Owner of popular Sydney cafe MLK deli defends herself from social media backlash after not serving famous sandwich
The popular Risky Brisket sandwich, which catapulted them into the Instagram and TikTok foodie spotlight, became a hit thanks to its 170-180 gram portion of grass-fed brisket.
Ms Karakelle however had to take the sandwich off the menu at the weekend after the meal wasn't served, something she says was a choice based on quality.
'The brisket came out of the oven and didn't meet our quality standards,' she says. 'We had used a different supplier due to current beef supply issues, and it just wasn't tender enough,' she told news.com.au
She admitted that they could have used the beef, but rather than taking a shortcut, she opted to not sell it, leading to an online backlash.
When fans came to the counter disappointed, some quickly took to the internet to vent.
'My phone was blowing up, people were spamming us, and we were getting all these one-star reviews,' she recalls. 'I thought, 'You've got to be kidding me' – it broke my heart' she said.
She took to TikTok to explain the situation, and commentors were supportive.
'You actually chose to be a responsible business and not serve a bad product?! Please don't apologise! You did the right thing!' read one comment.
Another added, 'I'd much rather that than be served something rubbish! Good on you for taking pride in what you serve'.
The sandwich is served with a side of pickles and salt and vinegar crisps.
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