Cannabis found in Haribo confectionery not from production process
In late May, Haribo recalled packets of confectionery in the Netherlands, Belgium and Luxembourg after some were found to contain traces of cannabis.
The food safety body in the Netherlands (NVWA) said three 1-kilogram packs of Haribo Happy Cola F!ZZ were found to be contaminated.
Haribo's investigation, and tests by an independent laboratory, found the cannabis had not entered the product during production, Haribo said.
"We are pleased to confirm that the results of these tests are all negative and there are no signs of contamination," a Haribo spokesperson said. "Our internal investigations also show that there were no irregularities in our production processes."
Haribo was still working closely with authorities to determine how the cannabis could have gotten into the confectionery.
NVWA had also warned that consuming the affected cola bottles could lead to health problems, including dizziness.
Several people, including children, had complained of feeling unwell. Two children were treated in a hospital, and one was temporarily in a coma.
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WildGut Pet Supplement Shares Report on Canine Digestive Health Trends and Probiotic Ingredient Transparency (2025)
Experts Reveal 2025 Dog Gut Health Findings, Ingredient Transparency Push, and the Rise of Targeted Canine Probiotics New York, Aug. 02, 2025 (GLOBE NEWSWIRE) -- DISCLAIMER: The following release is for informational purposes only and does not constitute medical advice, veterinary guidance, or product endorsements. Individual results may vary. Statements have not been evaluated by the Food and Drug Administration. This release is not intended to diagnose, treat, cure, or prevent any disease. WildGut Pet Supplement Shares Report on Canine Digestive Health Trends and Probiotic Ingredient Transparency (2025) In this information-focused 2025 release, WildGut explores public conversation trends around canine gut health supplements, veterinary-formulated probiotics, and microbiome support for pets. The report examines heightened interest in non-clinical gut solutions, rising demand for wild-strain bacteria support, and consumer expectations around transparency in pet wellness formulations—without offering treatment guidance or endorsement. Pet Health Search Trends Are Shifting Rapidly—And Gut-Focused Formulas Are Leading the Charge Over the past year, online searches related to canine wellness have dramatically shifted toward terms like "dog gut health supplement," "probiotic drops for pets," and "natural ways to eliminate candida in dogs." In 2025, one of the biggest pet owner concerns is balancing their dog's digestive system without relying on pharmaceutical interventions. This evolution in interest reflects a growing awareness that the gut microbiome plays a central role in canine energy, coat shine, and long-term immunity. Enter WildGut, a daily liquid blend of wild probiotics, gut lining support agents, and candida-balancing elements—crafted by specialists in pet health. With over 79,000 verified customer reviews and a 4.9/5 average rating, WildGut is positioning itself as a key player in the ingredient-first trend sweeping the pet wellness Interest in 'WildGut Pet Supplement' Is Rising Across Wellness Conversations The pet wellness space is undergoing a significant transformation in 2025, with search behavior increasingly focused on non-pharmaceutical digestive support for dogs. Search engine data and community platforms like Reddit, TikTok, and Google Trends show a sharp spike in key phrases such as 'dog probiotic formula,' 'natural candida support for pets,' 'wild bacteria for dogs,' and 'gut health drops for canines.' As more owners embrace holistic health strategies, gut-targeted support formulas are gaining traction. This rise in interest isn't isolated to niche wellness groups—it's showing up in mainstream digital behavior. Users are now combining searches like 'my dog has bad breath and itchy skin' with 'can probiotics help dogs with allergies?' This behavior shift suggests that dog owners are proactively researching microbiome-balancing ingredients as an upstream solution to recurring symptoms like fatigue, patchy fur, mood swings, and chronic digestive discomfort. At the heart of this trend is a deeper recognition of the role the gut plays in overall canine health. Owners are becoming more familiar with the connection between candida overgrowth and symptoms like low energy, inflammation, poor coat quality, and food intolerance. Many are turning away from generic powders or prescription-grade antibiotics and toward liquid, absorbable blends with species-specific probiotics. What distinguishes WildGut in this emerging space is its transparency-first communication, where each strain, function, and ingredient category is clearly disclosed. Rather than promoting therapeutic outcomes, the brand provides a structure for pet owners to explore how wild probiotics and gut lining support ingredients may fit into their dog's existing Aligns with Trends in Pet Digestive Support Formulas As demand for ingredient-first, gut-targeted pet supplements rises, WildGut has stepped forward with a structure built around simplicity, synergy, and transparency. Rather than relying on synthetic additives or overstated clinical claims, WildGut's formulation is designed to align with the growing trend of microbiome-conscious pet parenting—providing functional ingredients in a highly absorbable daily drop format. The WildGut liquid probiotic formula delivers eight hard-to-source wild bacterial