Better Than Booze Mocktails Launch at Walmart, Expanding Access to Premium Alcohol-Free Beverages
'Our mission has always been to make the decision to go alcohol-free an easy and exciting one. Being on shelves at Walmart is a major step in normalizing and celebrating that choice across the country.'— Drea Groeschel
NASHVILLE, TN, UNITED STATES, May 28, 2025 / EINPresswire.com / -- Better Than Booze, the Nashville-based non-alcoholic beverage brand that is redefining what it means to raise a glass, has officially launched in Walmart stores across key Southern and Midwestern states. As of April 2025, the brand's fan-favorite Mocktail Variety 6-Pack is now available in 437 Walmart locations throughout Kentucky, Alabama, Georgia, Tennessee, South Carolina, North Carolina, Arkansas and Wisconsin.
With traditional alcohol sales on the decline and consumer demand growing for sophisticated, better-for-you beverage alternatives, Better Than Booze is making bold, flavorful mocktails more accessible than ever, without compromising on taste or experience. Crafted with premium ingredients and inspired by classic cocktails, the ready-to-drink lineup is designed for those who want to celebrate with all the flavor and none of the aftereffects.
'We created Better Than Booze to bring people a new way to enjoy life's moments without the downsides of alcohol,' explained Drea Groeschel, Co-founder and CEO of Better Than Booze. 'This Walmart launch allows us to reach even more consumers who are looking for elevated, alcohol-free options they can feel good about — whether they're celebrating something big, looking for a refreshing summer beverage or just winding down on a weeknight.'
The Walmart launch marks a pivotal moment in Better Than Booze's retail expansion. The brand has rapidly gained national momentum since its debut, now available in nearly 2,000 on- and off-premise retail locations across the country. The new rollout at Walmart is a six-month test phase, laying the groundwork for potential broader expansion through 2026.
'Our mission has always been to make the decision to go alcohol-free an easy and exciting one,' added Groeschel. 'Being on shelves at Walmart is a major step in normalizing and celebrating that choice across the country.'
The exclusive $14.27 price point at Walmart offers customers an affordable entry into the elevated world of alcohol-free mixology. While the products are not yet available for purchase on Walmart.com, shoppers can use the brand's store locator to find their nearest participating location.
Better Than Booze remains committed to creating inclusive, social drinking experiences that go beyond the can — one that supports a modern lifestyle centered on connection and fun.
Visit DrinkBetterThanBooze.com to learn more and explore all of the brand's beverage offerings.
About Better Than Booze
Founded in Nashville in 2022, Better Than Booze is a trailblazing non-alcoholic beverage brand on a mission to redefine the way people celebrate. Crafted with premium ingredients and inspired by classic cocktails, its ready-to-drink mocktails and THC beverages are designed for those who want all the flavor and none of the compromise. With a presence in more than 1,500 locations nationwide, Better Than Booze is leading the cultural shift toward better-tasting, alcohol-free alternatives that deliver on quality, flavor, and fun. Learn more at https://drinkbetterthanbooze.com/ or follow @betterthanbooze on Instagram.
Taylor DeVries
Blaze PR
email us here
Visit us on social media:
Legal Disclaimer:
EIN Presswire provides this news content 'as is' without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Yahoo
an hour ago
- Yahoo
Why This ‘Strong Buy' Dividend King Is Ready to Soar
The equity market has made a sharp recovery as concerns over an economic slowdown began to fade, with tech stocks once again taking center stage. While these high-growth names tend to grab the spotlight, it's easy to overlook the more stable performers, the companies that deliver consistent income and long-term capital appreciation quietly, year after year. One such group of often-overlooked powerhouses is the Dividend Kings. These are companies that have increased their dividends for over 50 consecutive years. Among this elite group, Walmart (WMT) stands out for its consistent performance and its commitment to rewarding shareholders. More News from Barchart This Dividend Stock Has Doubled in 2025. Is It Still a Buy? Tired of missing midday reversals? The FREE Barchart Brief newsletter keeps you in the know. Sign up now! The retail behemoth has long been a staple in portfolios focused on stability, income, and resilience across market cycles. Walmart maintained its dividend growth streak and raised its dividend by 13% to $0.94 per share earlier this year. This marks WMT's 52nd consecutive year of dividend increases, reflecting its financial strength and its ability to sustain payouts. Walmart's ability to raise dividends consistently isn't just about size or market dominance. It reflects a deep-rooted operational efficiency and a business model that evolves with the times. In recent years, the company has made strategic moves to stay ahead of a shifting retail landscape. It has expanded into higher-margin ventures, such as advertising and membership programs, which are less dependent on pure retail volume and more focused on profitability. These initiatives are designed to drive long-term growth, even when traditional sales face headwinds. Despite its solid financials and dividend growth, Walmart's stock has remained relatively subdued so far this year. The disconnect between its financial performance and stock price suggests that the market may be underappreciating Walmart's growth potential, which presents an opportunity for buying. Walmart's positioning as a low-cost leader could play to its advantage, potentially acting as a tailwind for both earnings and stock performance. Moreover, analysts are bullish