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Ferrari To Postpone Its Second EV Because Of 'Zero' Demand

Ferrari To Postpone Its Second EV Because Of 'Zero' Demand

Forbes18-06-2025
Ferrari F80 hybrid
Given the momentum with which global carmakers are surging ahead with electrification plans, it'd seem foolish to think that preparations for a second Ferrari EV model are not in the pipeline, despite the fact that the company's first EV model hasn't even debuted yet. According to Reuters however, Ferrari's second EV is currently in jeopardy, presumably due to almost "zero" demand.
Originally intended to be a low-production demonstration of their electrification technology, Ferrari's first electric vehicle is scheduled to debut on October 9, 2025. According to the newswire, an unnamed source claimed that Maranello had to postpone the second model's launch, which was originally slated for 2026, until at least 2028 due to low demand for the series-production model.
Ferrari's Maranello factory. (Photo credit should read GABRIEL BOUYS/AFP via Getty Images)
Electrification is nothing new to Ferrari. Both the LaFerrari and the SF90 Stradale, the Prancing Horse's first hybrid cars, were widely lauded by both fans and reviewers alike when they were first presented in 2013 and 2019, respectively.
Going all EV, meanwhile, appears to be a completely different matter. When Ferrari first revealed its EV plans, many outspoken fans voiced their disapproval, as was to be expected. Some argued about "soul" and "character," while others, perhaps more sensibly, raised concerns about the possible weight gain from the EV batteries, which would compromise driving dynamics.
Ferrari is still moving forward with its first EV supercar project, which is expected to launch for about EUR500,000. Their new EV model, to be built at Ferrari's new facility, is an integral part of a three-stage plan with the grand finale slated for sometime in spring (March to June) next year, with deliveries starting in October.
Maranello's most recent move is just another example of sports car manufacturers scaling back their electrification plans, as many attribute this development to waning demand and changing market perceptions. Porsche most recently declared that, at least for the foreseeable future, it will continue to develop its internal combustion engines while delaying its electrification ambitions.
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