MSPO-ASSC deal to drive demand for Malaysia's sustainable palm oil in Japan
PUTRAJAYA: The Malaysian Sustainable Palm Oil (MSPO), formerly the Malaysian Palm Oil Certification Council, has signed a memorandum of understanding with Japan's Global Alliance for Sustainable Supply Chain (ASSC) to boost demand and expand market access for MSPO-certified palm oil across Japan's premium industrial sectors.
According to a statement from the Plantation and Commodities Ministry, the collaboration is significant in Malaysia's efforts to strengthen the global positioning of its sustainable palm oil industry.
"This partnership is expected to unlock new opportunities in Japan's high-value industries and enhance Malaysia's presence in global sustainable supply chains,' the statement said.
The partnership positions the MSPO at the centre of Japan's sustainable procurement ecosystem, providing Malaysian producers with direct access to buyers who prioritise responsible sourcing, the ministry said.
Plantation and Commodities Minister Datuk Seri Johari Abdul Ghani said: "This strategic partnership marks a significant milestone in Malaysia's efforts to champion sustainable palm oil on the global stage. It reflects growing international recognition of MSPO as a credible and inclusive certification that meets the highest environmental and social standards.
"At its core, MSPO is not just about markets, it is about people. This collaboration opens up real opportunities for our smallholders, empowers our workers, and uplifts rural communities by ensuring that their palm oil can reach high-value, sustainability-conscious markets like Japan,' he said.
The ministry said the partnership builds on the outcome of a comprehensive human rights impact assessment (HRIA) conducted in 2023 by Ajinomoto Co Inc and ASSC which validated the MSPO framework as robust, inclusive and well-aligned with international expectations, particularly in safeguarding smallholder livelihoods and protecting workers' rights.
"ASSC will serve as a core knowledge and advocacy partner for MSPO in Japan, helping to build industry awareness, influence procurement decisions, and drive the adoption of certified sustainable palm oil in one of the world's most quality-conscious markets,' the statement said. - Bernama
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


New Straits Times
2 hours ago
- New Straits Times
Durian frenzy: Over 3 tonnes sold in 12 hours at Domestic Trade southern zone carnival
ISKANDAR PUTERI: More than three tonnes of durian, equivalent to about 2,000 fruits were sold out in 12 hours on the first day of the Rahmah Madani Sale in conjunction with the Domestic Trade and Cost of Living Ministry 2025 Southern Zone Carnival held at Puteri Harbour yesterday. Durian trader Mohd Hairul Mohd Aziz, 43, from Batu Pahat, said the affordable promotional prices ranging from RM25 to RM35 per kg for the premium Musang King variety, compared to the market price of RM40 to RM60 was the main reason for the overwhelming response from visitors. "From 10am to 10pm yesterday alone, we managed to sell almost three tonnes of durian. "Today, we're targeting to sell another four tonnes, insya-Allah," he told Bernama when met at his sales tent at the carnival today. Commenting on the Eat Local Fruits campaign launched yesterday by Agriculture and Food Security Minister Datuk Seri Mohamad Sabu, he described the initiative as a timely move to bring Malaysia's agricultural produce into the spotlight. "Malaysian durians are among the best in the world. "If events like this are organised more often, locals can enjoy premium durians that are usually exported," he said. Mohd Hairul also expressed his support for the expansion of the Rahmah Madani Sale and campaigns to promote local fruits, especially now that some imported fruits are subject to Sales and Services Tax (SST). "This is the best time for us to aggressively promote local fruits. "The quality is excellent and should be the rakyat's first choice," he said. Visitors also welcomed the campaign which offers affordable prices while boosting demand for local agricultural produce. Siti Rubiah Manshor, 51, said local fruits should be the people's top pick, especially in the current economic climate. "It's a shame if local fruits aren't our first choice, while foreigners are scrambling to buy them. "This campaign to eat local fruits is great, but it needs to be implemented consistently," she said. Yesterday, Domestic Trade and Cost of Living Minister Datuk Armizan Mohd Ali launched the Buy Malaysian Goods Campaign (KBBM) 2025, themed 'Jom Beli Lokal' (Let's Buy Local), aimed at expanding the reach of local products and reducing dependence on imported goods. – Bernama


