logo
New Turnitin Writing Solution Empowers Students And Educators Alike

New Turnitin Writing Solution Empowers Students And Educators Alike

Scoop15-07-2025
SYDNEY, Australia. – July 16, 2025 – Turnitin, a leading provider of technology solutions in academic integrity, announced the general availability of Turnitin Clarity, a purpose-built writing solution designed to help foster academic integrity and guide responsible use of AI in the classroom. Turnitin Clarity serves as a bridge between educators and students, delivering transparency, efficiency, and meaningful feedback in writing assessment, especially in today's AI-powered learning environment.
Building on a newly rearchitected Turnitin Feedback Studio (TFS) foundation, Turnitin delivers flexible assignment workflows, faster access to innovations, and more intuitive grading and feedback tools. With Turnitin Clarity seamlessly integrated, the solution becomes a one-stop environment where students can write — optionally using an incorporated AI assistant — revise and reflect. Educators can then engage, assess, and uphold integrity with full visibility into the writing process.
'Turnitin Clarity is our response to a defining challenge in education, how to uphold academic integrity and embrace the responsible use of AI,' said Annie Chechitelli, chief product officer, Turnitin. 'In an AI-powered world, we need more than detection, we need solutions that promote learning, invite dialogue, and equip educators and students to use AI ethically and confidently. That's why we built Turnitin Clarity.'
The general availability of Turnitin Clarity: Transparency and AI literacy in the writing process
Turnitin Clarity is a transparent writing solution that enables educators to support students in the writing process with the help of educator-guided AI assistance. It includes a composition space for drafting assignments and an AI Assistant* offering students feedback in the writing process. Educators are equipped with the necessary data and insights into how students constructed their writing, from creation to final submission, which aids in teaching students to write with integrity and foster more meaningful engagement between educators and students.
Key features of Turnitin Clarity include:
Guided AI assistant: Students receive writing support at every stage, reinforcing structure, originality, and responsible use of generative AI.
Process transparency and insights: Educators see how work is built through indicators like revision timelines, pasted vs. typed text, and summary of AI chat history.
Integrated academic integrity solutions: Similarity checking, AI writing detection**, and submission metrics appear in one view — streamlining the educator review.
Fast and personalised feedback: This solution makes the feedback fast and personalised and serves as a bridge between students and educators, making feedback a natural part of the process, encouraging growth and trust.
The next generation of Turnitin Feedback Studio: One seamless solution with insights and feedback all-in-one place
Turnitin Feedback Studio reframes the academic integrity conversation as one focused on skills development rather than academic misconduct. This, paired with Turnitin Clarity, means educators can transform instances of plagiarism and AI misuse into valuable learning experiences, enabling students to uphold academic integrity while developing their writing, researching, and critical thinking skills.
New enhancements to Turnitin Feedback Studio include:
Modern, accessible design: A modern interface designed with educators, students, and accessibility in mind, ensures intuitive navigation and a more streamlined experience for users.
Enhanced similarity report including AI writing detector **: Updated match categories, and integrated AI insights, make originality reports clearer and easier to interpret, helping educators quickly identify and address integrity concerns with precision.
Flexible feedback and grading workflows: Capabilities to deliver feedback to students faster, more effectively or with more impact, saves time on administrative tasks.
Supports a variety of educator needs for assessment: Flexible solution for a wider range assignment types, including handwritten *** and AI-assisted writing, empowering educators to evolve their practices during a time of rapid change.
Perceptions of AI in education are split between optimism and concern. New global research from Turnitin and Vanson Bourne finds 78 per cent of surveyed students, educators, and administrators alike feel positive about the impacts that AI is having on education. Yet, despite this, 95 per cent believe AI is being misused in some capacity. When asked about the top challenges of AI in education, survey respondents across the board identified the challenge of overcoming the uncertainty of ensuring integrity. To widely unlock the benefits of AI in education without sacrificing academic integrity, workflow transparency between students and educators is crucial. ****
'As development and adoption of AI throughout society grows, we must provide the education sector with the necessary capabilities to understand and leverage these solutions. Turnitin Clarity creates a flexible, transparent, and controlled environment for students to use AI without it detracting from their learning,' said James Thorley, Regional Vice President for Asia-Pacific at Turnitin. 'It also empowers educators to better evaluate integrity and appropriate AI-use, while improving engagement with students. The resulting understanding of the responsible use of AI will equip both educators and students with the confidence to maintain integrity, while cultivating meaningful and practical learning outcomes.'
Turnitin Clarity is available as a paid add-on to all Turnitin Feedback Studio customers. For more information, visit https://www.turnitin.com/campaigns/clarity/. The Next Generation of Turnitin Feedback Studio is now generally available.
* The AI assistant within Turnitin Clarity has been trained and tested to support interactions in English only.
** AI writing detection is available when licensing Turnitin Originality.
*** Turnitin's Paper to Digital licensed add-on to Turnitin Feedback Studio, enables instructors to grade scanned handwritten work digitally.
**** Turnitin was a partner in providing compensation to conduct Vanson Bourne's research.
About Turnitin
Turnitin is a global company dedicated to ensuring the integrity of education and meaningfully improving learning outcomes. For more than 25 years, Turnitin has partnered with educational institutions to promote honesty, consistency, and fairness across all subject areas and assessment types. Turnitin products are used by educational institutions and certification and licensing programs to uphold integrity and increase learning performance, and by students and professionals to do their best, original work.
Turnitin has offices in Australia, Germany, India, Japan, South Korea, Mexico, the Netherlands, Sweden, The United Arab Emirates, the United Kingdom and the United States. Over 16,000 customers in 185 countries use Turnitin services: Gradescope by Turnitin, iThenticate, Turnitin Feedback Studio, Turnitin Originality, Turnitin Similarity, ExamSoft by Turnitin, ProctorExam and Ouriginal.
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Why NZ should be clamping down on deepfake images
Why NZ should be clamping down on deepfake images

