The 22 best 4th of July TV and soundbar deals are already going live

CNN

2 days ago

If you're shopping for a new TV, you've come to the right place. Ahead of Independence Day weekend, over a dozen of our favorite home theater upgrades are going on sale. Including steep discounts on editor-loved picks, the 4th of July marks some of the first chances to save on 2025 televisions and much more at the best prices ever.
I've been shopping retail holiday deals for nearly a decade, meaning I know a thing or two about which discounts are worth adding to cart and which aren't worth your hard-earned cash. As for the former, I found 22 of the best 4th of July deals you can shop right now.
TCL 75-Inch QM6K QLED 4K Smart TV
Normally, buying a massive TV like this will seriously clear out your wallet. But ahead of 4th of July weekend, this 75-inch TV from TCL is down to its best Amazon price ever. The last time I covered this TV, it sold for $1,300 with a $950 discount. It's currently an extra $100 off from its Memorial Day deal, saving you as much as $450. It combines a giant display with a gorgeous 4K QLED panel for a home theater experience you'll brag to your friends about over the long weekend.
Samsung 55-Inch The Frame TV
Ditch the black plastic bezel look that most TVs have. Samsung's The Frame TV stands out from just about every other television on this list with a unique design that blends in with the rest of your home's decor. This isn't the newest model, but that means you'll be able to take 33% off the usual price tag.Read our review
Amazon 55-Inch 4-Series Smart Fire TV
A no-frills TV upgrade, this 55-inch Fire TV is a solid mid-sized 4K model that builds in streaming features so you don't need an extra streaming box. Plus, it's down to a record low price of 2025, which is $20 below the previous discount I tracked.
Samsung 65-Inch S90D 4K OLED TV
If you're looking for the best TV that CNN Underscored editors have tested, Samsung's recent S90D series is an upgraded version of our top pick. Today's discount takes $400 off, matching its Memorial Day discount and landing within $100 of its lowest price from the beginning of the year.
Hisense 65-Inch CanvasTV
Samsung's The Frame may be the best picture-frame-inspired TV on the market, but it's not the only one. Hisense's take on the same design is now $300 off when you buy the 65-inch version. It's down to its best price since February, coming within $100 of its lowest price of 2025.
Samsung The Frame Pro TV
One of the first chances to save on Samsung's improved art TV is here. This new Pro edition launched earlier this spring, and it brings improvements to the original's picture quality and aesthetics with its Wireless One Connect Box. That means you only need to run a power cord to the TV. It's seeing the same $200 discount as the first price cut, simultaneously returning it to the all-time low.Read our review
Samsung 55-Inch Neo QLED Smart TV
Take $200 off this new 2025 QLED TV from Samsung while it's on sale for one of the first times. It checks all the boxes for a TV in this price range, including 4K picture quality, 144Hz refresh rates and a Mini-LED panel. Oh, and most importantly, it comes with $500 in savings from the usual price tag.
Samsung 65-Inch The Frame 4K Art TV
It's not seeing as steep of a discount as the Pro version, but the latest 2025 edition of The Frame TV is also going on sale ahead of Independence Day. This 65-inch model just dropped by $100, offering the latest and greatest Art TV from Samsung at its lowest price yet. It comes complete with a new Mini-LED panel and better refresh rates for gaming.
Samsung 55-Inch S85D OLED Smart TV
If you care more about the picture quality on your TV versus the actual model itself, this 55-inch OLED is for you. Samsung takes $500 off for the 4th of July, landing this S85D and its Pantone-validated colors at its second-best price I've tracked since its launch last year.
Samsung 77-Inch S90D OLED TV
One of the best TV deals for this 4th of July, Samsung takes $1,700 off the massive OLED TV while delivering its best price ever. When my colleague, Henry T. Casey, tried this model for himself, he was impressed by its new 'glare-free' OLED technology. I'm sure he'll be even more impressed now that it's nearly half off.Read our review
Samsung 65-Inch QN800D Neo QLED 8K TV
TVs with 8K should rise to the top of your list if you're shopping for a home theater upgrade that'll be ready to handle all the home movie and gaming upgrades coming over the next few years. Samsung's NQ8 chip and AI upscaling tech ensure you can take full advantage of a gorgeous display now, with a $1,500 discount making it more affordable to take your existing movie nights to a whole new level.
