
Everything You Need to Know About Smurfs
The Smurfs are a village of creatures who live in mushroom houses that consider themselves one big happy family, and each Smurf plays a role in maintaining the community, like Doctor Smurf, Calendar Smurf, and Camouflage Smurf. They are led by Papa Smurf, and he treats the Smurfs like they are all his children. In Smurfs, Smurfs start every day by break-dancing, with Papa Smurf as the DJ.
In the movie, Papa Smurf (John Goodman) is kidnapped, and No Name Smurf and the one female Smurfette (Rihanna) are on a mission to rescue him from the clutches of evil wizards. During the search, No Name Smurf discovers that his 'thing' is magic, and he can create magic portals to transport the Smurfs to different dimensions, including the lair where the evil wizards are holding Papa Smurf hostage. Thus, he will forever be known as Magic Smurf.
Smurfs is Hollywood's fourth smurf movie in a franchise that dates back to 1958, the brainchild of Belgian comic artist Pierre 'Peyo' Culliford. Here's a look at the origins of the Smurfs and where the movie Smurfs fits in the history of the Smurfs.
What is a Smurf?
The Smurfs have a few defining characteristics: They are six inches tall, blue in color, and have their own language.
Peyo's wife Nine made the decision to color them blue. She colored his illustrations up until his death in 1992. She thought red would make them look angry, and yellow would make them look sickly. If they were green, they'd look lost in the scenery.
The other key defining characteristic of the Smurfs is their language. They use the word Smurf as a verb, so in the 2025 movie Smurfs, the Smurfs often use it as a substitute for a profanity—'That sounds like a load of Smurfs' and 'I think I just Smurfed my pants.'
A brief history of Smurfs
The first Smurfs illustrations were published in Oct. 1958.
They were supposed to be side-kicks in a comic strip series called Johan and Peewit, but they were so popular that they were given their own comic strip.
Some of the comic strips reflect the postwar era in which they were invented. According to Matt Murray, a self-proclaimed 'Smurfologist' and author of The Art of Smurfs, 'The creators of the comics grew up during the Nazi occupation of Belgium and that affected the way that they told stories and how they thought about the world. And, in fact, there's a Smurf comic called King Smurf, or Smurf King, depending on who's translating it. That is actually a parable about Hitler.'
The first Smurfs movie was The Smurfs and the Magic Flute (1976), produced by a Brussels animation studio. Afterwards, little rubber Smurf figurines started to be handed out to people filling up their gas tanks, and when an American TV executive got hold of one, the famed animation studio Hanna-Barbera produced a TV show that came out in 1981.
'That is what we consider the birth of Smurf media because it hits American television,' says Murray. 'Not only does it hit American television, it gets better ratings than Dallas, the number-one primetime soap opera at the time.'
Origins of Smurfette
Smurfette, the sexy female character in the comic strip, was introduced in April 1966.
'She was created by Gargamel, who's the villain of the series, to cause disruption and chaos in the Smurf Village, which, up until that point, was entirely male,' Murray says. 'She flirts with everybody, and everybody falls in love with her, and everybody starts fighting over her.'
The Smurfette in Smurfs is a strong female lead character. Though she was created by an evil wizard, she has distanced herself from him, and considers herself a Smurf through-and-through. She is the one who organizes the Smurfs to save Papa Smurf. She bonds with No Name Smurf because she knows what it's like to feel like an outsider in Smurf Village, and she counsels him while picking Smurfberries as he's trying to figure out who he is.
Lessons from the Smurfs
As Smurfs shows, sometimes it can take a little while for people to figure out what makes them special—as in No Name Smurf's case—but everyone does have something that makes them special.
Murray hopes the Smurfs will inspire viewers to think more about how they relate to the larger world and how they can positively contribute to their own communities. 'Coming together for the collective good is something that we could focus on now, something that's a little lacking in the world,' he says. 'That is in the Smurfs, and hopefully people can get that out of the Smurfs."

