挑戰Chrome霸主地位!Perplexity AI積極進攻手機預裝
Comet 瀏覽器於 7 月 10 日正式亮相,其核心功能包含預裝的 Perplexity AI 搜尋引擎,能夠基於搜尋結果即時生成 AI 摘要,同時配備隨瀏覽器同步運作的 AI 代理程式 Comet Assistant。
這款瀏覽器不僅能將 Perplexity 的 AI 功能直接整合至網頁瀏覽體驗中,更允許使用者針對個人資料(如電子郵件、行事曆、瀏覽歷史)進行提問,甚至執行安排會議、總結網頁內容等複雜任務。
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Perplexity AI 執行長斯里尼瓦斯(Aravind Srinivas)指出,儘管說服行動原始設備製造商(OEM)將預設瀏覽器從 Chrome 替換為 Comet 充滿挑戰,但預裝策略對於推動用戶更習慣性地使用其 AI 工具至關重要。
根據 Statcounter 的數據,截至上個月,Google Chrome 佔據行動裝置市場約 70% 的市佔率,而蘋果 Safari 和三星瀏覽器合計約佔 24%。
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目前,Comet 瀏覽器仍處於測試階段,僅支援桌面端。Perplexity 計劃在數十萬初期測試用戶試用並穩定桌面版後,於明年將目標用戶群逐步擴大至「數千萬至數億」。這一策略性舉動,反映了整個產業正朝向具備智慧代理 AI 功能的瀏覽器轉變,這類瀏覽器僅需極少的人工干預即可做出決策並完成特定任務。
Perplexity AI 此前也曾與三星電子和蘋果進行洽談,期望將其 AI 搜尋功能整合到這些公司的設備中,以增強 Bixby 和 Siri 等語音助理的功能。
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今年稍早,Perplexity AI 完成了一輪五億美元的融資,公司估值達到 140 億美元,主要投資者包括 Accel、輝達、亞馬遜創辦人貝佐斯,以及 Google 前 CEO 施密特。
更多鉅亨報導
•蘋果逆勢走跌 收購Perplexity可能成轉機?
•蘋果傳考慮收購Perplexity AI!為剝離與Google的合作做準備?

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