I tried the 'game-changing' Dubai chocolate truffles shoppers can get for £3

North Wales Live

19-07-2025

Dubai chocolate continues to be one of the major food trends of 2025, with numerous retailers doing their best to tempt shoppers to try new versions of the pistachio-rich TikTok favourite.
The quintessentially English food company Cartwright & Butler might not seem the most likely place for this trend, given that the five-generation-strong family firm is renowned for shortbread, fruitcakes and other traditional teatime delights. However, they have launched their own spin on the trend with their Pistachio Dubai Style Truffles and savvy shoppers can grab a stylish tin of these treats, which usually cost £18, for less than £3 using a money saving hack.
Deals website TopCashback offers all new members a free £15 signup bonus for any purchase over £15, along with a percentage cashback on spends from any qualifying website including Cartwright & Butler. This means shoppers can effectively get a tin of the treats for £2.85 after the cashback and bonus is paid.
Chocolate lovers on social media celebrate Dubai chocolate for its combination of gooey pistachio cream and crunchy knafeh, also known as kadayif or finely shredded filo pastry, which pairs with the chocolate to create the ultimate crunchy yet creamy taste. The buzz around this foodie sensation has sparked massive interest from British shoppers and the trend shows no signs of slowing down, with several other brands joining Cartwright and Butler in launching pistachio-heavy treats this month.
Bakery Cutter and Squidge has reimagined one of their signature sweet treats into Dubai chocolate biskies. Normally priced at £28.99, a box of six is currently on offer for £21.75 and can be delivered nationwide, reports the Mirror.
The biskie is Cutter and Squidge's hybrid of a cake and a cookie. This version features velvety pistachio cream sandwiched between rich chocolate layers, offering a delicious twist on the trend.
Meanwhile, Tesco shoppers can grab a pack of biscuit brand Fox's limited edition take on the viral sensation for £2.65 from this weekend - with them already causing a stir online with Foodtok fans. Available nationwide for the next six weeks, the Dubai style pistachio cream chocolate biscuits boast a buttery cocoa shortcake base, a nutty interior and are layered with crumbled biscuit to achieve a knafeh-style crunch.
As a pistachio lover, I've taken both a personal and professional interest in the rise of these nut-infused treats since Dubai chocolate became a social media sensation. I've sampled plenty of them along the way, from Lindt's Dubai style offering to M&S ' Big Daddy Pistachio bar as well as more authentic options picked up from Harrods' food hall during a recent trip to London.
These Cartwright & Butler truffles are new to retailers that, despite being launched on Moonpig, Amazon and directly on the brand's website, there aren't any customer reviews available yet. However, after seeing Good Housekeeping label them as a 'Dubai chocolate game-changer', I felt compelled to give them a go, along with several other pistachio-themed goodies, and I wasn't let down.
Cartwright & Butler are my first port of call for gourmet gifts, particularly at Christmas when their combination of fantastic flavours and attractive tins and packaging make them well-priced choices that exude luxury without emptying the bank account. These truffles tick both those boxes in exactly the same way and make the ideal present for the chocolate lover in your life.
Some recent interpretations of Dubai chocolate have caused controversy for their ratios, with Lindt being a prime example. While consumers have been buying the bars by the thousands - to the point where the company had to enforce a two-bar limit on online purchases - some enthusiasts have pointed out that the bars are too thin to truly savour the pistachio creme nestled between layers of chocolate, with the strength of the latter potentially overpowering the former.
In contrast, Cartwright and Butler's truffles have a generous layer of chocolate on the outside but are crammed full of knafeh and pistachio on the inside, giving a flavourful and crunchy punch that makes them one of my top pistachio treats of the year - and a fresh gifting option for friends and family, especially as a slightly unusual Christmas gift. Don't tell my Dad but these will be in his Christmas stocking.
For shoppers who can't wait that long they're available now at retailers in store and online. Alternatively read on for how to get them for a fraction of the usual cost with the TopCashback signup deal.
Sign up as a new member via the TopCashback website to claim the £15 bonus.
Search for Cartwright and Butler and click 'Get Cashback Now'.
Shop and check out as usual.
Cashback will then track and appear in shoppers' TopCashback accounts within seven working days of purchase. The cashback will become payable and available to withdraw and spend after Cartwright and Butler has paid TopCashback the commission for the purchase.