
Japan Avoids 25 Percent Tariffs With Investment Pledge in Landmark US Trade Deal
Japan's Economic Revitalization Minister Akazawa Ryosei (right) greets U.S. Treasury Secretary Scott Bessent as both attend the U.S. National Day celebration at the Osaka World Expo, July 19, 2025.
Japanese exporters narrowly avoided steep U.S. tariff hikes under a deal reached this week that will cap reciprocal tariffs at 15 percent and deliver $550 billion in Japanese investment aimed at bolstering U.S. infrastructure and industry.
The agreement follows months of aggressive tariff posturing by the Trump administration. A 25 percent blanket tariff on some 4,000 individual Japanese product categories, initially scheduled to take effect on August 1, had threatened to destabilize Japan's economy.
Under the landmark agreement, the reduction in tariffs from 25 percent to 15 percent, effective August 1, will also apply to Japanese automobiles and auto parts, which have been under sector-specific 25 percent tariffs since April and May 2025 – a major source of bilateral trade friction.
But, Japan may have only found temporary relief. It remains vulnerable to economic retaliation, with U.S. Treasury Secretary Scott Bessent warning that if Japan fails to uphold its end of the deal, Washington could reinstate the 25 percent tariffs.
Japan's implementation of the agreement will be assessed quarterly. According to Bessent, 'If President Trump is dissatisfied, tariffs on automobiles and other products will revert to 25 percent. At a 25 percent tariff rate, Japan's economy, especially its auto industry, would not be able to function.'
Behind the scenes, Japan's negotiators, led by Economic Revitalization Minister Akazawa Ryosei, reportedly proposed what Bessent described as an 'innovative framework' for investment and tariff alignment. Japanese Prime Minister Ishiba Shigeru appointed Akazawa as lead negotiator in April. Akazawa took seven trips to the U.S. over the next three months, meeting with Bessent to discuss trade, non-tariff barriers, and economic security.
After their White House meeting on Tuesday, Akazawa posted 'Mission Complete' on social media platform X.
For Trump, the deal marked a personal accomplishment. He declared, 'I signed the largest trade deal in history. Japan sent its best people. We worked long and hard. This is a great deal for everyone.'
During talks, U.S. officials made clear that lowering tariffs would not be enough. Japan must also begin dismantling its regulatory frameworks, which have long been criticized for shielding its domestic industries from foreign competition.
The revised trade agreement comes with clear purchase and import obligations Japan has pledged to buy 100 Boeing aircraft, increase rice imports from the U.S. by 75 percent, and raise annual defense-related procurement from U.S. defense contractors from $14 billion to $17 billion
Beyond rice, Washington is also pressing for greater access to Japan's beef, dairy, and processed food markets, where import restrictions, subsidies, and labeling requirements have been cited by U.S. trade negotiators as persistent obstacles.
While no specific quotas or product categories were publicly confirmed beyond rice, Japanese officials have signaled openness to further liberalization in these areas as part of broader efforts to meet U.S. expectations.
In the auto sector, Tokyo pledged not to introduce new quotas or technical restrictions that could hinder U.S. car and truck exports. This commitment addresses U.S. criticism that Japan's dealership networks and emissions rules have effectively kept foreign automobile brands out, even in the absence of high tariffs.
Tokyo also reportedly secured assurances that if future U.S. tariffs are imposed on 'sensitive' goods such as semiconductors or pharmaceuticals, Japan would not be treated less favorably than other trading partners.
Trump also announced a joint U.S. and Japan venture to develop the $44 billion Alaska LNG project, which involves a 800-mile pipeline and liquefaction terminal in Nikiski, Alaska. Although no formal agreement has been signed, Japanese energy companies have expressed interest in sourcing LNG from Alaska.
The Trump administration has signaled that Japan will need to open its markets, rather than focus solely on investment, to maintain the lower tariff rate. The demand places renewed pressure on Tokyo to pursue deeper structural reforms in how it regulates imports.
