Exclusive: Shabir Ahluwalia on the evolution of Television and OTT content; says ‘Right now you are seeing complex characters taking center stage'
Currently seen as lawyer Yug Sinha in Ufff Yeh Love Hai Mushkil, Shabir is embracing the shift in content with enthusiasm and insight.
Reflecting on how television and OTT have transformed over time, Shabir shared, 'Definitely what I've seen is experimental characters, experimental storytelling. Earlier, our storytelling was very single-dimensional, but right now you are seeing complex characters taking center stage.
They are the ones who are driving a show or a movie. It's only because the audiences are now ready to accept them.'
He further elaborated on how evolving viewer preferences are shaping what gets made. 'Audiences are consuming that kind of content, so we are making it. And I think it's very important to have a diverse audience so that all kinds of content have space and great stories can be told from different framemakers.'
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For Shabir, the current landscape is filled with possibilities. 'It's great that we are coming of that age where everything you make—just make it with heart, have a good story to tell, and there'll be people who consume your content,' he said, emphasizing authenticity and storytelling.
With his latest role as a sharp and layered lawyer in Ufff Yeh Love Hai Mushkil, Shabir continues to adapt and thrive, embracing the shift toward more nuanced narratives. His insights reflect not just his experience, but also his excitement for where the medium is headed.
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