Tyler became addicted to burritos and ate Guzman y Gomez everyday for a year - here's what happened to him
Tyler Caroll, 27, took to social media with the claim he visited the Mexican chain on 395 occasions in the last financial year, and spent a staggering $6,500 in the process.
'I went to CommBank, I exported all my transactions with the name GYG or Guzman in them … and I've eaten there 395 times,' Tyler explained in a now-viral clip.
'That is an average of more than one per day … and that is six and a half thousand dollars spent at Guzman.'
His effort echoes documentary maker Morgan Spurlock's 2004 film Super Size Me, in which he ate nothing but McDonald's for a month.
But, rather than suffering health issues as was the result in that case, Mr Carroll said he has managed to 'stay fairly healthy', has kept up going to the gym, and doesn't look or feel more weighed down than 12 months ago.
What is perhaps even more remarkable is that his enthusiasm for eating the same thing hasn't waned.
'I have never not felt like GYG,' he insists.
Curious fans were quick to ask what his go-to orders were.
'For breakfast I'll typically get a bacon or chorizo burrito in a medium meal with an iced latte … for lunch I'll get a chicken burrito bowl, no beans, extra chicken, and then for dinner, I'll get a chicken burrito bowl, no beans, extra chicken,' he said.
Tyler says he can afford the habit through a successful day job in sales marketing and equipment rentals. He has also started his own marketing firm.
The viral fame landed Tyler a special invite to GYG headquarters in Sydney, where he met with company founder and Co-CEO Steven Marks and the brand's social media team.
'The experience was absolutely incredible,' Tyler told Daily Mail Australia.
'They picked me up from the airport with the whole team, drove me out in a private car, and took me straight to the office. I had a full sit-down chat with Steven — he's an absolute legend.
' Then they took me around the office, and every single department stood up and clapped for me. I felt all the love and appreciation, it was insane.'
Tyler said the company gifted him thousands of dollars' worth of exclusive, world-first merch and vouchers. 'They really looked after me. It was incredible,' he said.
On Thursday, Tyler posted a video of the visit, including a look at the generous merchandise haul GYG gifted him.
'I got all this stuff… I've absolutely ransacked it, just about anything you can imagine,'
He showed off the branded goodies, which even came packaged inside a custom GYG-yellow suitcase, along with a GYG branded skateboard.
Many who have been following the saga which kicked off two days ago, shared their excitement for Tyler.
'Unreal !! Loving the journey hahah' one person said.
Another person asked if the whole thing was an elaborate PR stunt.
'I'm convinced this is strategic GYG marketing now' they said.
Tyler denied the claim, saying the whole incident just happened out of nowhere.
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