IPL Valuation Hits 18.5 Bn Dollar, Up 12.9 Per Cent, Fueled By Media Rights, Sponsors, And Fan Engagement
The global investment bank, listed on the NYSE, stated that the brand value of the IPL increased by 13.8 per cent in 2025, reaching USD 3.9 billion (equivalent to ₹32,721 crore), reflecting a 16.1 per cent year-over-year increase in INR terms.
The firm's analysis added that the IPL's growth highlights the league's expanding commercial appeal, global reach, and deepening fan engagement—particularly in the digital domain.
RCB dethrones MI & CSK!
Royal Challengers Bengaluru has taken the crown as the most valuable IPL team, now valued at US $269 million, overtaking Mumbai Indians and Chennai Super Kings—per the latest Houlihan Lokey report. The IPL's overall value has surged to $18.5… pic.twitter.com/zITvbNZQyg — Baatein Stock Ki (@BaateinStockKi) July 9, 2025
For context, brand value represents the monetary worth of an intangible asset, typically encompassing elements such as the trade name, trademark, and associated goodwill. It is important to note that brand value is a subset of a company's or entity's overall business value, which includes tangible assets, operational revenues, and other intangibles.
Since its inception in 2008, the IPL has evolved into a multibillion-dollar enterprise, consistently ranking among the most valuable sports leagues globally. Its influence extends far beyond the field, shaping broadcasting standards, fan engagement strategies, and franchise-based models that are now being emulated worldwide.
The firm added that the 2025 IPL season exemplified the league's resilience and operational agility. Despite a temporary suspension due to geopolitical tensions in early May, the tournament resumed swiftly—backed by robust contingency planning and stakeholder coordination, the analysis noted.
The IPL continues to set benchmarks in the sports business. Franchise valuations have soared, media rights deals have reached record highs, and brand partnerships have diversified across sectors.
Top franchises earn ₹6,500 million to ₹7,000 million in annual revenues, with up to 80 per cent of visibility secured before the start of the tournament. On the cost side, the presence of a salary cap (₹1,200 million per team) functions as an embedded margin protector, preventing wage inflation—a major concern for global sports teams—and ensuring competitive parity among teams.
Moreover, franchisees operate with minimal fixed-asset exposure, benefitting from ready access to stadium infrastructure already developed by the BCCI. This translates into a capital-light model with structurally high returns on employed capital.
When benchmarked against global peers like EPL and NBA teams, which wrestle with high player transfer fees, variable wages, and significant stadium operating costs (including servicing stadium debt), IPL franchisees operate under an asset-light, revenue-guaranteed model. This structure not only cushions downside risk but also amplifies operating leverage on the upside.
'For institutional investors, this makes the IPL not just a sports league, but a high-growth compounder in the entertainment space—catering to a fast-growing fan base with rising disposable income and a strong appetite for premium digital experiences,' the study stated.
Going further, the study observed that Bengaluru (RCB) triumphed over Punjab Kings (PBKS) in a final that shattered viewership records. The title clash drew over 600 million views on JioCinema, reaffirming the IPL's status as not only India's premier sporting event but also one of the world's most-watched broadcast spectacles.
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
&w=3840&q=100)
Business Standard
40 minutes ago
- Business Standard
India vs England 3rd Test Day 5: Stokes, Archer rock India's chase at Lords
Ben Stokes and Jofra Archer—heroes of England's 2019 World Cup win on this very ground—returned to Lord's in Test whites to deliver another spellbinding performance. On Day 5 of the third Test, with India chasing 193 for victory, the duo turned up the heat just when it mattered most, pushing England closer to a memorable win. Five years ago, they won a title. Today, they're gunning for a Test match to remember. Check England vs India 3rd Test Day 5 live score and match updates here Pant, Rahul, Sundar fall as pressure mounts India's pursuit of a modest but tricky target unravelled in dramatic fashion during the morning session. Rishabh Pant was the first to go on Day 5, dismissed for 17 while visibly struggling with a left-hand issue. Archer bowled him with a searing delivery that jagged off the seam at 89mph—fast, furious, and unplayable. KL Rahul, who had looked the most composed of the Indian batters, followed soon after. With immaculate footwork and discipline, Rahul had resisted everything thrown at him. But it took something truly special to remove him—Stokes produced that magic. From well outside off, the ball seamed in sharply, drawing a defensive prod. After a long DRS consultation, all three lights turned red. The roar from the England