strains, including those typically found in naturally foraging canines. These strains are paired with gut lining repair compounds and immunity-boosting agents that support a wide array of canine wellness goals—without the need for complex dosage schedules, tablets, or pills. In recent formulation reports shared by the company, WildGut emphasized its core pillars: Wild-Sourced Probiotics: Designed to mimic ancestral bacteria dogs would encounter in natural settings. Candida-Balancing Agents: Targeting yeast overgrowth that may lead to mood, skin, and digestion issues. Gut Barrier Support: Ingredients that help reinforce intestinal lining for nutrient absorption and comfort. Zero Fillers, Zero Artificial Flavors: A clean-label approach pet owners increasingly demand. The daily drop format reflects convenience without compromise. Owners can add WildGut to food or administer directly—making it accessible even for pets with picky appetites or sensitive digestion. There are no capsules to force, powders to disguise, or synthetic scents to mask—just a smooth, tasteless formulation designed with gut ecosystem balance in mind. This focus on digestive terrain restoration rather than short-term masking mirrors broader trends in both human and pet wellness spaces. WildGut isn't positioned as a cure or diagnostic tool—but rather as an ingredient-aligned resource for proactive owners seeking to support energy, skin quality, digestive ease, and behavior balance in their Online Conversations Reveal About Dog Gut Health and Supplement Curiosity Across platforms like TikTok, YouTube, Facebook groups, and Reddit communities, online conversations around dog gut health are intensifying. Short-form creators, long-form vloggers, and everyday pet owners are posting before-and-after footage, meal prep routines, and ingredient deep dives—fueled by the search for non-invasive digestive solutions that improve energy, coat quality, and mood in their dogs. One recurring theme across user-generated content is the frustration with trial-and-error pet care. A typical sentiment found on Reddit threads like r/dogs or r/rawfeeding goes something like: 'My dog's skin cleared up when I changed his food, but then the itching came back. Could it be yeast? Should I try probiotics?' These curiosity-driven loops often lead users toward educational content on the canine microbiome, candida overgrowth in dogs, and the concept of wild bacteria reintroduction. Social listening also shows rising interest in phrases like: 'Dog detox for bad breath' 'Natural support for itchy skin' 'Why is my dog suddenly moody or tired?' 'Best probiotic for dog gut restoration' WildGut's positioning within these conversations isn't as a prescription, but as a consumer-researched formula that mirrors the very ingredients users are exploring. The presence of eight wild-strain probiotics, gut lining protectors, and immune-coat synergy agents makes it a natural fit for owners interested in functional ingredients with minimal intervention. This trend toward 'research-first' discovery is particularly visible on TikTok, where videos with hashtags like #DogProbiotic, #PetGutHealth, and #DogEnergyHack have racked up millions of views. In many cases, pet parents cite improvements in mood, playfulness, or digestive patterns as major motivation to explore ingredient-based products. Importantly, most creators avoid promoting or prescribing—opting instead for transparent narratives around what's worked for their own pets. WildGut's alignment with this storytelling style—based on observed behavior and clean labels—helps explain its strong foothold in the gut support category, even in the absence of traditional veterinary the Ingredients Behind the Buzz The rise of WildGut in online pet wellness discussions can be attributed to its synergistic superblend—a curated set of ingredients that align with trending interest in natural gut balance, immune resilience, and wild-strain probiotics. Here's a look at the key functional elements fueling the formula: Wild Probiotic Strains (8 Exotic Bacteria Types)WildGut features a diverse mix of rare probiotics sourced to reflect what dogs might naturally encounter in wild environments. These strains are widely researched in microbiome studies and associated with restoring gut flora diversity in domesticated dogs that lack microbial exposure due to processed diets. L-GlutamineOften discussed in forums related to gut lining repair, this amino acid plays a role in maintaining intestinal integrity and supporting nutrient absorption. It is frequently mentioned in relation to leaky gut and food sensitivity management in pets. Digestive EnzymesIncluded to enhance food breakdown and reduce gastrointestinal strain. These enzymes may help with the assimilation of proteins, fats, and carbohydrates, minimizing waste and discomfort post-meal. They are popular among dog owners dealing with bloating or inconsistent stool patterns. Caprylic AcidA known candida-balancing agent derived from coconut oil, Caprylic Acid is increasingly appearing in non-clinical yeast-clearing protocols for both humans and pets. It's associated with the management of yeast overgrowth that may contribute to itching, odor, and sluggishness. Prebiotic Fiber BlendServing as food for the probiotic strains, prebiotic fibers encourage colonization and long-term viability of beneficial bacteria. This inclusion supports gut terrain optimization, allowing good microbes to outcompete less desirable strains. Zinc & AntioxidantsTo support immune resilience, WildGut includes trace elements known to assist in cellular protection, immune signaling, and