RNZ News

timean hour ago

  • RNZ News

Why NZ should be clamping down on deepfake images

technology 42 minutes ago Denmark is set to clamp down on deepfake images, giving citizens copyright over their likeness and voice. A deepfake is an image, video or audio recording which has been digitally altered to appear to be someone else. They have become increasingly sophisticated with the rapid advancement of AI, and recent studies have shown that the vast majority of people can't distinguish between deepfake and real images So are New Zealand laws fit for purpose? Jesse finds out.

Air NZ sees AI use as 'force for good'
Air NZ sees AI use as 'force for good'

Otago Daily Times

time3 days ago

  • Otago Daily Times

Air NZ sees AI use as 'force for good'

Air New Zealand is working with the organisation behind ChatGPT to expand the use of artificial intelligence to help the airline avoid flight delays. The national carrier was part of a select group around the world given the opportunity to partner with OpenAI, in a first of its kind collaboration in New Zealand. Air New Zealand chief digital officer Nikhil Ravishankar told RNZ's Morning Report programme today the partnership enabled Air New Zealand to roll companion AI out to its corporate workers at pace. It also allowed the airline to "co-create" solutions, Ravishankar said. "So we already have about 1500, what we call, custom GPTs in the organisation. Think of them as sort of rudimentary agents and what Open AI partnership allows us to do is work with their engineering teams and product teams to develop these solutions to solve airline problems, not just for Air New Zealand. "We're hoping that the solutions are also applicable around the world." It also allowed Air New Zealand to become a "test bed" for some of Open AI's more cutting-edge solutions, he said. "So we get first access, early access to some of these tools as they emerge and some of these tools are turning up on almost a weekly basis." The aim was to make Air New Zealand a better airline. Ravishankar said the airline expected to see improvements in on-time performance, integrated planning and how the airline scheduled the network it flies, and service experience for customers including product design in-flight and on the ground. "So almost every aspect of the customer's experience with the airline will be impacted by AI and this partnership going forward." Asked about pricing, Ravishankar said Air New Zealand was already using AI to deal with the cost of flying, which he said was complex. "The hope really is we want it to be a force for good so we are looking at utilising AI to drive more, fairer value-centric outcomes as much as anything else." Asked what this meant, Ravishankar said AI allowed the airline to take into account "a lot more things as we think about how we price an airline seat". "For our regional network for example where we are a lifeline service, we could think of pricing approaches that fulfil that role that we play, versus what we might be doing in say the US market where we're trying to attract premium leisure tourists into the country."