huddle, led by a fist-pumping Stokes, told the story. Washington Sundar was next. Archer, full of fire, plucked a sensational one-handed return catch off his own bowling. Stokes raced in to embrace him, the pair celebrating with a ferocity that matched the stakes. India tumbled to 82 for 7. You cannot do that Jofra Archer! Out of this world ???? — England Cricket (@englandcricket) July 14, 2025 England returns the fire at Lord's India had once dished out '60 overs of hell' to England at this very venue. Today, it was England's turn. Every delivery was packed with hostility, and the intensity was palpable across the ground. From the slip cordon, Harry Brook was heard saying: 'Only a matter of time here, boys.' And England were playing like they believed it. Verbal volleys and visible tensions Archer, not typically known for his aggression, had plenty to say. After rattling Nitish Reddy with a hostile bouncer, he had a few words for the debutant. He did the same after removing Pant, making it clear that this wasn't just a cricket match—it was personal. The fiery undercurrent wasn't new. It had carried over from Day 3, when Shubman Gill and Zak Crawley's altercation lit the fuse. Siraj's animated send-off of Duckett had only intensified the mood. England were now dishing it back, blow for blow. Split screen angles just hit different with Jofra ???????? — England Cricket (@englandcricket) July 14, 2025 Stokes shows why he's irreplaceable Stokes' spell was more than just effective—it was symbolic. Having missed England's 2023 tour of India due to injury and undergoing hamstring surgery earlier this year, he is now back to full rhythm. With every sharp bouncer and seaming delivery, he looked like a man trying to reclaim the overs he'd been forced to sit out. This version of Stokes—aggressive, tactical, hungry—is what England had missed. Stumps knocked back! ???? And some chat ???? BIG wicket ☝ — England Cricket (@englandcricket) July 14, 2025 India under siege, but match not over yet Despite being 82 for 7, India are not out of it. But chasing 193 on a worn Lord's pitch against an inspired England attack has become a mountain. With every passing over, England's grip tightens and India's window narrows. From Pant's struggle to Rahul's resilience, from Stokes' roar to Archer's ice-cold fire, Day 5 at Lord's has delivered everything—except, as yet, a winner.
Deccan Herald
an hour ago
- Deccan Herald
Rupee falls 22 paise to settle at 86.02 against US dollar
Foreign fund outflows and delay in any breakthrough in the India-US trade deal further pressured the local unit, according to forex traders.
Time of India
an hour ago
- Time of India
IND vs ENG: 'Khiladi' in the house! Akshay Kumar cheers Team India with Ravi Shastri at Lord's; pic goes viral
Ravi Shastri, Akshay Kumar, and Twinkle Khanna (Screengrab) Bollywood superstar Akshay Kumar was spotted in the stands at Lord's during the intense Day 5 action of the third Test between India and England, and his appearance quickly became a viral moment. The "Khiladi" actor was seen seated next to former India head coach and commentator Ravi Shastri, along with his wife Twinkle Khanna, as they closely followed the match. The candid photo of Akshay, Twinkle, and Shastri enjoying the game instantly did the rounds on social media, sparking excitement among fans. While the off-field star presence added some glamour to the day, the on-field situation was concerning for India. Go Beyond The Boundary with our YouTube channel. SUBSCRIBE NOW! Chasing a tricky target of 193, the visitors ended the day in deep trouble at 94 for 7 in just 28 overs, still needing 99 runs with only three wickets in hand. Poll Do you believe celebrity presence enhances sporting events? Yes, it adds excitement No, it should focus on the sport It depends on the celebrity I have mixed feelings England's pace attack ripped through the Indian top order, starting with Yashasvi Jaiswal's early dismissal for a duck. Karun Nair (14), Shubman Gill (6), and Akash Deep (1) all fell cheaply, while Rishabh Pant fought briefly before being bowled by Jofra Archer for 9. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like An engineer reveals: One simple trick to get internet without a subscription Techno Mag Learn More Undo Washington Sundar press conference: On Gautam Gambhir's support, last over drama, winning at Lord's KL Rahul provided some resistance with a gritty 39, but his dismissal further dented India's hopes. Earlier, England were bundled out for 192 in their second innings on Day 4, thanks to Washington Sundar's brilliant 4/22. Bumrah and Siraj also chipped in with two wickets each. However, despite the strong bowling effort, India's batters failed to capitalise. As fans anxiously await the result of an interesting encounter, Akshay Kumar's viral presence at Lord's has certainly added a pop culture twist to this gripping Test match. For real-time updates, scores, and highlights, follow our live coverage of the India vs England Test match here. Catch Rani Rampal's inspiring story on Game On, Episode 4. Watch Here!