tissue recovery—without overloading dogs with unnecessary synthetic vitamin stacks. Each of these components is selected not for medical treatment, but to mirror trends in consumer-led ingredient research. This transparency-forward formulation approach is exactly what pet owners are seeking in 2025: clear inputs, multi-benefit synergy, and an emphasis on whole-body balance beginning with the Consumer Curiosity Is Driving New Search Behavior In 2025, the journey from symptom observation to supplement discovery no longer flows through traditional veterinary channels alone. Instead, pet owners are becoming self-guided researchers, diving into forums, short-form videos, and ingredient encyclopedias to explore potential connections between symptoms like fatigue, itching, poor coat quality, and digestive imbalance. The shift in behavior is measurable. Queries like 'is bad breath in dogs a sign of gut issues,' 'candida in dogs natural support,' and 'wild probiotics for canine microbiome' have seen a noticeable rise. These are not random searches—they represent a growing information-seeking mindset driven by owners witnessing recurring issues that go unresolved by food swaps or prescriptions. This curiosity-first behavior doesn't always aim for instant fixes. Instead, users are often asking layered questions like: 'What causes chronic yeast in dogs?' 'Can probiotics help my dog's coat shine?' 'Is it safe to give gut support with meds?' This indicates a research loop rooted in symptom tracking, ingredient investigation, and caution around synthetic interventions. It's within these loops that brands like WildGut thrive—not by offering answers, but by transparently presenting formulation logic that aligns with the questions being asked. The accessibility of WildGut's liquid delivery system further encourages exploration. Unlike pills or powders that may intimidate first-time supplement users, the drops are easily integrated into meals or water bowls, removing friction from the testing phase of discovery. This simplicity, combined with wild probiotic sourcing and gut lining agents, makes it a natural destination for owners who want to 'try something that makes sense biologically.' Moreover, the presence of over 79,000 reviews and a consistent 4.9-star rating builds a curiosity validation effect—pet owners wondering, 'Why are so many people trying this?' That question alone drives additional search behavior, fueling the next round of Access and Brand Statement WildGut is currently featured on its official online platform for individuals seeking ingredient-forward pet supplements and educational transparency in formulation. The company provides non-promotional details about sourcing, structure, and ingredient logic to support pet owners' independent research. There are no clinical claims made about WildGut. The product is not positioned as a treatment, diagnostic tool, or veterinary replacement. Instead, it is part of an emerging category of clean-label daily formulas that reflect public demand for: Microbiome balance education Candida management support through dietary inputs Convenient probiotic integration into existing routines Visitors to the site can access a breakdown of each component, learn how to use the drops within a balanced diet, and explore ongoing updates around ingredient sourcing—all in alignment with the brand's informational-first communication This Interest Reflects Wider Industry Patterns The rise of WildGut reflects a broader movement within the pet supplement industry toward transparency, minimalism, and formulation integrity. Across the category, consumer behavior is reshaping the way pet wellness products are marketed, manufactured, and communicated. Historically, pet supplements leaned heavily on vague promises and proprietary blends. But in 2025, this model is losing ground to what experts now call the 'clean-label standard.' Pet parents want to know what's in the formula, why it's there, and what role it plays in supporting their dog's body—not in vague terms, but in digestible, evidence-aligned language. This shift has three core drivers: Demand for Transparency: Ingredient-by-ingredient disclosures, wild strain sources, and plain-English explanation of purpose are now baseline expectations—not bonuses. Functional vs. Promotional Formulas: More owners are seeking supportive products that reflect biologically compatible inputs, rather than heavily marketed 'miracle solutions' with filler content. Education-Led Positioning: As seen in WildGut's communication strategy, successful brands are leading with insights, not endorsements—allowing consumers to self-navigate decisions based on ingredient logic and use-case alignment. This consumer-first approach is also impacting supply chain structure. Brands are now more frequently sourcing wild probiotics and fermentation-based compounds that match ancestral canine microbiota, leading to a new era of microbiome-specific pet products. What's next? Many analysts suggest that ingredient-first formulas—particularly those focused on gut terrain restoration—will continue to gain market share, especially when paired with educational product access, clinical neutrality, and user-led experimentation. WildGut's traction in this space signals a growing consensus: the future of pet wellness is gut-centered, education-forward, and transparently Debate Around Canine Gut Supplements: What's Being Said As interest in dog probiotic supplements continues to surge, public discourse has evolved into a multi-sided conversation—centered not on hype or promotion, but on curiosity, comparison, and cautious