AI data centre market to reach USD $933.76 billion by 2030
AI data centre market to reach USD $933.76 billion by 2030

Techday NZ

time3 days ago

  • Techday NZ

AI data centre market to reach USD $933.76 billion by 2030

The global artificial intelligence data centre market is projected to experience significant growth driven by the increasing demand for AI workloads, data explosion, and big data analytics. Research from MarketsandMarkets estimates that the worldwide AI data centre market will rise from USD $236.44 billion in 2025 to USD $933.76 billion by 2030, registering a compound annual growth rate (CAGR) of 31.6% throughout the forecast period. Market drivers This growth is primarily attributed to the surging demand for AI workloads across multiple industries, including healthcare, finance, and manufacturing. These sectors increasingly rely on high-performance computing infrastructures to manage complex algorithms and process large-scale data sets in real time. In response, companies are making investments in data centres optimised for artificial intelligence, which incorporate advanced hardware such as GPUs, TPUs, and storage systems capable of supporting intense computational loads. Such investments aim to address both the performance needs of AI tasks and the growing quantities of data generated by digital transformation initiatives. While demand is growing, the establishment of AI-centric data centres involves considerable costs. These include the need for specialised hardware, advanced cooling mechanisms to manage the substantial heat generated by high-performance servers, and a workforce with expertise in AI operations and maintenance. This cost barrier may prove significant, particularly for small and mid-sized enterprises looking to adopt AI infrastructure. An emerging trend within the segment is the adoption of environmentally sustainable practices. Organisations are implementing green AI data centres that focus on energy efficiency and reduced carbon footprints as part of efforts to address both cost and regulatory pressures related to sustainability. Compute servers lead The compute server segment is anticipated to command the highest market share in the AI data centre market during the forecast window. Compute servers play a crucial role in deploying AI workloads, especially in domains such as deep learning, natural language processing, and computer vision. These applications require substantial computational power for both training and inference, typically delivered by servers outfitted with GPUs, TPUs, or custom AI accelerators. These advanced servers enable parallel processing and real-time analysis of data, making them an integral component for enterprises deploying AI at scale. As the demand for automation, advanced analytics, and new digital services grows, the market for compute servers tailored for AI purposes continues to expand. Another important factor is the increasing use of AI in hyperscale data centres, which process large volumes of data on a continuous basis. To satisfy these computational requirements, compute servers are increasingly considered the backbone of modern AI data centre architectures. Their reliability and performance are central to the operation of scalable, high-capacity AI systems. Enterprise adoption increases The enterprise segment is projected to register the highest CAGR in the AI data centre market over the forecast period. This is attributed to the widespread digital transformation across industries and a growing emphasis on intelligent, data-driven decision-making for business processes. Enterprises are increasingly deploying AI workloads for a variety of applications, such as predictive maintenance, customer analytics, fraud detection, and automation of routine business tasks. To support these initiatives, many are investing in data centres that are specifically optimised for AI, offering the required computational power and scalability. While hyperscale technology providers have already established robust AI infrastructure, a transition is seen in enterprises actively developing or collaborating to build AI-focused data centre capacity in pursuit of maintaining competitiveness. Industry-specific examples include financial institutions leveraging AI data centres for real-time risk assessment, while healthcare organisations use them for expediting diagnostics and drug discovery. The AI data centre market is witnessing strong growth due to the rising demand for AI workloads across healthcare, finance, and manufacturing sectors. These workloads require high-performance computing infrastructure to process complex algorithms and large-scale data sets in real-time. Companies are investing in AI-optimized data centres that integrate GPUs, TPUs, and advanced storage systems to meet this demand. However, one main constraint is the high implementation cost associated with setting up AI-centric data centres, including investment in specialised hardware, advanced cooling systems, and skilled personnel. This can be a barrier, particularly for small and mid-sized enterprises. An emerging opportunity lies in the increasing adoption of green AI data centres as organisations focus on sustainability and energy efficiency. The growth of AI-as-a-Service (AIaaS) platforms is also granting mid-sized and smaller enterprises access to advanced AI technologies without requiring hefty upfront infrastructure investments. Additionally, government incentives targeted at promoting digital innovation and AI utilisation in sectors such as manufacturing and transportation are further encouraging enterprise spending on AI-capable data centres. With enterprises increasingly transitioning to hybrid cloud and edge computing models, the requirement for data centre infrastructure that is robust, secure, and energy-efficient is accelerating. These trends are expected to underpin the strong market growth expected in the coming years.

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store