about its prospects, thanks to its reliable cash flows, strong balance sheet, and consistent execution in both physical and digital retail. With this context, let's explore why this Dividend King is poised to soar in 2025 and beyond. Walmart's Business Transformation Is Paying Off Walmart is transforming from a traditional retail giant into a digital powerhouse, and the shift is paying off. While store sales remain solid, it's the company's growing focus on high-margin revenue streams, including e-commerce, advertising, and memberships, that's accelerating its profitability at a faster pace than revenue growth. Notably, Walmart's e-commerce operations turned profitable in the first quarter of this fiscal year. Improved delivery efficiency, especially in last-mile logistics, is helping to cushion its margins. Moreover, as more customers are paying for faster delivery, unit economics and margins are improving. Walmart says it will 'soon' reach 95% of the U.S. population with delivery in under three hours, and international same-day or next-day delivery has increased by 35%. Walmart's advertising business is expanding quickly and driving its margins. Advertising revenue jumped 50% across all markets in Q1, boosted in part by the addition of VIZIO. In the U.S., Walmart Connect, the company's leading advertising platform, saw a 31% increase compared to the same period last year. Sam's Club's ad sales grew by 21%, while international advertising, driven by Flipkart in India, rose 20%. Membership income continues to rise, growing nearly 15% companywide. Sam's Club experienced approximately 10% growth in the U.S., driven by higher renewal rates and increased sales of Plus memberships. Walmart+ is expanding rapidly, while Sam's Club China reported a staggering increase of over 40% in membership revenue. These shifts are positioning Walmart to deliver strong earnings growth even amid economic headwinds, such as tariffs and shifting consumer demand. The company's mix of digital services is boosting margins and enhancing resilience. Although Walmart stock hasn't delivered notable gains so far in 2025, momentum in its high-margin business and its focus on enhancing shareholder value make it a compelling investment. Analysts maintain a 'Strong Buy' consensus on Walmart stock. Walmart Stock to Soar Higher Walmart may not have delivered the flashiest stock performance recently, but the retail giant's fundamentals remain strong, laying a solid foundation for future growth. Walmart is evolving beyond its traditional retail roots by expanding into high-margin areas, including e-commerce, advertising, and membership services. These newer business segments are already making meaningful contributions to profits, helping the company grow earnings faster. As Walmart continues to execute on its transformation and enhance shareholder value, this Dividend King is ready to soar in 2025 and beyond. On the date of publication, Amit Singh did not have (either directly or indirectly) positions in any of the securities mentioned in this article. All information and data in this article is solely for informational purposes. This article was originally published on
UPI
an hour ago
- UPI
House approves the GENIUS Act and two crypto-related bills
1 of 3 | House Majority Whip Tom Emmer, R-Minn., told reporters the House of Representatives removed regulatory ambiguity while protecting owners of digital currencies by passing three bills, including the GENIUS Act, on Thursday. Photo by Bonnie Cash/UPI | License Photo July 17 (UPI) -- The House of Representatives voted to regulate digital currencies and protect their owners on Thursday during what many lawmakers called "crypto week." The House voted 308-222 to approve the Guiding and Establishing National Innovation for U.S. Stablecoins Act, which is dubbed the GENIUS Act. The measure goes to President Donald Trump for signing and establishes financial guidelines and protections for owners of stablecoins. "For far too long, America's digital assets industry has been stifled by ambiguous rules, confusing enforcement and the Biden administration's anti-crypto crusade," House Majority Whip Tom Emmer, R-Minn., told media on Thursday. "President Trump and this Congress are correcting course and unleashing America's digital asset potential with historic, transformative legislation," Emmer said. "President Trump promised to make America the crypto capital of the world," Emmer added. "Today, we delivered." Stablecoins are digital assets that are tied to tangible assets, such as the U.S. dollar, to make them more stable in comparison to other types of cryptocurrencies that derive their value from market demand. A dozen Republican House members voted against the measure, the passage of which was delayed by GOP-based opposition on Tuesday. The president met with 11 Republican lawmakers who stopped the measure's passage and on Tuesday evening announced they reached an agreement to pass the GENIUS Act. Despite Trump's announcement, several GOP lawmakers stalled the measure's passage for nine hours on Wednesday, which delayed its passage to Thursday. The House also passed the Digital Asset Market Clarity Act of 2025 with a 294-134 vote and the Anti-Central Bank Digital Currency Act with a 219-210 vote. Those measures go to the Senate for consideration. The Anti-CBDC Act would ban the Federal Reserve from issuing its own version of a cryptocurrency. Those who oppose a Federal Reserve-issued digital currency say it would enable the federal government to monitor the currency and track its use. The Digital Asset Market Clarity Act of 2025 would define digital assets as commodities, securities or stablecoins. The proposed act also would divide regulatory control of the digital assets between the Commodity Futures Trading Commission and the Securities and Exchange Commission. House approval of the three measures occurred during what many Republican lawmakers called "crypto week" on Capitol Hill.