optimism. WildGut's entrance into this space has prompted a wave of digital engagement, much of it revolving around functionality, ingredient alignment, and long-term usability. Positive Themes:Many pet owners applaud the shift toward clean-label gut health formulations that avoid synthetic fillers and prioritize transparency. Supporters of WildGut and similar products highlight improvements in coat shine, energy, and digestion, as well as the ease of drop-based delivery. Among these users, the conversation often centers on the relief of 'finally understanding what's in the bottle' and the value of non-intrusive support systems. Skeptical Curiosity:Other participants in the conversation express concern around social media influence, rapid adoption cycles, and placebo potential. Questions like 'Are we all overestimating what probiotics can do for dogs?' and 'What's the real science behind wild bacteria?' surface regularly in Reddit threads and YouTube comment sections. These individuals don't outright reject gut support—but advocate for ongoing education and observation over blind enthusiasm. Neutral Interest:Then there's the growing group of pet owners who aren't ready to commit, but are quietly taking note. These individuals follow TikTok hashtags, read FAQs, and browse ingredient profiles without engaging directly. Their interest is observational—they're monitoring brands like WildGut to see whether the momentum reflects a meaningful shift or a passing phase. This healthy debate fuels deeper understanding across the pet wellness space—and reinforces the role of brands that offer information first, sales WildGut WildGut is a research-driven pet wellness brand focused on ingredient transparency, clean-label formulation, and digestive health support for dogs. Developed by specialists and produced in the United States under GMP-certified standards, the WildGut formula emphasizes a functional-first approach to pet microbiome balance, using exotic wild probiotic strains and gut lining nutrients. The company's mission is simple: to provide pet owners with tools and resources that reflect their evolving search behavior, rising expectations for clarity, and growing interest in natural, support-focused daily wellness practices. WildGut does not market itself as a treatment or cure, but instead shares insight into how its formulation aligns with modern trends in canine gut health research and daily support routines. By offering open-label disclosures, structured ingredient logic, and a delivery system that prioritizes ease of use, WildGut positions itself as a reliable voice in a crowded and often confusing pet supplement space. Media Contact WildGut Email: support@ Phone Support: 1-877-763-0904 (7AM to 9PM /7 Days a week) DISCLAIMER This press release is for informational purposes only. It does not offer medical or veterinary advice and should not be used to diagnose or treat any condition. WildGut is not intended to replace medications, professional diagnoses, or clinical recommendations. Always consult with a licensed veterinarian before introducing new dietary supplements into a pet's routine. Individual results may vary. CONTACT: Email: support@ Phone Support: 1-877-763-0904 (7AM to 9PM /7 Days a week)Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
3 hours ago
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WildGut Pet Supplement Shares Report on Canine Digestive Health Trends and Probiotic Ingredient Transparency (2025)
Experts Reveal 2025 Dog Gut Health Findings, Ingredient Transparency Push, and the Rise of Targeted Canine Probiotics New York, Aug. 02, 2025 (GLOBE NEWSWIRE) -- DISCLAIMER: The following release is for informational purposes only and does not constitute medical advice, veterinary guidance, or product endorsements. Individual results may vary. Statements have not been evaluated by the Food and Drug Administration. This release is not intended to diagnose, treat, cure, or prevent any disease. WildGut Pet Supplement Shares Report on Canine Digestive Health Trends and Probiotic Ingredient Transparency (2025) In this information-focused 2025 release, WildGut explores public conversation trends around canine gut health supplements, veterinary-formulated probiotics, and microbiome support for pets. The report examines heightened interest in non-clinical gut solutions, rising demand for wild-strain bacteria support, and consumer expectations around transparency in pet wellness formulations—without offering treatment guidance or endorsement. Pet Health Search Trends Are Shifting Rapidly—And Gut-Focused Formulas Are Leading the Charge Over the past year, online searches related to canine wellness have dramatically shifted toward terms like "dog gut health supplement," "probiotic drops for pets," and "natural ways to eliminate candida in dogs." In 2025, one of the biggest pet owner concerns is balancing their dog's digestive system without relying on pharmaceutical interventions. This evolution in interest reflects a growing awareness that the gut microbiome plays a central role in canine energy, coat shine, and long-term immunity. Enter WildGut, a daily liquid blend of wild probiotics, gut lining support agents, and candida-balancing elements—crafted by specialists in pet health. With over 79,000 verified customer reviews and a 4.9/5 average rating, WildGut is positioning itself as a key player in the ingredient-first trend sweeping the pet wellness Interest in 'WildGut Pet Supplement' Is Rising Across Wellness Conversations The pet wellness space is undergoing a significant transformation in 2025, with search behavior increasingly