Is DraftKings Winning the Customer Acquisition War in Sports Betting?
How DraftKings Stacks Up Against FanDuel and BetMGM
In the race for sports betting dominance, FanDuel and BetMGM remain DraftKings' closest competitors, but recent trends show it pulling ahead on multiple fronts.FanDuel, owned by Flutter Entertainment plc FLUT, continues to lead in market share but is starting to face pressure. DraftKings' surging live betting handle and product enhancements are narrowing the gap, especially in states where FanDuel once held a clear lead. Unlike FanDuel's heavier reliance on aggressive promotions, DraftKings is proving more efficient in customer acquisition and retention.Meanwhile, BetMGM, backed by MGM Resorts International MGM and Entain, has struggled to match DraftKings' pace in product innovation. Though BetMGM boasts strong iGaming performance, it lags in sportsbook engagement. DraftKings' seamless integration of acquired tech and rapid adoption of features like same-game parlays and live micro-bets gives it a distinct edge.
DKNG's Price Performance, Valuation & Estimates
Shares of DKNG have gained 30.3% in the past three months compared with the industry's growth of 31.2%.
Price Performance
Image Source: Zacks Investment Research
DraftKings is currently trading at a premium compared with the industry peers, with a forward 12-month price-to-sales ratio of 5.69X.
P/S (F12M)
Image Source: Zacks Investment Research
The Zacks Consensus Estimate for DKNG's 2025 and 2026 earnings implies a year-over-year uptick of 226.7% and 61.3%, respectively.
Image Source: Zacks Investment Research
DKNG currently carries a Zacks Rank #3 (Hold). You can see the complete list of today's Zacks #1 Rank (Strong Buy) stocks here.
Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report
MGM Resorts International (MGM) : Free Stock Analysis Report
DraftKings Inc. (DKNG) : Free Stock Analysis Report
Flutter Entertainment PLC (FLUT) : Free Stock Analysis Report
This article originally published on Zacks Investment Research (zacks.com).
Zacks Investment Research
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Yahoo
18 minutes ago
- Yahoo
Granderson: Of course the Lakers' 2020 win counts as a real championship
It's been quite the summer for Lakers jealousy, hasn't it? For example, in July, Bleacher Report left Kobe Bryant — the fourth-leading scorer in NBA history — off its Top 10 all-time player list. In June, when the Buss family sold the franchise to Mark Walter for a historic $10 billion, Lakers haters immediately took to social media to say which teams were worth more. Now we are in August, and every NBA TV show and podcast has a segment to address the comments Philadelphia 76ers executive Daryl Morey made to the Athletic about the Lakers' 2020 NBA championship against the Miami Heat: 'Had the Rockets won the title, I absolutely would have celebrated it as legitimate, knowing the immense effort and resilience required.… Yet, everyone I speak to around the league privately agrees that it doesn't truly hold up as a genuine championship.' Given the historic circumstances of the COVID-19 pandemic that year, to view that championship as 'less than' because teams did not travel during it and fans were not present is akin to discounting NFL championships or World Series titles won during World War II because the rosters were thinner because of enlistments. Morey suggested that victory should come with an asterisk as if the playoffs during a once-in-a-century global pandemic were not as challenging as in typical years. Different dynamic, yes — but easier? He has since walked his comments back, but you know what they say about genies and bottles. Besides, it's not as if he's alone in his Lakers disrespect. There are plenty of fans and former players who are quick to point out what the team did not do in that postseason because they don't appreciate what that championship required. Beginning with courage. It's been nearly five years since the Lakers won title No. 17 inside the $200-million logistics behemoth referred to as the Bubble, so maybe some of us forgot the details. Infectious disease experts, the Walt Disney World Resort in Orlando, the league office, the players' union, ESPN and many other corporations all came together during a time when we had far more questions about COVID than answers. From when NBA play stopped in March 2020 to when play inside the Bubble began that July, the country had lost more than 140,000 people to the disease. When bubble play ended in October, it was above 206,000, and many cities were running out of places to store the dead. Far too often we forget that fame and fortune do not protect a person from problems or heartache. We forget that being a professional athlete does not protect you from the rest of the shared human experience. All-Star center Karl-Anthony Towns lost his mother to COVID that April and seven other relatives over the course of the pandemic. Towns, who turns 30 in November, was himself hospitalized in early 2021 because of the virus. You're not supposed to put an asterisk on a sports championship won during the worst of times. You're supposed to use an exclamation point to honor the mental and emotional dexterity it took. The months of isolation — away from family and friends, away from the routines that made them the athletes they are. Daily testing to guarantee the safety of other players as well as coaches and administrative staff. And while not having to travel to a hostile arena nullified the 'road game' in the playoffs, it also took away 'home court' from a Lakers team that had the best record in the Western Conference. A team that had just beat the other two title favorites — the Milwaukee Bucks and the Los Angeles Clippers — less than a week before the world shut down. One day, Morey is going to look back on his comments about the Lakers title in the Bubble with shame. Not because he's wrong in reporting the disrespect others in the league have expressed but because he chose to give that rhetoric oxygen. Morey and others have long had such jealousy of the Lakers, but this was the summer they turned petty. YouTube: @LZGrandersonShow If it's in the news right now, the L.A. Times' Opinion section covers it. Sign up for our weekly opinion newsletter. This story originally appeared in Los Angeles Times.