Insignia 70-Inch F50 4K Smart Fire TV
The last time this 70-inch TV went on sale during Memorial Day, I was shocked to see it under $400. Now, for Independence Day, it's closer to $300 with a new all-time low discount that's $170 off. At $40 below the last discount I spotted, this offer is easily one of the best values on this list.
Sony 65-Inch Bravia 8 OLED Smart Google TV
This discounted Sony Bravia TV isn't quite at an all-time low, but it does offer one of the best viewing experiences a home theater could have. This 65-inch model packs an OLED display, Google smart tech and most of the features we loved when we reviewed the A95L version. It's $600 off and comes within $200 of its 2025 low price.
Samsung 65-Inch S90D 4K OLED TV
Choose from five sizes of Samsung's newest OLED TV, or just go with this 65-inch version to score the best value of the batch. It's an upgraded version of the best TV you can buy, and thankfully, it's $300 off if you do plan on bringing it to your home theater.
TCL 75-Inch Q7 QLED 4K Smart Google TV
Save $500 on this 75-inch TV at Best Buy. The extra screen real estate will come in handy for even more immersive movie nights, and all those MLB fans hoping to keep up with several baseball games at once. It's powered by the Google TV platform and packs a 4K QLED panel at its lowest price of the year.
LG 65-Inch C4 OLED Evo Smart TV
Take $300 off this popular LG C4 OLED TV while it's down to one of the best prices ever. We love its rich contrast and no-sacrifice movie-watching experience even more with this early holiday weekend discount.
Insignia 65-Inch F50 Smart Fire TV
Insignia is Best Buy's in-house brand, which means it can offer this F50 smart TV at one of the best prices on this list. It runs on Amazon's Fire TV platform and gives you the best bang for your buck for a 65-inch model at $150 off the going rate.
TCL Q75H 5.1.2-Channel Dolby Atmos Soundbar
This soundbar comes bundled with a wireless subwoofer for even more booming sound that I'd immediately put to the test by playing the bass-y sounds of Denis Villeneuve's "Dune." Then, I'd take full advantage of its AirPlay 2 tech for streaming music from my iPhone. The $150 discount makes this my favorite soundbar discount available right now.
Amazon Fire TV Soundbar 2.0
If you already use a Fire TV or Amazon streaming stick and want to round out the experience, this soundbar is for you. It comes with DTS Virtual:X and Dolby Audio plus an eARC/ARC port, so you can plug it straight into your TV for simpler setup. It's also down to the best price of the year for Prime members at $35 off.
Samsung HW-S60D 5-Channel Soundbar
Dolby Atmos support is one of the main highlights of this Samsung soundbar, taking full advantage of its five-channel sound. I also love that it has AirPlay, Chromecast and Alexa features so you can use it with your preferred smart system. Best Buy is taking $70 off ahead of the holiday weekend.
Sony S100F 2-Channel Soundbar
Take 26% off this budget-friendly soundbar from Sony. If you're still relying on your TV's built-in speakers, this is a great option at a great price to finally step up to something that'll deliver better quality audio.
JBL MK2 2-Channel All-in-One Soundbar
Normally, when CNN Underscored talks about JBL, we're praising one of its portable Bluetooth speakers. The brand also makes home theater speakers worthy of the same attention, like this second-generation soundbar that's $50 off the going rate. CNN Underscored's deals experts are constantly shopping for the best discounts on the web. Outside of holiday weekends, we cover weekly guides to the steepest price cuts from specific retailers. These early 4th of July deals are worth a closer look now, considering many are at their lowest prices of the year, even beating previous discounts I've covered.
I'm constantly tracking price cuts across multiple online storefronts to ensure the deals are as good as the retailers say. The rest of the deals team and I dive into the price history of each product while cross-referencing reviews and guides from other CNN Underscored editors to determine if it's worth your cash.
Quite simply, our goal here at Underscored is to save you money. Our senior deals editor, Rikka Altland, has been doing just that for nearly a decade, and that kind of experience extends to the rest of our deals team. Being an advocate for buyers to ensure we recommend only the best prices on the best products is what we're all about, and that focus comes across in our work.