focused on non-pharmaceutical digestive support for dogs. Search engine data and community platforms like Reddit, TikTok, and Google Trends show a sharp spike in key phrases such as 'dog probiotic formula,' 'natural candida support for pets,' 'wild bacteria for dogs,' and 'gut health drops for canines.' As more owners embrace holistic health strategies, gut-targeted support formulas are gaining traction. This rise in interest isn't isolated to niche wellness groups—it's showing up in mainstream digital behavior. Users are now combining searches like 'my dog has bad breath and itchy skin' with 'can probiotics help dogs with allergies?' This behavior shift suggests that dog owners are proactively researching microbiome-balancing ingredients as an upstream solution to recurring symptoms like fatigue, patchy fur, mood swings, and chronic digestive discomfort. At the heart of this trend is a deeper recognition of the role the gut plays in overall canine health. Owners are becoming more familiar with the connection between candida overgrowth and symptoms like low energy, inflammation, poor coat quality, and food intolerance. Many are turning away from generic powders or prescription-grade antibiotics and toward liquid, absorbable blends with species-specific probiotics. What distinguishes WildGut in this emerging space is its transparency-first communication, where each strain, function, and ingredient category is clearly disclosed. Rather than promoting therapeutic outcomes, the brand provides a structure for pet owners to explore how wild probiotics and gut lining support ingredients may fit into their dog's existing Aligns with Trends in Pet Digestive Support Formulas As demand for ingredient-first, gut-targeted pet supplements rises, WildGut has stepped forward with a structure built around simplicity, synergy, and transparency. Rather than relying on synthetic additives or overstated clinical claims, WildGut's formulation is designed to align with the growing trend of microbiome-conscious pet parenting—providing functional ingredients in a highly absorbable daily drop format. The WildGut liquid probiotic formula delivers eight hard-to-source wild bacterial strains, including those typically found in naturally foraging canines. These strains are paired with gut lining repair compounds and immunity-boosting agents that support a wide array of canine wellness goals—without the need for complex dosage schedules, tablets, or pills. In recent formulation reports shared by the company, WildGut emphasized its core pillars: Wild-Sourced Probiotics: Designed to mimic ancestral bacteria dogs would encounter in natural settings. Candida-Balancing Agents: Targeting yeast overgrowth that may lead to mood, skin, and digestion issues. Gut Barrier Support: Ingredients that help reinforce intestinal lining for nutrient absorption and comfort. Zero Fillers, Zero Artificial Flavors: A clean-label approach pet owners increasingly demand. The daily drop format reflects convenience without compromise. Owners can add WildGut to food or administer directly—making it accessible even for pets with picky appetites or sensitive digestion. There are no capsules to force, powders to disguise, or synthetic scents to mask—just a smooth, tasteless formulation designed with gut ecosystem balance in mind. This focus on digestive terrain restoration rather than short-term masking mirrors broader trends in both human and pet wellness spaces. WildGut isn't positioned as a cure or diagnostic tool—but rather as an ingredient-aligned resource for proactive owners seeking to support energy, skin quality, digestive ease, and behavior balance in their Online Conversations Reveal About Dog Gut Health and Supplement Curiosity Across platforms like TikTok, YouTube, Facebook groups, and Reddit communities, online conversations around dog gut health are intensifying. Short-form creators, long-form vloggers, and everyday pet owners are posting before-and-after footage, meal prep routines, and ingredient deep dives—fueled by the search for non-invasive digestive solutions that improve energy, coat quality, and mood in their dogs. One recurring theme across user-generated content is the frustration with trial-and-error pet care. A typical sentiment found on Reddit threads like r/dogs or r/rawfeeding goes something like: 'My dog's skin cleared up when I changed his food, but then the itching came back. Could it be yeast? Should I try probiotics?' These curiosity-driven loops often lead users toward educational content on the canine microbiome, candida overgrowth in dogs, and the concept of wild bacteria reintroduction. Social listening also shows rising interest in phrases like: 'Dog detox for bad breath' 'Natural support for itchy skin' 'Why is my dog suddenly moody or tired?' 