Yahoo
18 minutes ago
- Yahoo
Where is the MLB Speedway Classic? Location, capacity, more to know Bristol Motor Speedway
For the first time ever, an MLB game is being held at the center of a race track. The Braves and Reds will face off in the 2025 MLB Speedway Classic, a specialty game that is expected to break the league's single-game attendance record. Baseball will be meeting motorsports, as the teams will face off on a field that was constructed inside a stadium that was built for NASCAR races. Saturday's matchup will also mark the first-ever MLB game in the state of Tennessee. 📲 Follow The Sporting News on WhatsApp Here's everything to know about the location of the MLB Speedway Classic, including the size of the stadium. MORE:What to know about MLB's investigation into Guardians closer Emmanuel Clase Where is the MLB Speedway Classic? Location: Bristol, Tennessee The MLB Speedway Classic will be played in Bristol Motor Speedway in Bristol, Tenn. Known as "The Last Great Colosseum," the venue first opened in 1961 and has been holding NASCAR races for decades. However, this isn't the first non-racing event held at Bristol Motor Speedway. In 1961, an exhibition NFL game between Washington and Philadelphia was held in the stadium. Additionally, two college football games in 2013 were played there; the first was a Tennessee-Virginia Tech matchup in 2013, and the other was between East Tennessee State and Western Carolina. Not only will the MLB game be historic for taking place in the environment of a race track, but it will also be the league's first-ever game in Tennessee. MORE:Latest injury updates on Aaron Judge How big is the MLB Speedway Classic stadium? Bristol Motor Speedway holds a capacity of 146,000, so, MLB should have room for plenty of fans, which is one of the reasons why the game is expected to break the all-time attendance record of 84,587. MLB announced it was "set to break" that record with more than 85,000 tickets sold as of July 28. The diamond for the game itself was built across the track and infield of the speedway, with artificial turf instead of natural grass, and the dimensions are 330 feet to each foul pole, 375 feet to the right-field alley, 384 feet to the left-field alley, and 400 feet to straightaway center, per MLB's official announcement.
Yahoo
18 minutes ago
- Yahoo
HELOC rates today, August 2, 2025: Home equity lines of credit rising in popularity
The national average HELOC interest rate is steady. A home equity line of credit allows you to make on-demand withdrawals from an approved credit balance. Second mortgages, like HELOCs, are growing in popularity. Originations grew by 7.2% in 2024. 'With close to $35 trillion of homeowner equity in residential real estate and many homeowners locked into low-rate first mortgages, HELOCs and home equity loans have become the product of choice for many homeowners,' Marina Walsh, vice president of the Mortgage Bankers Association, said in an analysis. Now, let's check today's HELOC rate. Dig deeper: How to use a HELOC to pay off debt (and when it makes sense) This embedded content is not available in your region. HELOC rates Saturday, August 2, 2025 According to Bank of America, the country's highest-volume HELOC lender, today's average APR on a 10-year draw HELOC remains at 8.72%. That is a variable rate that kicks in after a six-month introductory APR, which is 6.49% in most states. Homeowners have a staggering amount of value tied up in their houses — more than $34 trillion at the end of 2024, according to the Federal Reserve. That's the third-largest amount of home equity on record. With mortgage rates lingering in the high 6% range, homeowners are not going to let go of their primary mortgage anytime soon, so selling a house may not be an option. Why let go of your 5%, 4% — or even 3% mortgage? Accessing some of that value with a use-it-as-you-need-it HELOC can be an excellent alternative. Read more: How to get a HELOC in 6 steps How lenders determine HELOC interest rates HELOC interest rates are different from primary mortgage rates. Second mortgage rates are based on an index rate plus a margin. That index is often the prime rate, which today is 7.50%. If a lender added 1% as a margin, the HELOC would have a rate of 8.50%. Lenders have flexibility with pricing on a second mortgage product, such as a HELOC or home equity loan, so it pays to shop. Your rate will depend on your credit score, the amount of debt you carry, and the amount of your credit line compared to the value of your home. And average national HELOC rates can include "introductory" rates that may only last for six months or one year. After that, your interest rate will become adjustable, likely beginning at a substantially higher rate. How a HELOC works You don't have to give up your low-rate mortgage to access the equity in your home. Keep your primary mortgage and consider a second mortgage, such as a home equity line of credit. The best HELOC lenders offer low fees, a fixed-rate option, and generous credit lines. A HELOC allows you to easily use your home equity in any way and in any amount you choose, up to your credit line limit. Pull some out; pay it back. Repeat. Meanwhile, you're paying down your low-interest-rate primary mortgage like the wealth-building machine you are. This embedded content is not available in your region. Look for introductory rates, but be aware of a rate adjustment later Today, FourLeaf Credit Union is offering a HELOC rate of 6.49% for 12 months on lines up to $500,000. That's an introductory rate that will convert to a variable rate later. When shopping lenders, be aware of both rates. And as always, compare fees, repayment terms, and the minimum draw amount. The draw is the amount of money a lender requires you to initially take from your equity. The power of a HELOC is tapping only what you need and leaving some of your line of credit available for future needs. You don't pay interest on what you don't borrow. HELOC rates today: FAQs What is a good interest rate on a HELOC right now? Rates vary so much from one lender to the next that it's hard to pin down a magic number. You may see rates from nearly 7% to as much as 18%. It really depends on your creditworthiness and how diligent a shopper you are. Is it a good idea to get a HELOC right now? For homeowners with low primary mortgage rates and a chunk of equity in their house, it's probably one of the best times to get a HELOC. You don't give up that great mortgage rate, and you can use the cash drawn from your equity for things like home improvements, repairs, and upgrades. Of course, you can use a HELOC for fun things too, like a vacation — if you have the discipline to pay it off promptly. A vacation is likely not worth taking on long-term debt. What is the monthly payment on a $50,000 home equity line of credit? If you take out the full $50,000 from a line of credit on a $400,000 home, your payment may be around $395 per month with a variable interest rate beginning at 8.75%. That's for a HELOC with a 10-year draw period and a 20-year repayment period. That sounds good, but remember, it winds up being a 30-year loan. HELOCs are best if you borrow and pay back the balance in a much shorter period of time.