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles

Nikkei Asia
an hour ago
- Nikkei Asia
Trump, EU's von der Leyen meet to clinch trade deal, rating chances 50-50
TURNBERRY, Scotland (Reuters) -- European Commission President Ursula von der Leyen met with U.S. President Donald Trump on Sunday to clinch a trade deal that would likely result in a 15% tariff on most European Union goods but end months of uncertainty for EU companies. U.S. and EU negotiators huddled in final talks on tariffs facing crucial sectors like cars, steel, aluminum and pharmaceuticals before the meeting began at Trump's golf course in Turnberry, western Scotland. Trump, who had earlier played a round with his son, told reporters as he met with von der Leyen that he wanted to correct a trading arrangement he said was "very unfair to the United States" and repeated his comments from Friday that the chances of a U.S.-EU deal were 50-50, a view echoed by von der Leyen. "We have three or four sticking points I'd rather not get into. The main sticking point is fairness," he said, insisting the EU had to open up to American products. Von der Leyen acknowledged there was a need for "rebalancing" EU-U.S. trade. "We have a surplus, the United States has a deficit and we have to rebalance it ... we will make it more sustainable," she said. U.S. Commerce Secretary Howard Lutnick, who flew to Scotland on Saturday, told "Fox News Sunday" that the EU needed to open its markets for more U.S. exports to convince Trump to reduce a threatened 30% tariff rate that is due to kick in on Aug. 1. "The question is, do they offer President Trump a good enough deal that is worth it for him to step off of the 30% tariffs that he set?" Lutnick said, adding that the EU clearly wanted -- and needed -- to reach an agreement. A separate U.S. administration official was upbeat that a deal was possible. "We're cautiously optimistic that there will be a deal reached," the official said, speaking on condition of anonymity. "But it's not over till it's over." The EU deal would be a huge prize, given that the U.S. and EU are each other's largest trading partners by far and account for a third of global trade in goods and services. Ambassadors of EU governments, on a weekend trip to Greenland organized by the Danish presidency of the EU, held a teleconference with European Commission officials on Sunday to agree on the amount of leeway von der Leyen would have. In case there is no deal and the U.S. imposes 30% tariffs from Aug. 1, the EU has prepared countertariffs on 93 billion euros ($109 billion) of U.S. goods. EU diplomats have said a deal would likely include a broad 15% tariff on EU goods imported into the U.S., mirroring the U.S.-Japan trade deal, along with a 50% tariff on European steel and aluminum for which there could be export quotas. EU officials are hopeful that a 15% baseline tariff would also apply to cars, replacing the current 27.5% auto tariff. Some expect the 27-nation bloc may be able to secure exemptions from the 15% baseline tariff for its aerospace industry and for spirits, though probably not for wine. The EU could also pledge to buy more liquefied natural gas from the U.S., a long-standing offer, and boost investment in the United States. Trump told reporters there was "not a lot" of wiggle room on the 50% tariffs that the U.S. has on steel and aluminum imports, adding that "because if I do it for one, I have to do it for all." The U.S. president, in Scotland for a few days of golfing and bilateral meetings, said a deal with the EU should draw to a close discussions on tariffs but also said pharmaceuticals, for which the United States is looking into new tariffs, would not be part of a deal. The EU now faces U.S. tariffs on more than 70% of its exports, with 50% on steel and aluminum, an extra 25% on cars and car parts on top of the existing 2.5%, and a 10% levy on most other EU goods. EU officials have said a "no-deal" tariff rate of 30% would wipe out whole chunks of transatlantic commerce. A 15% tariff on most EU goods would remove uncertainty but would be seen by many in Europe as a poor outcome compared to the initial European ambition of a zero-for-zero tariff deal on all industrial goods. Seeking to learn from Japan, which secured a 15% baseline tariff with the U.S. in a deal almost a week ago, EU negotiators spoke to their Japanese counterparts in preparation for Sunday's meeting. For Trump, aiming to reorder the global economy and reduce decades-old U.S. trade deficits, a deal with the EU would be the biggest trade agreement, surpassing the $550 billion deal with Japan. So far, he has reeled in agreements with Britain, Japan, Indonesia and Vietnam, although his administration has failed to deliver on a promise of "90 deals in 90 days."


Nikkei Asia
an hour ago
- Nikkei Asia
Japan PM Ishiba's approval rating hits new low of 32%: Nikkei poll
Japanese Prime Minister Shigeru Ishiba is expected to make a final decision on his future as early as August. (Photo by Uichiro Kasai) Nikkei staff writers TOKYO -- The approval rating of Japanese Prime Minister Shigeru Ishiba's cabinet hit 32%, the lowest since his government's October 2024 launch, in the latest Nikkei/TV Tokyo survey. On the most suitable person to be the next prime minister, former Minister in charge of Economic Security Sanae Takaichi and Agriculture Minister Shinjiro Koizumi, both of Ishiba's ruling Liberal Democratic Party, tied for first place at 20% each. They were followed by Yuichiro Tamaki, leader of the Democratic Party For the People, at 9%. Ishiba came in fourth at 6%.

