you so they don't whack other passengers. Eating or drinking is also a no-go, except for long-distance services like the bullet train, where bringing a bento box is practically imperative. One other point to remember is that trains don't run 24/7 in Japan, even in big cities like Tokyo. Particularly for day trips to more rural areas, be sure to check the departure time for your last train so you don't get stranded. A person handing over Japanese Yen. During the pandemic, Japan got a lot better about accepting digital payments, but there are still lots of places that only want cold, hard cash, especially small businesses. I've seen many a tourist have to scramble to find an ATM when they realize they've just eaten a meal they can't pay for. Just to be safe, always carry a bit of cash. Also, Japanese people rarely pass money directly to a cashier, wanting to evade an awkward hand touch. Instead, there is a tray provided next to the register. It's polite to put your cash on the tray and allow the cashier to pick it up. They'll return your change the same way or cushioned on top of a receipt. This one goes out especially to my fellow Americans: Leave the tipping culture at home. It is never expected in Japan for any service, and it just creates confusion. I've seen waitstaff chase customers down the street to return money left on the table. It's like if you went to the supermarket and tried to tip the cashier—they'd just be confused and insist on giving you the correct change. If someone really goes above and beyond, a small gift of appreciation like chocolate will usually be graciously accepted, particularly if it's something representative of your hometown or that isn't readily available in Japan. But again, none of this is expected, and a sincere thank you is appreciated just as much. Nonverbal communication can get non-Japanese speakers a long way, but be aware that not all gestures translate. A common miscommunication happens with beckoning. In Japan, a come-hither gesture is performed palm down with a flick of the fingers, which unfortunately looks a bit like how Europeans and North Americans communicate 'Buzz off, jerk!' When signaling for the check, miming signing a bill will sometimes work, but the more standard gesture is to cross your index fingers in an X, indicating you don't wish to order anything else. Finally, bowing with hands pressed in front of your chest: While this communicates gratitude in much of Southeast Asia, it looks like over-the-top pleading in Japan. A standard bow here is with hands at your sides or clasped neatly at the waist. View of Kyoto through a taxi window. Daniel Gorostieta/Travel + Leisure People often joke about Japan living in the future. When I first arrived, the automatic taxi door cemented that idea as gospel for me. The driver just hits a button and the door swings open to let you in, no need to juggle bags or touch hot metal. The same goes for alighting. Once you've paid, the door automatically swings open to let you out. Magic! Of course, the mechanism can get broken if mishandled, which is why drivers have a sharp word if you try to manually open the door. In other taxi-related tips, drivers will usually insist on loading luggage in the trunk as part of their service. It's okay to hail a taxi on the street so long as there is room to pull off, but you can generally find taxi ranks in front of stations and hotels. Uber does exist in Japan, but only in major cities. Also, it will only connect you with a taxi. A local app called Go is cheaper and more widely used. Following a change to public health laws in 2020, smoking is pretty tightly restricted in Japan to prevent second-hand exposure. This means no smoking in public areas like restaurants and hotels except in designated smoking rooms. All train services, including long-distance bullet trains, are non-smoking. Smoking while walking on the street is banned, and police can hit you with an on-the-spot fine if they catch you lighting up. Screened smoking areas are usually found outside stations or other gathering spots, complete with bins for your butts. Vapes fall under the same rules. And note that e-liquids containing nicotine are not sold in Japan, but you can bring up to 120mL for personal use. Exterior of Kyoto's Imperial Palace. Maria Ligaya/Travel + Leisure Most Japanese people have a very loose relationship to religion compared to some Westerners, adopting practices from Buddhism, Shinto, and even Christianity. That doesn't mean they don't take it seriously, though. A common complaint among my Japanese friends is tourists' lack of respect at shrines and temples. Not just the buildings but also the grounds are considered sacred, so remove hats and sunglasses, moderate your volume, don't take photos of ceremonies unless given express permission, and certainly don't do gymnastics off the torii gates. Another pro tip: The center of the path under a torii is reserved for deities, so stand to the left or right when taking pictures. Visiting a hot spring or sento public bath is a literal immersion in a bathing culture that has lasted more than a millennium. It's part of the social and spiritual fabric of life in Japan, where a long soak before bed is still a nightly practice in many households. But like everything, it has its rules. The communal water is for soaking, so shower first to ensure you aren't bringing in a day's worth of sweat and grime. The small towel provided can be used as a washcloth. Some smaller facilities don't have showers. In that case, use the little buckets provided to scoop up water from the bath and pour it over yourself where it won't splash others. No swimsuits are allowed. It's also bad form to let your towel touch the water, so many people rest it on their heads. Loud talking or splashing can disturb other bathers, so just slip into the water and keep your conversations to a murmur.


