When Does Prime Day End—And The Best Deals We've Seen So Far

Forbes

a day ago

Amazon Prime Day 2025 doesn't start until July 8, but if you're wondering how long you have to shop, it ends July 11 at 11:59 p.m. PST (or 3 a.m. EDT on July 12). We're already seeing some steep discounts start to hit the shopping site, and there's still plenty more to come. Some of the best deals we've seen include the Hisense 55-Inch U6 4K Fire TV at its lowest price to date and savings of 37% on the Instant Pot Duo Multi-Cooker .
When does Prime Day End? The good news: It won't be until July 11, so you have plenty of time to ... More shop. Illustration: Forbes / Photo: Retailers
Amazon is always offering solid deals, but we may not see prices quite like this again until November. If you don't want to wait for Black Friday to shop comparable offers, consider this your PSA to start loading up your cart. Ahead, find some of the best deals to shop ahead of Amazon Prime Day. Hisense 55-Inch U6 4K Fire TV : Now $478, Was $800 (40% Off)
: Now $478, Was $800 (40% Off) Crest 3D Professional Effects Whitestrips: Now $30, Was $46 (35% Off)
Tempur-Pedic Tempur-Cloud Pillow : Now $50, Was $89 (43% Off)
: Now $50, Was $89 (43% Off) Dreamegg Baby Sound Machine : Now $36, Was $55 (35% Off)
: Now $36, Was $55 (35% Off) Instant Pot Duo Multi-Cooker : Now $57, Was $90 (37% Off)
: Now $57, Was $90 (37% Off) Shark SpeedStyle Blow Dryer : Now $150, Was $230 (35% Off)
: Now $150, Was $230 (35% Off) Bunmo Suction Bath Toys : Now $10, Was $17 (40% Off)
: Now $10, Was $17 (40% Off) Coway Airmega AP-1512HH Mighty Air Purifier: Now $155, Was $230 (33% Off)
Vitamix 5200 Blender: Now $350, Was $500 (30% Off)
Osprey Hikelite Backpack : Now $86, Was $115 (25% Off)
With a lovely 4K picture, this 55-inch Hisense TV comes with Amazon Fire TV built in, making it easy to stream your favorite shows and movies. Gamers can also expect a 144Hz refresh rate for smooth AAA gameplay, and it gets plenty bright for most spaces. You also get built-in Dolby Vision to help enhance your picture, too. At 40% off, this is the lowest price we've seen.
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Our beauty team named these the best whitening strips overall. The kit brightens your teeth over 22 days with 20 sets of strips with a 45-minute application period and two one-hour treatment strip sets. This discount has been live throughout the Prime Day sale and we don't expect it to drop any further, so now is a great time to stock up on these strips.
This cooler from Yeti can hold up to 26 cans if you keep a 2:1 ice-to-content ratio, making it great for those summer cookouts and camping trips. A three-inch layer of PermaFrost Insulation keeps your drinks chilled, and it's also certified Bear-Resistant for campers. The lowest price we've seen is 20% off the key lime colorway.
Our pick for one of the best pillows you can buy, our tester found this a boon, especially for combination sleepers. 'As a combination sleeper, I found the Tempur-Cloud incredibly comfortable on my back and stomach, but I didn't feel like it offered as much support while side sleeping as other options I tested,' they said. Its memory foam is comfortable and has a removable, machine-washable knit cover so you can easily clean it. The pillow also comes with a five-year warranty, too. At 43% off, this is the lowest price we've seen since Amazon's last Prime Day sale.
With over 30 soothing sounds and three modes of night lights, the Dreamegg Sound Machine can help keep your baby resting peacefully at night. It also has plenty of different sleep routine customizations, including okay-to-wake clocks, a night light, child lock and more. Save 36% on this handy machine to keep your child sleeping all night long.
For those that are short on time but don't want to sacrifice flavor, a pressure cooker can help you quickly whip up a meal with the press of a button. There are 11 options to choose from with this model, and it's built of a sturdy stainless steel. The pot and lid are also dishwasher safe for a quick post-dinner cleanup, too. Right now, it's 37% off; while it's not the lowest price we've seen (that was $49), it's the second lowest price we've seen in the past year.
This hair dryer from Shark keeps the temperature below 230 degrees to protect your hair from heat damage, and with four heat settings, you can choose your heat preference. It features a RapidGloss Finisher to help keep your hair frizz- and flyaway-free. The last time we saw this price this low was the October Amazon Prime Day.
To make bathtime fun for kids, the Bunmo Suction Bath Toys can suction onto the bathtub, windows and more. The suction toys feature different textures for sensory play, and you can easily toss them in a bag to take on the go. They're rated ages 3 and up, and on sale for 41% off right now.
In just 12 minutes, this popular air purifier can filter and deodorize up to 99.7% of contaminants from the air in rooms up 361 square feet. It also has an eco mode that helps conserve energy when it doesn't detect and pollutants. This discount matches the best price we've seen on this model in 2025.
Vitamix is one of the most popular and reliable names in kitchen appliances. The Vitamix 5200—our favorite blender overall—is a kitchen workhorse that can handle the trickiest of ingredients. It's powerful, versatile and currently available for 30% off.
This pair of open earbuds was one of our budget picks for the best wireless earbuds you can get right now, and with good reason: They're comfortable to wear for long hours and the audio quality punches well above its weight. You can get them in three colorways for 24% off their original price, which is the lowest price we've seen.
The Osprey Hikelite 26L Unisex Hiking Backpack comes discounted in multiple colorways. With a ventilated back panel, you can hike all day in comfort. There's also an integrated rain cover included to keep your most important gear dry (located at the backpack's base).
Amazon Prime Day 2025 starts July 8 at 12:00 a.m. PST (3:00 a.m. EST on July 9). It ends July 11 at 11:59 p.m. PST (3 a.m. EDT on July 12).
This year, Amazon Prime Day lasts four days. In previous years, the deals shopping event has lasted two days.
Amazon Prime Day 2025 ends July 11 at 11:59 p.m. PST (3 a.m. EDT on July 12).