Dubai's ISD Sports City partners with Real Madrid in landmark deal
DUBAI: ISD Sports City has announced a landmark partnership with the Real Madrid Foundation to manage a new branch of the Real Madrid Foundation Educational Football Program in Dubai.
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The deal was announced with a commemorative photograph taken with Daniels Petrovs, CEO of ISD Sports City, and the Real Madrid Ambassador Roberto Carlos, marking the official launch of the collaboration.
Real Madrid Foundation will bring its unique program that combines education and sports to ISD's world-class facilities, already home to state-of-the-art pitches. These include the latest hybrid-generation football fields, with all-natural pitches slated for hybrid conversion by the end of the year, an upgrade that positions ISD as a premier destination for international teams and events.
'Dubai is increasingly becoming the global epicentre for sport and youth development,' said Petrovs. 'Partnering with the Real Madrid Foundation allows us to elevate our football offering to high-quality standards while giving children across the UAE access to an unique experience and facilities.
'Our goal is simple: to build a center of excellence that sets the benchmark globally.'
Petrovs, who has led ISD for the past 15 months, brings his expertise in building modern sports facilities, including converting all pitches to hybrid surfaces and also embedding sustainability and performance into every inch of ISD's infrastructure.
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