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Are you ready to meet the Kay Beauty lipstick & lush that broke the internet?

Are you ready to meet the Kay Beauty lipstick & lush that broke the internet?

Cosmopolitan ME3 days ago
Kay Beauty, India's leading celebrity beauty brand co-created by Katrina Kaif and Nykaa is
bringing its most viral, best-loved icons to the UAE. The Hydra Crème Lipstick and Velvet Crème Multi-Use Blush, two of the brand's talked-about makeup must-haves, are now available in the GCC -ready to meet the region's love for glam, glow, and long-lasting comfort.
With its richly diverse and beauty-forward audience, the GCC is known for celebrating
high-performance products that deliver on both style and substance – making it the perfect home for Kay Beauty's signature approach to effortless, skin-enhancing makeup.
Whether you're embracing dewy day glam or soft, radiant evenings, these beauty essentials are built to keep up with every mood, every moment!
Hydra Crème Lipstick
Our most hydrating lipstick ever- created for lips that crave comfort without compromising on color. The buttery, balm-meets-lipstick formula glides on with ease, wrapping your pout in intense moisture and luminous pigment that stays put. Formulated with Hyaluronic Acid, Moroccan Oil, and Lychee Extract, each swipe feels like a tall glass of water for your lips. Whether you're desk-bound or on-the-go, this lipstick delivers a fresh, hydrated look without any touch-ups. It's hydration-first makeup that doesn't sacrifice pigment—that's the power of #HydraCremeMagic.
Available in 16 stunning shades – from everyday nudes to bold statement hues – there's one for every mood, moment, and skin tone.
Katrina's pick? Panache – a soft nude that flatters every skin tone and works for everything from coffee runs to celebrations.
Velvet Crème Multi-Use Blush
This cream-to-powder blush is your shortcut to that soft-focus flush. Lightweight, blendable, and buildable, the formula melts into your skin, leaving behind a blurred, second-skin finish. Infused with green tea extract to refresh and tone, it adapts beautifully to every skin tone – just tap and blend for that naturally radiant glow. With four velvety shades to choose from, there's a flattering flush for every skin tone, every mood, and every moment.
Supplied
With Kay Beauty, it's all about makeup that feels like second skin and lasts all day. Loved across India, and now here for the UAE, these two hero products bring together high-performance wear with skincare-infused formulas-because your beauty should always feel like you.
Now available at Nysaa stores and online at www.nysaa.com. Follow @kaybykatrina for more beauty updates and inspiration.
ITP Media Group newsroom and editorial staff were not involved in the creation of this content.
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