Neeraj Chopra Classic draws top global brands before July 5 event in Bengaluru
The
Neeraj Chopra Classic
, set to take place on July 5 at
Bengaluru
's
Sree Kanteerava Stadium
, has drawn an impressive list of brand partners, signalling the strong commercial appeal of India's first
global javelin competition
. The event will bring together some of the world's top athletes, led by
Olympic champion Neeraj Chopra
, for a showdown on Indian soil.
The event is being accelerated by
Bharat Petroleum Corporation Limited
(BPCL), and will be supported by a wide range of high-profile sponsors. Visa has come on board as the Official Partner, while Audi India is the Official Mobility Partner. BODYARMOR Lyte ORS has signed on as the Hydration Partner, Duolingo English Test is the Learning Partner, and Snapchat is supporting the event as the Content Partner.
'The versatility and range of brands that have decided to come on board with the NC Classic is testament to the potential this competition has. These are the biggest names in world javelin, spearheaded by Neeraj, competing on Indian soil for the first time," Karan Yadav, Chief Commercial Officer at JSW Sports, said.
"The event has all the ingredients to be a blockbuster, and a regular fixture on the world athletics calendar. The response to partner with the event has been fantastic, and it only augurs well for the future of live sport planned to global standards, in India,' he added.
However, the total sponsorship value was not disclosed.
Live Events
Radisson Hotel Group has been named the Hospitality Partner for the competition, while JioStar will serve as the Broadcast Partner.
FanCode
Shop will manage fan gear as the Fan Merchandise Partner. The list of supporting companies extends across multiple sectors, reflecting the event's wide appeal and its ambition to establish itself as a landmark in international athletics.
The full roster of partners for the
Neeraj Chopra
Classic includes Bharat Petroleum Corporation Limited as Accelerated By partner, Visa as Official Partner, Stage App as Official Entertainment Partner, Fixderma as Official Skincare Partner, Audi India as Official Mobility Partner, BODYARMOR Lyte ORS as Official Hydration Partner, Duolingo English Test as Official Learning Partner, Under Armour as Official Athletic Performance Partner, Radisson Hotel Group as Official Hospitality Partner, JioStar as Official Broadcast Partner, ACT as Official Wi-Fi Partner, Bangalore Baptist Hospital as Official Healthcare Partner, Radio City as Official Radio Partner, Snapchat as Official Content Partner, Mera Hoarding as Official Outdoor Partner, and FanCode Shop as Official Fan Merchandise Partner.
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