'Best probiotic for dog gut restoration' WildGut's positioning within these conversations isn't as a prescription, but as a consumer-researched formula that mirrors the very ingredients users are exploring. The presence of eight wild-strain probiotics, gut lining protectors, and immune-coat synergy agents makes it a natural fit for owners interested in functional ingredients with minimal intervention. This trend toward 'research-first' discovery is particularly visible on TikTok, where videos with hashtags like #DogProbiotic, #PetGutHealth, and #DogEnergyHack have racked up millions of views. In many cases, pet parents cite improvements in mood, playfulness, or digestive patterns as major motivation to explore ingredient-based products. Importantly, most creators avoid promoting or prescribing—opting instead for transparent narratives around what's worked for their own pets. WildGut's alignment with this storytelling style—based on observed behavior and clean labels—helps explain its strong foothold in the gut support category, even in the absence of traditional veterinary the Ingredients Behind the Buzz The rise of WildGut in online pet wellness discussions can be attributed to its synergistic superblend—a curated set of ingredients that align with trending interest in natural gut balance, immune resilience, and wild-strain probiotics. Here's a look at the key functional elements fueling the formula: Wild Probiotic Strains (8 Exotic Bacteria Types)WildGut features a diverse mix of rare probiotics sourced to reflect what dogs might naturally encounter in wild environments. These strains are widely researched in microbiome studies and associated with restoring gut flora diversity in domesticated dogs that lack microbial exposure due to processed diets. L-GlutamineOften discussed in forums related to gut lining repair, this amino acid plays a role in maintaining intestinal integrity and supporting nutrient absorption. It is frequently mentioned in relation to leaky gut and food sensitivity management in pets. Digestive EnzymesIncluded to enhance food breakdown and reduce gastrointestinal strain. These enzymes may help with the assimilation of proteins, fats, and carbohydrates, minimizing waste and discomfort post-meal. They are popular among dog owners dealing with bloating or inconsistent stool patterns. Caprylic AcidA known candida-balancing agent derived from coconut oil, Caprylic Acid is increasingly appearing in non-clinical yeast-clearing protocols for both humans and pets. It's associated with the management of yeast overgrowth that may contribute to itching, odor, and sluggishness. Prebiotic Fiber BlendServing as food for the probiotic strains, prebiotic fibers encourage colonization and long-term viability of beneficial bacteria. This inclusion supports gut terrain optimization, allowing good microbes to outcompete less desirable strains. Zinc & AntioxidantsTo support immune resilience, WildGut includes trace elements known to assist in cellular protection, immune signaling, and tissue recovery—without overloading dogs with unnecessary synthetic vitamin stacks. Each of these components is selected not for medical treatment, but to mirror trends in consumer-led ingredient research. This transparency-forward formulation approach is exactly what pet owners are seeking in 2025: clear inputs, multi-benefit synergy, and an emphasis on whole-body balance beginning with the Consumer Curiosity Is Driving New Search Behavior In 2025, the journey from symptom observation to supplement discovery no longer flows through traditional veterinary channels alone. Instead, pet owners are becoming self-guided researchers, diving into forums, short-form videos, and ingredient encyclopedias to explore potential connections between symptoms like fatigue, itching, poor coat quality, and digestive imbalance. The shift in behavior is measurable. Queries like 'is bad breath in dogs a sign of gut issues,' 'candida in dogs natural support,' and 'wild probiotics for canine microbiome' have seen a noticeable rise. These are not random searches—they represent a growing information-seeking mindset driven by owners witnessing recurring issues that go unresolved by food swaps or prescriptions. This curiosity-first behavior doesn't always aim for instant fixes. Instead, users are often asking layered questions like: 'What causes chronic yeast in dogs?' 'Can probiotics help my dog's coat shine?' 'Is it safe to give gut support with meds?' This indicates a research loop rooted in symptom tracking, ingredient investigation, and caution around synthetic interventions. It's within these loops that brands like WildGut thrive—not by offering answers, but by transparently presenting formulation logic that aligns with the questions being asked. The accessibility of WildGut's liquid delivery system further encourages exploration. Unlike pills or powders that may intimidate first-time supplement users, the drops are easily integrated into meals or water bowls, removing friction from the testing phase of discovery. This simplicity, combined with wild probiotic sourcing and gut lining agents, makes it a natural destination for owners who want to 'try something that makes sense biologically.' Moreover, the presence of over 79,000 reviews and a consistent 4.9-star rating builds a curiosity validation effect—pet owners wondering, 'Why are so many people trying this?' That question alone drives additional search behavior, fueling the next round of Access and Brand Statement WildGut is currently featured on its official online platform for individuals seeking ingredient-forward pet supplements and educational transparency in formulation. The company provides non-promotional details about sourcing, structure, and ingredient logic to support pet owners' independent research. There are no clinical claims made about WildGut. The product is not positioned as a treatment, diagnostic tool, or veterinary replacement. Instead, it is part of an emerging category of clean-label daily formulas that reflect public demand for: Microbiome balance education Candida management support through dietary inputs Convenient probiotic integration into existing routines Visitors to the site can access a breakdown of each component, learn how to use the drops within a balanced diet, and explore ongoing updates around ingredient sourcing—all in alignment with the brand's informational-first communication This Interest Reflects Wider