Tom's Guide
2 days ago
- Tom's Guide
I slept on a $700 pillow and loved it — but I still prefer my $85 alternative
In the land of bedding, it is a known fact that the comfort and support offered by natural down is among the best on offer. As someone who tests bedding for a living, I 100% agree with this — especially after sleeping on the Norvegr Premium Collection White Goose Down Pillow. In simple terms, it's a dream. I'd describe it as an amalgamation of our eight best pillows we've tested in 2025. But this didn't stop me from missing my $85 memory foam and microfiber alternative. And yes, I feel a little guilty for saying that... The reason? I know that it's possible to recreate the same luxury comfort and support for one-tenth of the price. But before we decide the final verdict, let's dive into everything you need to know about this Norvegr pillow, my experience sleeping on it and the journey of creating a headrest meant for 'royalty'... Beyond a bedding brand, Norvegr is a family business spanning three generations, currently run by Nils Stene, the grandson of the founder. The roots of the brand are essentially Norse, tracing back to the Viking era when pure Eiderdown feathers were used to create the most luxuriously cozy bedding and Arctic clothing. The product in question is the Norvegr Premium Collection European White Goose 100% Down Pillow. Made from all natural down with a fill power of 830 coming in a soft-to-touch cotton case, this is a supremely plush headrest available in three firmness levels to suit your sleeping preferences (soft, medium and firm). Norvegr takes great pride in crafting duvets, pillows and other bedding meant to last decades. The brand recommends relying on its restoration service to refresh your down pillow every 5 years — which will help make it last up to 25 years with proper maintenance. This makes it stand out from the regular pillows in the market with a humble sleep trial and warranty of a maximum of five years (the best I've seen so far for a pillow). Norvegr is a brand which screams 'quiet luxury'. Its products embody the values of simplicity, modesty and superior quality. This is why their bedding is tailor-made to suit the client and their needs, rather than matching your sleep profile to existing options. Even though I've tested many pillows, getting a customized one based on my sleeping style was a new experience. The process involved a sleep consultation with the present Norvegr CEO Nils Stene, who enquired about my primary sleeping position, preferred pillow feel and height. Based on my details, Stene recommended the Premium Collection White Goose Down firm pillow. All I had to do after that was wait for my perfect pillow to arrive. Note that this process is not for those who are pressed on time. Each pillow is made to order, which can take up to three weeks. As the name suggests, the Premium Down Collection Pillow comes with a hefty price tag ranging anywhere between $320 to $1,020 (£241 to £769). When shopping on the site, you should first select your country (US, UK, Norway and Europe) which will show you the prices accordingly. Norvegr pillows begin at $180 for a Standard Collection model. This means the Premium Collection is its most expensive line-up with prices starting from $320 (£241). Unlike other brands, Norvegr don't offer seasonal bedding sales. Prices are decided solely based on your requirements which are not subject to change based on major sale events like Black Friday or Memorial Day. This once again points to the fact that the brand values 'intention' rather than spontaneous shopping sprees. Yes, Norvegr pillows do not come with a conventional sleep trial or warranty but they are made to last up to 25 years. But how is that possible? That's where their unique restoration service comes in. Every five years, you can send in your pillow to their specialized family-run facility in Norway, for a thorough clean-up and refresh. The brand employs harmless UV irradiation to sanitize the pillow and it's then filled to its original loft capacity, with freshly-cleaned down material. The idea is to effectively restore it so that your dream Norvegr pillow is good as new. Norvegr European White Goose Down Pillow: boudoir soft from $320 / £241 at NorvegrI'm currently testing a standard size firm Premium Collection pillow which costs $535 / £584 for a standard size or $655 / £769 for a queen/king. You can choose your pick from their three pillow collections, which differ in terms of down composition and fill power. The prices include any import duties, or VAT. Worldwide shipping