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VML MENA wins multiple awards at Cannes Lions 2025

VML MENA wins multiple awards at Cannes Lions 2025

Campaign ME20-06-2025
This year, the prestigious Cannes Lions International Festival of Creativity once again set the stage for some of the most impressive campaigns globally, and VML MENA was no short of that.
VML MENA proudly took home 7 awards, spanning across 2 Silver and 5 Bronze alongside an impressive 10 shortlists, reinforcing its position as a leading creative force in the region.
Among the winning campaigns, 'The Shaded Route' and 'The Social Feed,' for Hungerstation. In addition to the impactful 'Safe at 3AM' campaign for Dubai Tourism.
'We are incredibly proud of our teams across the MENA region for their achievements at Cannes Lions this year,' said Nassib Boueri, CEO of VML MENA . 'These awards and shortlists are a testament to our unwavering commitment to pushing creative boundaries and delivering impactful results for our clients. We look forward to continuing to set new benchmarks in the industry.'
Beyond the wins, VML MENA's secured 10 shortlists, which included standout projects such as 'Test My Dacia' for Dacia, 'Speak My Language' for STC, 'For The Love of Kudu' for Kudu, 'Blind Faith' for Bank Al Etihad, and additional recognition for Hungerstation's 'The Social Feed.'
Amidst all the celebrations, Campaign Middle East got a chance to speak with Nassib Boueri, Chief Executive Officer at VML, see his reflections on the week below.
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This strong performance at Cannes Lions 2025 highlights VML MENA's commitment to creating impactful campaigns that connect with audiences worldwide and deliver significant outcomes for its clients.
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Do AI influencers resonate?
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