Industry Patterns The rise of WildGut reflects a broader movement within the pet supplement industry toward transparency, minimalism, and formulation integrity. Across the category, consumer behavior is reshaping the way pet wellness products are marketed, manufactured, and communicated. Historically, pet supplements leaned heavily on vague promises and proprietary blends. But in 2025, this model is losing ground to what experts now call the 'clean-label standard.' Pet parents want to know what's in the formula, why it's there, and what role it plays in supporting their dog's body—not in vague terms, but in digestible, evidence-aligned language. This shift has three core drivers: Demand for Transparency: Ingredient-by-ingredient disclosures, wild strain sources, and plain-English explanation of purpose are now baseline expectations—not bonuses. Functional vs. Promotional Formulas: More owners are seeking supportive products that reflect biologically compatible inputs, rather than heavily marketed 'miracle solutions' with filler content. Education-Led Positioning: As seen in WildGut's communication strategy, successful brands are leading with insights, not endorsements—allowing consumers to self-navigate decisions based on ingredient logic and use-case alignment. This consumer-first approach is also impacting supply chain structure. Brands are now more frequently sourcing wild probiotics and fermentation-based compounds that match ancestral canine microbiota, leading to a new era of microbiome-specific pet products. What's next? Many analysts suggest that ingredient-first formulas—particularly those focused on gut terrain restoration—will continue to gain market share, especially when paired with educational product access, clinical neutrality, and user-led experimentation. WildGut's traction in this space signals a growing consensus: the future of pet wellness is gut-centered, education-forward, and transparently Debate Around Canine Gut Supplements: What's Being Said As interest in dog probiotic supplements continues to surge, public discourse has evolved into a multi-sided conversation—centered not on hype or promotion, but on curiosity, comparison, and cautious optimism. WildGut's entrance into this space has prompted a wave of digital engagement, much of it revolving around functionality, ingredient alignment, and long-term usability. Positive Themes:Many pet owners applaud the shift toward clean-label gut health formulations that avoid synthetic fillers and prioritize transparency. Supporters of WildGut and similar products highlight improvements in coat shine, energy, and digestion, as well as the ease of drop-based delivery. Among these users, the conversation often centers on the relief of 'finally understanding what's in the bottle' and the value of non-intrusive support systems. Skeptical Curiosity:Other participants in the conversation express concern around social media influence, rapid adoption cycles, and placebo potential. Questions like 'Are we all overestimating what probiotics can do for dogs?' and 'What's the real science behind wild bacteria?' surface regularly in Reddit threads and YouTube comment sections. These individuals don't outright reject gut support—but advocate for ongoing education and observation over blind enthusiasm. Neutral Interest:Then there's the growing group of pet owners who aren't ready to commit, but are quietly taking note. These individuals follow TikTok hashtags, read FAQs, and browse ingredient profiles without engaging directly. Their interest is observational—they're monitoring brands like WildGut to see whether the momentum reflects a meaningful shift or a passing phase. This healthy debate fuels deeper understanding across the pet wellness space—and reinforces the role of brands that offer information first, sales WildGut WildGut is a research-driven pet wellness brand focused on ingredient transparency, clean-label formulation, and digestive health support for dogs. Developed by specialists and produced in the United States under GMP-certified standards, the WildGut formula emphasizes a functional-first approach to pet microbiome balance, using exotic wild probiotic strains and gut lining nutrients. The company's mission is simple: to provide pet owners with tools and resources that reflect their evolving search behavior, rising expectations for clarity, and growing interest in natural, support-focused daily wellness practices. WildGut does not market itself as a treatment or cure, but instead shares insight into how its formulation aligns with modern trends in canine gut health research and daily support routines. By offering open-label disclosures, structured ingredient logic, and a delivery system that prioritizes ease of use, WildGut positions itself as a reliable voice in a crowded and often confusing pet supplement space. Media Contact WildGut Email: support@ Phone Support: 1-877-763-0904 (7AM to 9PM /7 Days a week) DISCLAIMER This press release is for informational purposes only. It does not offer medical or veterinary advice and should not be used to diagnose or treat any condition. WildGut is not intended to replace medications, professional diagnoses, or clinical recommendations. Always consult with a licensed veterinarian before introducing new dietary supplements into a pet's routine. Individual results may vary. CONTACT: Email: support@ Phone Support: 1-877-763-0904 (7AM to 9PM /7 Days a week)Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
3 hours ago
- Yahoo
James Van Der Beek was 'doing everything' for his health. One subtle symptom revealed he had stage 3 colon cancer at 46.