is free for orders above $1,000. The brand lives by their luxury ethos in everything — right from the construction of the pillow down to its packaging. Your easy-to-open cardboard boxes and vacuum sealed packing can't be compared to the meticulous attention to detail on this pillow. Once I opened the DHL packaging, I was greeted by a fully black sack bag with glorious silver drawstrings, complete with the Norvegr logo on the front. The pillow was kept neatly folded inside without any plastic seals or tapes. Once out of the bag, it takes a while to fully unfurl. Being made from 100% organic materials, you need not worry about the slightest off-gassing when unpacking this pillow. Fluffing it up by hand can help speed up the expansion process, but I happened to sleep on mine after only a few hours. Have I been this excited about lying down on a pillow before? Probably not. And I was not disappointed. It was like laying my head among the clouds — the plushness and softness nestled my neck and shoulders and provided the ultimate cozy sleep experience. The Norvergr pillow felt luxuriously indulgent, comfortable and regal. Being a combination sleeper (side and back), the custom-made pillow worked wonders to support my neck, head and shoulders in both these positions. It is safe to say that I drifted off into a peaceful slumber as soon as my head touched the pillow on the first night of testing. During the one-week testing period, I slept like a baby throughout the night. The temperature-regulating properties of natural down proved to be an exceptional weapon against the erratic hot and humid nights. However, one drawback I spotted every morning once I woke up was how flat the pillow felt under the weight of my head. It requires regular fluffing to maintain the support and shape, much more than your adjustable foam pillows. Moreover, if you're someone used to the responsiveness of memory foam like I am, it might take a while to get used to extreme plushness of feathers. I found that my face and neck sank deeper into the pillow during the night, with the two sides bulging on either end. For me the Norvegr pillow was supremely comfortable and every bit effective in providing a goodnight's rest. It helped me sleep without any discomfort or overheating during a rapidly changing British summer. I do need more time to fully asses the performance of the pillow, especially in terms of support, as I noticed it tends to flatten quite easily, so stay tuned for my full review after a few more weeks sleeping on it. But, does every one really need a $700 pillow? In my opinion, you don't require an expensive down pillow if your priority is just 'quality sleep'. This is why I'd still prefer the Coop Original Adjustable which is priced at $85 for a standard size— with more or less the same benefits as the Norvegr pillow. Made from a hypoallergenic blend of contouring memory foam and cushioning microfiber, the Coop Original has a fully adjustable design— which means you can simply add or remove the fill to suit any sleeping position (side, back or front). During the Coop Original Adjustable review period, I found it to be a plush yet supportive pillow, offering the subtle responsiveness and pressure relief of the foam and fiber combination. It also sleeps at a very neutral temperature, but if you're a hot sleeper, I'd recommend investing in a dedicated cooling pillow instead. Coop Original Adjustable Pillow: from $85 at Coop Sleep GoodsA standard size Coop Original is priced at $85 while a king pillow will cost you $99. It is also available to buy in three different shapes: classic, crescent and cut-out. The pillow comes encased in a soft Lulltra (a blend of polyester and bamboo-derived viscose rayon) cover which is both removable and machine washable. We have previously spotted the Coop Original up to 20% off during major sale events like Black Friday, Memorial Day and Prime Day, which drops the MSRP of a standard size to $68. However, a regal sleep experience is priceless and this is exactly what Norvegr delivers. This can only be best described by the brand's foundational vision: "to elevate the essential". The idea is to transform the most basic parts of our daily lives into "lifelong luxury", since the biggest investment you can ever make is on yourself. As a sleep writer who delves into the importance of rest for your physical and mental wellbeing, I understand that 'sleep' is indeed one aspect of our life which deserves attention, care and of course, luxury. If that sounds like how you want to elevate your sleep health, Norvegr is the right choice.