Nikkei Asia
2 hours ago
- Nikkei Asia
Trump, EU's von der Leyen to meet on Sunday to clinch trade deal
GLASGOW, Scotland (Reuters) -- European Commission President Ursula von der Leyen is set to meet with U.S. President Donald Trump on Sunday to clinch a trade deal for Europe that would likely see a 15% baseline tariff on most European Union goods but end months of uncertainty for EU companies. U.S. and EU negotiators huddled in final talks on tariffs facing crucial sectors like cars, steel, aluminum and pharmaceuticals before the meeting, which is expected at 15:30 GMT on Trump's golf course in Turnberry, western Scotland. U.S. Trade Representative Jamieson Greer and Commerce Secretary Howard Lutnick flew to Scotland on Saturday, and EU Trade Commissioner Maros Sefcovic arrived on Sunday morning. Lutnick told "Fox News Sunday" that the EU needed to open its markets for more U.S. exports to convince Trump to reduce a threatened 30% tariff rate that is due to kick in on Aug. 1. "The question is, do they offer President Trump a good enough deal that is worth it for him to step off of the 30% tariffs that he set?" Lutnick said, adding that the EU clearly wanted -- and needed -- to reach an agreement. A separate U.S. administration official was upbeat that a deal was possible. "We're cautiously optimistic that there will be a deal reached," the official said, speaking on condition of anonymity. "But it's not over till it's over." The EU deal would be a huge prize, given that the U.S. and EU are each other's largest trading partners by far and account for a third of global trade. Ambassadors of EU governments, on a weekend trip to Greenland organized by the Danish presidency of the EU, held a teleconference with European Commission officials on Sunday to agree on the amount of leeway von der Leyen would have. In case there is no deal and the U.S. imposes 30% tariffs from Aug. 1, the EU has prepared countertariffs on 93 billion euros ($109 billion) of U.S. goods. EU diplomats have said a deal would likely include a broad 15% tariff on EU goods imported into the U.S., mirroring the U.S.-Japan trade deal, along with a 50% tariff on European steel and aluminum for which there could be export quotas. EU officials are hopeful that a 15% baseline tariff would also apply to cars, replacing the current 27.5% auto tariff. Some expect the 27-nation bloc may be able to secure exemptions from the 15% baseline tariff for its aerospace industry and for spirits, though probably not for wine. The EU could also pledge to buy more liquefied natural gas from the U.S., a long-standing offer, and boost investment in the United States. Trump told reporters there was "not a lot" of wiggle room on the 50% tariffs that the U.S. has on steel and aluminum imports, adding, "because if I do it for one, I have to do it for all." The U.S. president, in Scotland for a few days of golfing and bilateral meetings, told reporters upon his arrival on Friday evening that von der Leyen was a highly respected leader and he was looking forward to meeting with her. He said there was a 50-50 chance that the two sides could reach a framework trade pact, adding that Brussels wanted to "make a deal very badly." The EU now faces U.S. tariffs on more than 70% of its exports, with 50% on steel and aluminum, an extra 25% on cars and car parts on top of the existing 2.5% and a 10% levy on most other EU goods. EU officials have said a "no-deal" tariff rate of 30% would wipe out whole chunks of transatlantic commerce. A 15% tariff on most EU goods would remove uncertainty but would be seen by many in Europe as a poor outcome compared to the initial European ambition of a zero-for-zero tariff deal on all industrial goods. Seeking to learn from Japan, which secured a 15% baseline tariff with the U.S. in a deal earlier this week, EU negotiators spoke to their Japanese counterparts in preparation for Sunday's meeting. For Trump, aiming to reorder the global economy and reduce decades-old U.S. trade deficits, a deal with the EU would be the biggest trade agreement, surpassing the $550 billion deal with Japan. So far, he has reeled in agreements with Britain, Japan, Indonesia and Vietnam, although his administration has failed to deliver on a promise of "90 deals in 90 days."