For years, James Van Der Beek was invested in optimizing his health. "I was doing everything," Van Der Beek, 48, told Business Insider. "I was doing sauna, cold plunge, weightlifting, Pilates. I would dance and also do football training." The "Dawson's Creek" actor balanced strength training with cardio and ate mostly organic food, "doing all the biohacking things" to stay fit, he said. Then, he started experiencing changes in his bowel movements, a common symptom of colon cancer. He stopped drinking coffee to see whether the issue would resolve itself. "It didn't feel like a real symptom of anything," he said. "It wasn't anything that made me rush off to go get screened." When it persisted, he got a colonoscopy. At 46, he was diagnosed with stage 3 colon cancer. He waited more than a year into treatment before sharing the news publicly in late 2024. With his diagnosis, Van Der Beek joined an alarming number of young people being diagnosed with advanced cancers. Many, like him, had subtle symptoms and healthy lifestyles. While he wishes he'd gotten screened sooner, he said that even in 2023, his options were more limited. It wasn't until 2024 that the Shield blood test, a test that can spot colon cancer signs from a simple blood draw, was FDA-approved. Van Der Beek, who said he'd most likely be dealing with cancer for the rest of his life, is now a spokesperson for Guardant Health to promote the Shield blood test. His goal, he said, is to encourage people to get screened earlier, especially as colon cancer cases are rising in patients under the age of 50. He also hopes to raise awareness around symptoms and urge people to get screened as soon as they hit 45, the recommended screening age. "The 'could have, should have' train is a black hole," Van Der Beek said. "But don't let my 'could haves' become yours. That's my biggest message." More young people are being diagnosed with colon cancer. Business Insider is telling their stories and helping readers understand how to prevent the disease and what could be causing the spike. Have you or a loved one experienced cancer as a younger person? If you would like to share your story, contact Julia Pugachevsky:jpugachevsky@ A shocking start to a new life In 2020, Van Der Beek and his family moved from Los Angeles to Austin. He took a break from acting for a few years and kept busy raising six children alongside his wife, Kimberly. It took time to get settled. While Van Der Beek qualified for an annual colon cancer screening at 45, he said he didn't get a colonoscopy at that point because he was still sorting out his new healthcare situation. He also didn't know that the screening guidelines had changed in 2021, lowering the recommended age from 50 to 45. Getting diagnosed with late-stage cancer in 2023 was a shock, Van Der Beek said, one he's still processing two years later. "It really took a while to set in," he said. "The reality still sets in stages; there are so many unknowns." "All these beautiful things that I love, and I used to define myself as — a father, a provider, a husband — all that got taken away, or at least paused." Stage 3 cancer, in which cancer cells have spread to the lymph nodes but no other organs, typically requires chemotherapy and surgery to treat. Balancing fatherhood and work with treatment Van Der Beek said his "lowest point" in treatment was feeling like he was losing core parts of his identity. "All these beautiful things that I love, and I used to define myself as — a father, a provider, a husband — all that got taken away, or at least paused," he said. "I had to sit there and say, 'Well, what am I?' And it was, 'I'm still worthy of love.'" Van Der Beek said in addition to dealing with the treatment itself, he also had to take on "the full-time job of medical portals and appointments and medication, supplements, tests — trying to organize all that." The actor said asking for help was hard for him, even though he really needed it. "I don't know how anyone does this alone," he said. "It's been amazing to really see my friends come through in ways that I just never allowed them to before." A month after he publicly announced his colon cancer diagnosis in 2024, Van Der Beek appeared in "The Real Full Monty," a televised special in which he and five other male celebrities stripped to raise cancer awareness. He said filming the special was the first time he shared the news with anyone outside his inner circle. "It was so life-affirming to see the immediate support and the empathy and just the energy that I got back from it," he said. "I think anytime you push past what's uncomfortable and you get to the other side of fear, there's always some kind of reward." While he used to have a "very tricky relationship" with fame, he looks at it very differently now. "It's been a real blessing, actually, because now I get people telling me they're praying for me all over the place, and I really feel like it helps and I need it, and I am grateful for it," he said. "It connects me to so many people I otherwise would never get to connect with." He wants younger people to get screened Colon cancer cases are rising worldwide, particularly among people around or below the recommended screening age, which the US has dropped to meet the growing rate among younger patients. In addition to wanting to raise general awareness about when to get screened or what symptoms to look for, Van Der Beek is passionate about alternative screening options. While colonoscopies are considered the gold standard in testing because doctors can remove precancerous polyps, they can be expensive, time-consuming, and uncomfortable, involving laxatives and anesthesia. "I did not find a colonoscopy to be all that pleasant," Van Der Beek said. "For people who are in a job where they can't take that kind of time off of work, it can be a challenge." Increasingly, there are less invasive at-home tests that can provide answers. For example, Cologuard and FIT are widely used at-home tests that detect the presence of cancer in stool samples. The Shield test is a blood test performed on people of average risk who are 45 and older. If the result is positive, a colonoscopy is the next step. Shield's research found that when their blood draw was offered to patients, colon cancer screening rates more than doubled. The tests can miss cancer or present false positives. While those chances decrease the more advanced the cancer is, the margin of error is the reason doctors recommend colonoscopies as a first line of defense. "I would still choose a colonoscopy for myself," Dr. Tim Cannon, a medical oncologist who directs the gastrointestinal cancer program at the Inova Schar Cancer Institute, told BI in a previous story about the new industry of less invasive tests like Shield. Caught in its earlier stages, colon cancer is very treatable. It's why Van Der Beek hopes more people get screened, however they choose to do it. He still remembers one of his first reactions when he got diagnosed. He wondered about the best thing that could come of his situation. "What's the thing that I'm going to look back on this in 20 years and say, 'Thank God that happened?" he said. "So what can I do to make that the case?" So far, raising awareness has given him a lot of purpose throughout his ongoing treatment. "I've learned a lot," he said. "If I can save anyone from having to go through this, that's magic." Read the original article on Business Insider Solve the daily Crossword