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Forbes
3 days ago
- Forbes
How Rihanna Turned Her Childhood Smurfs Fandom Into A Cross-Generational Marketing Phenomenon
Rihanna's childhood love for The Smurfs gave the movie a standout marketing advantage, placing her at the heart of the campaign. In case you couldn't tell, Rihanna is a longstanding Smurfs aficionado. An '80s baby, her affinity for the franchise stems from her childhood—it was the 'Umbrella' singer's favorite show. This organic rapport was the perfect anecdote for the entire marketing expression for The Smurfs Movie. Not only did the multi-facet just voice the character of Smurfette, she also co-produced the movie and lent her vocal talents to a song on the movie soundtrack 'Friend of Mine,' her first song in three years since 2022's 'Lift Me Up.' The very first social media post teasing the movie highlighted the blonde-haired Smurfette, immediately spotlighting Rihanna's involvement. The first Instagram post insinuating at the coming of the movie trailer was posted in February, where followers can see a small analog television propped in the middle of Smurf Village, which turns into Smurfette blowing a kiss. From that point on, every single advertising showcase led with the message: Rihanna is Smurfette. The business savvy nature of Rihanna took front center as a couple of branches of the Fenty empire hosted limited edition Smurf-inspired releases. Just two months before the movie release, Fenty Beauty launched The Smurfette Collection—a line of Smurf makeup products including a Smurfette Effect Gloss Bomb Universal Lip Luminizer turned Keychain, Smurfette n' Reflect Handheld Beauty Mirror, Fairy Bomb Smurfette Daisy Flower Shimmer Puff, and Smurfette-Inspired Collection Tin, each adorned in collector-friendly packaging. The collection wasn't only marketed via Fenty Beauty, but also made its way to Fenty's retail partner Sephora and appeared at pop-up installations at Smurf events. In February, Savage X Fenty dropped a Savage X Smurfs line fueled by graphic tees, hoodies, sweatpants, and, of course, a now sold-out bra and panty Smurf-infused set—ultimately triggering the utmost nostalgia for fans of the animated series. About one month before the premiere of Smurfs, Rihanna tapped into streetwear with Fenty x Puma, dropping a collector-friendly, Smurf-adorned sneaker that was available to all ages. This is a prime example of combining cinema and lifestyle in a celebrity-driven campaign. Not only was a celebrity at the nucleus of the Smurfs movie marketing, but it also allowed for a multigenerational target audience: children were engaged through family-friendly activations, Gen Z through makeup tutorials, a new Rihanna song, and TikTok challenges, and Millennials through the utmost nostalgia by offering a variety of collector-friendly products. This caliber of marketing considered Rihanna's personable nature, as her reverence for The Smurfs generated a sense of credibility and trust in the brand with prospective audiences. The Smurfs brand took advantage of cultural capital by not only tapping into music, which is expected for a movie given its soundtrack, featuring the likes of Cardi B, Tyla, Shenseea, James Corden, DJ Khaled, and more—but also fashion, beauty, and the digital world, making the brand appeal to audiences beyond movie buffs. An undeniable facet of Rihanna's appeal is her fanbase, the Navy. This taps into the fandom economy, which is often one of the most reliable target audiences in a marketing campaign and also a core principle of modern marketing. Objectively, this campaign wasn't solely fixated on Rihanna's celebrity status or creative branding. Rather, it amalgamated her personal story, the childhood fan nostalgia that accompanies it, and her genuine affinity for The Smurfs.


UPI
6 days ago
- UPI
'Fantastic Four' tops North American box office with $118M
Pedro Pascal's "The Fantastic Four: First Steps" is the No. 1 movie in North America this weekend. File Photo by Rune Hellestad/ UPI | License Photo July 27 (UPI) -- The Fantastic Four: First Steps is the No. 1 movie in North America, earning $118 million in receipts this weekend, announced Sunday. Coming in at No. 2 is Superman with $24.9 million, followed by Jurassic World: Rebirth at No. 3 with $13 million, F1: The Movie at No. 4 with $6.2 million and Smurfs at No. 5 with $5.4 million. Rounding out the top tier are I Know What You Did Last Summer at No. 6 with $2.8 million, How to Train Your Dragon at No. 7 with $2.8 million, Eddington at No. 8 with $1.7 million, Oh, Hi! at No. 9 with $1.1 million and The Home at No. 10 with $1 million.


New York Post
26-07-2025
- New York Post
Israeli DJ cancels Tomorrowland Belgium set over ‘threatening' pressure from pro-Palestinian group: ‘really on our backs'
An Israeli electronic DJ nixed a planned performance at Belgium's Tomorrowland festival Saturday, bowing out after 'intense' pressure from a pro-Palestinian group. 'Due to security considerations and our deep commitment to spreading only love and music, my performance at Tomorrowland scheduled for Today, July 26th has been cancelled,' DJ Skazi wrote on social media just hours before he planned to take the stage. Asher Swissa, who performs as Skazi, flew back to Israel just one day after arriving in Belgium, and blamed a pro-Palestinian group for the decision to pull the plug on his set. 3 Swissa performed for IDF soldiers in Gaza after the Oct. 7, 2023 attacks. Instagram/skazi_asher 'There was a pro-Palestinian organization that was really on our backs, doing everything to stop it from happening,' he told reporters at Ben Gurion Airport, according to Israeli media. 'It was all very intense and threatening.' The pressure came from Belgian pro-Palestinian group 11.11.11. 3 Tomorrowland is expected to draw 400,000 people over two weekends. AP 'His performances are part of a propaganda campaign that condones violence against Palestinians,' the group said on social media, urging festival organizers to nix the set, saying the artist calls himself 'combat DJ.' Swissa had previously performed for IDF soldiers in Gaza after Hamas' terror attacks on Oct. 7, 2023. Tomorrowland's organizers indicated the decision to abort the set wasn't theirs. 3 Tomorrowland is the largest electronic festival in the world. Belga/AFP via Getty Images 'We respect and appreciate Skazi's decision to withdraw at this time,' organizers said in a statement. 'We maintain deep respect for Skazi's musical journey and hope to hear his music on one of our stages again in the future.' Swissa had been a mainstay at the wildly popular music festival — the largest EDM gathering in the world — for the past 14 years. This year's festival, which concludes on Sunday, was expected to draw a crowd of 400,000 over two weekends.