Business Upturn
2 hours ago
- Business Upturn
Topnotch Crypto's New XRP Cloud Mining Contract Ignites the Value-Added Engine of Coin Holders
Houston, Texas, July 18, 2025 (GLOBE NEWSWIRE) — Topnotch Crypto has officially unveiled a new XRP-based cloud mining contract, marking a pivotal milestone in the evolution of digital currency utility. Designed to empower XRP holders, the platform now allows users to mine leading cryptocurrencies using XRP as both the funding and payout method. With this development, Topnotch Crypto is leading the way in offering innovative, low-barrier mining opportunities in the decentralized finance ecosystem. This launch comes at a time when passive income strategies in crypto are gaining widespread popularity, especially as users look for alternatives to hardware-intensive mining operations. Topnotch Crypto's solution stands out by merging XRP's transaction efficiency with a seamless contract-driven mining model—removing the barriers that once made mining difficult for the average investor. Turning Idle XRP into Daily Crypto Rewards The newly introduced XRP cloud mining contracts allow users to convert their idle XRP into productive digital assets by earning daily profits from cloud mining operations. With a starting point as low as $15, participants can begin generating passive income without purchasing or maintaining mining hardware. These fixed-term contracts provide users with full transparency on expected returns. Payouts are processed every 24 hours and can be withdrawn manually, offering a predictable income stream that is especially attractive in today's volatile crypto market. Revolutionizing Cloud Mining with XRP Integration Traditionally, mining required significant investment in physical infrastructure—ASICs, GPUs, cooling systems, and electricity. Now, through XRP-powered cloud mining, Topnotch Crypto offers a solution that is fast, secure, and free from technical complexity. Unlike Bitcoin or Ethereum, XRP cannot be mined through Proof-of-Work (PoW). Instead, Topnotch Crypto enables users to rent mining power for coins like BTC and LTC, funding those contracts entirely in XRP. The simplicity of this setup, paired with XRP's near-zero transaction fees, creates a high-efficiency ecosystem that puts mining within reach of everyone. Contracts are available across multiple durations, from short-term trials to long-term income strategies. Whether a user is looking to dip a toe into mining or scale with reinvested profits, the flexibility is built in. How It Works: Easy Steps to Get Started Register an Account Signing up is quick and secure, requiring just an email address. Claim Your Sign-Up Bonus New users can receive a $15 bonus and start their first contract for free. Deposit XRP Users fund their account using XRP directly, without needing to convert from other tokens. Select a Mining Contract Choose from a wide range of options based on duration, expected returns, and minimum deposit. Activate and Earn Once a contract is purchased, mining begins automatically. Payouts are credited every 24 hours. Withdraw or Reinvest Users can manually withdraw earnings once they reach the minimum threshold or reinvest to grow their daily yield. This intuitive model is designed for all experience levels—from crypto veterans to first-time investors looking for a reliable entry point into digital asset accumulation. A Secure and Scalable Ecosystem for the Future of Mining Security and user confidence remain at the heart of Topnotch Crypto's operations. The platform uses bank-grade encryption and robust account protection systems to secure user funds. In addition, the company provides live customer support to assist users with everything from withdrawals to account setup. By eliminating the need for users to manage hardware or power consumption, the system also offers significant environmental advantages. The data centers powering mining operations are located in energy-efficient regions, with renewable energy powering a majority of the infrastructure. Why XRP? Speed, Stability, and Scalability XRP is one of the most liquid cryptocurrencies globally, known for its lightning-fast settlement and minimal fees. With its strong developer ecosystem and widespread adoption in payment systems, XRP is now carving a place in decentralized finance through utility-driven projects like Topnotch Crypto's cloud mining platform. Using XRP as the primary mode of payment and reward provides users with enhanced flexibility, reduced conversion losses, and instant access to their earnings. This unique integration positions XRP as more than a payment token—it is now a viable tool for generating digital wealth. Transparency, Flexibility, and Daily Returns Topnotch Crypto provides users with a transparent dashboard where they can track earnings in real-time. Contract terms are clearly outlined, and returns are delivered based on real mining output—not speculative figures. Users are never locked into long-term obligations unless they choose to be. With the freedom to withdraw or reinvest profits at any time, Topnotch Crypto makes it easier than ever to grow a crypto portfolio passively, securely, and flexibly. Setting a New Standard in Passive Crypto Income With this launch, Topnotch Crypto is setting a new standard for cloud mining services that combine innovation with simplicity. The XRP cloud mining contract is more than just a financial product—it's a gateway for users to participate in the digital economy on their terms. As the crypto space continues to mature, solutions like these are helping everyday users unlock the potential of their digital assets, without being burdened by technical or financial hurdles. Media Contact: Topnotch Crypto Media Relations Official website: PR Email: [email protected] Disclaimer: The information provided in this press release does not constitute an investment solicitation, nor does it constitute investment advice, financial advice, or a trading recommendation. Cryptocurrency mining and staking involve risks and may result in the loss of funds. It is strongly recommended that you perform due diligence before investing or trading in cryptocurrencies and securities, including consulting a professional financial advisor. Disclaimer: The above press release comes to you under an arrangement with GlobeNewswire. Business Upturn takes no editorial responsibility for the same. Ahmedabad Plane Crash