The Sun
2 hours ago
- The Sun
ASEAN economic integration boosts regional financial independence
KUALA LUMPUR: Greater economic integration within ASEAN is driving efforts to establish an independent regional financial system, reducing dependency on external currencies and improving monetary stability, according to a Malaysian analyst. Lee Pei May, a political expert at the International Islamic University Malaysia, highlighted in an interview with Xinhua that these measures aim to mitigate financial volatility rather than target any specific country. The shift toward local currencies for intra-ASEAN trade will streamline cross-border transactions, expand market access for micro, small, and medium enterprises (MSMEs), and boost regional tourism. 'The push for the use of local currencies has been ongoing for some time, as it helps strengthen the economic integration of ASEAN member states -- an important goal that ASEAN seeks to pursue,' Lee explained. She noted that other regions are also reducing reliance on dominant foreign currencies like the US dollar due to external interest rate fluctuations and policy shifts that can destabilize exchange rates. Cross-border payments in local currencies offer faster, cheaper transactions while shielding businesses from external volatility. Lee emphasized the tourism sector as a key beneficiary, as travelers within ASEAN will no longer face the inconvenience of currency exchange. The Regional Payment Connectivity (RPC) initiative, initially involving Malaysia, Thailand, Singapore, Indonesia, and the Philippines, has expanded to include Vietnam, Laos, Brunei, and Cambodia. 'The participation would bring about seamless cross-border transactions and boost tourism in the region,' Lee stated. Growing awareness of risks tied to US dollar dependency has accelerated ASEAN's push for financial resilience. 'In the past, certain currencies were viewed as stable, but due to increasingly unpredictable global developments, this perception is shifting,' Lee added. She warned that economic tools used to pressure policy differences could have adverse effects, reinforcing the need for regional financial safeguards.


The Star
3 hours ago
- The Star
Durian frenzy: 3 tonnes sold in 12 hours at Johor carnival
ISKANDAR PUTERI: Around three tonnes of durian, equivalent to about 2,000 fruits were sold out in 12 hours on the first day of the Rahmah Madani Sale in conjunction with the Domestic Trade and Cost of Living Ministry 2025 Southern Zone Carnival held at Puteri Harbour on Friday (June 27). Durian trader Mohd Hairul Mohd Aziz, 43, from Batu Pahat, said the affordable promotional prices ranging from RM25 to RM35 per kg for the premium Musang King variety, compared to the market price of RM40 to RM60 was the main reason for the overwhelming response from visitors. "From 10am to 10pm yesterday alone, we managed to sell almost three tonnes of durian. Today, we're targeting to sell another four tonnes, insya‑Allah,' he told Bernama when met at his sales tent at the carnival on Saturday (June 28). Commenting on the Eat Local Fruits campaign launched yesterday by Agriculture and Food Security Minister Datuk Seri Mohamad Sabu, he described the initiative as a timely move to bring Malaysia's agricultural produce into the spotlight. "Malaysian durians are among the best in the world. If events like this are organised more often, locals can enjoy premium durians that are usually exported,' he said. Hairul also expressed his support for the expansion of the Rahmah Madani Sale and campaigns to promote local fruits, especially now that some imported fruits are subject to Sales and Services Tax (SST). "This is the best time for us to aggressively promote local fruits. The quality is excellent and should be the rakyat's first choice,' he said. Visitors also welcomed the campaign, which offers affordable prices while boosting demand for local agricultural produce. Siti Rubiah Manshor, 51, said local fruits should be the people's top pick, especially in the current economic climate. "It's a shame if local fruits aren't our first choice, while foreigners are scrambling to buy them. This campaign to eat local fruits is great, but it needs to be implemented consistently,' she said. On Friday, Domestic Trade and Cost of Living Minister Datuk Armizan Mohd Ali launched the Buy Malaysian Goods Campaign (KBBM) 2025, themed 'Jom Beli Lokal' (Let's Buy Local), aimed at expanding the reach of local products and reducing dependence on imported goods.- Bernama