MLF Announces New Partnership With Zenni Optical
This strategic partnership unites two innovative brands, combining Zenni's industry leadership in accessible, high-quality eyewear with MLF's passionate and growing audience of anglers and outdoor enthusiasts. Together, MLF and Zenni are committed to providing affordable, stylish eyewear for anglers across the globe, while promoting the importance of eye health and protection on and off the water.
In a first-of-its-kind collaboration for MLF, Zenni and the league will curate a custom line of eyewear specifically designed for anglers and fans, featuring frames that will be customizable for both prescription and non-prescription lenses, offering innovative technologies including Blokz® blue light-blocking lenses, EyeQLenz™ light-adaptive lenses and polarized sunglasses – an essential tool for serious fishing. MLF fans will also enjoy a special offer for 10% off all purchases using the promo code: MLF.
'Zenni Optical is a proven leader in innovative and affordable eyewear, and we're thrilled to welcome them to the MLF family,' said Jake Wittkop, MLF Vice President and Managing Director of Sponsorship and Business Development. 'Whether you're in need of polarized, prescription lenses for finding bass on beds or blue-light blocking lenses for streaming MLF at home, Zenni offers eyewear for every need. This partnership will not only elevate the visibility of the Zenni brand but also enhance the experience for anglers and fans alike.'
Zenni is no stranger to elite partnerships across the sports and entertainment landscape. In addition to MLF, Zenni is the Official Eyewear of Monster Jam, Major League Pickleball, the San Francisco 49ers and the reigning NBA Champion Boston Celtics – further solidifying its place at the intersection of performance, lifestyle and fan engagement.
'We are proud to partner with Major League Fishing, an organization that shares our passion for performance, precision and innovation,' said Robb Chiarini, Head of Partnerships, Licensing, & Events at Zenni Optical. 'We're excited to collaborate with MLF and introduce a line of eyewear and accessories built to meet the unique demands of the fishing lifestyle while providing enthusiasts and fans premium, but affordable, corrective and preventative options.'
Zenni will receive integrated branding across MLF's expansive media platforms, including television and livestream broadcasts, on-site event signage, an activation presence and features on MLF's digital and social media platforms. As the Title Sponsor of Bass Pro Tour Stage 6, Zenni will be featured prominently throughout the event, with exclusive coverage on MLFNOW! and in upcoming television broadcasts on Discovery Channel, Outdoor Channel and MyOutdoorTV (MOTV).
For more information about MLF and its sponsors, visit MajorLeagueFishing.com. To explore Zenni's complete line of customizable eyewear, visit Zenni.com.
About Zenni Optical
Zenni pioneered the online eyewear industry in 2003 with a mission to make eyewear affordable and accessible to everyone. Based in the San Francisco Bay Area, Zenni offers adults and children the freedom to express their personality through a large collection of high-quality prescription, non-prescription and protective glasses and sunglasses curated with a sense of fashion and dynamic style. With complete prescription pairs starting at under $10, the company has brought massive price disruption to the traditional retail model. With over 51 million frames sold worldwide, Zenni is proud to be the Official Eyewear of the San Francisco 49ers, Boston Celtics, Monster Jam, Major League Pickleball, Ghost Gaming and more. Zenni has worked with designers and tastemakers on curations and collections, including Chase Stokes, Jrue Holiday, Sam Cassell and George and Claire Kittle. For more information, please visit zenni.com/press.
About Major League Fishing
Major League Fishing (MLF) is the world's largest tournament-fishing organization, producing more than 250 events annually at some of the most prestigious fisheries in the world, while broadcasting to America's living rooms on CBS, Discovery Channel, Outdoor Channel, CBS Sports Network, World Fishing Network and on demand on MyOutdoorTV (MOTV). Headquartered in Benton, Kentucky, the MLF roster of bass anglers includes the world's top pros and more than 30,000 competitors in all 50 states and 20 countries. Since its founding in 2011, MLF has advanced the sport of competitive fishing through its premier television broadcasts and livestreams and is dedicated to improving the quality of life for bass through research, education, fisheries enhancement and fish care.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Miami Herald
an hour ago
- Miami Herald
Brenmiller's bGen is Part of a Sustainable Heat Project to Receive Funding from European Union Innovation Fund: €4,000,000 Estimated for Brenmiller Europe's Supply of bGen
bGen was selected as the thermal energy storage system for a large-scale solar energy project led by a top European utility company Marks the second bGen project within two months selected to receive European Union non-dilutive project funding 5 MWe bGen expected to contribute to the avoidance of 1.45 M tons of CO2 equivalent over 10 years and a 104% increase in energy efficiency Project configuration enables effective replacement of fossil-fuel-based steam generation in industrial processes ROSH HAAYIN, ISRAEL / ACCESS Newswire / July 14, 2025 / Brenmiller Energy Ltd. (Nasdaq:BNRG), (the "Company", "Brenmiller" or "Brenmiller Energy") a leading global provider of Thermal Energy Storage ("TES") solutions for industrial and utility customers, announced today that a large-scale solar energy project which integrates the Company's bGen™ TES solution has been selected to receive funding from the European Union's Innovation Fund 2023 Call for Net Zero Technologies. The project is now advancing toward the grant agreement phase, subject to the conclusion of off-take agreements between the project lead and end customers. The project, which is led by and involves some of the world's largest energy companies, aims to accelerate the deployment of sustainable heat solutions in Europe. As part of the project, Brenmiller Europe S.L. ("Brenmiller Europe"), the Company's Spain-based joint venture, is expected to supply distributed bGen™️ TES systems with a total electrical charge capacity of approximately 5 MWe, representing approximately €4 million in revenues to Brenmiller Europe for the equipment sale. "We are proud that bGen™ is the TES system of choice for one the world's top energy companies leading this project. Funding from the European Union's Innovation Fund accelerates this pioneering initiative, which we believe is an important step in an ambitious plan that may lead to replication of the concept across Europe's industrial sector," said Avi Brenmiller, Chairman and Chief Executive Officer at Brenmiller Energy. "This project serves as a great example of the kind of high-profile, large-scale projects in our commercial pipeline that are advancing into project funding and potentially converting into revenues. We view this development as a significant milestone in expanding our presence in the European energy market, particularly in the fields of industrial heat and steam decarbonization," Mr. Brenmiller concluded. Based on documents filed with the European Union Climate, Infrastructure, and Environment Executive Agency, the project is expected to generate a 104% increase in energy efficiency supplying sustainable heat to industry by decoupling steam demand from power consumption. The project is also expected to avoid more than 1.45 million tons of CO2 equivalent over its first ten years of operation. This innovative, integrated solution combines renewable energy, TES, and high-temperature heat pumps, significantly boosting the use of green heat to power industry. About bGen™ bGen™ ZERO is Brenmiller's TES system, which converts electricity into heat to power sustainable industrial processes at a price that is competitive with natural gas. The bGen™ ZERO charges by capturing low-cost electricity from renewables or the grid and stores it in crushed rocks. It then discharges steam, hot water, or hot air on demand according to customer requirements. The bGen™ ZERO also supports the development of utility-scale renewables by providing critical flexibility and grid-balancing capabilities. bGen™ ZERO was named among TIME's Best Inventions of 2023 in the Green Energy category and won Gold in the Energy Storage and Management category at the 2025 Edison Awards. About Brenmiller Energy Ltd. Brenmiller Energy helps energy-intensive industries and power producers end their reliance on fossil fuel boilers. Brenmiller's patented bGen™ ZERO thermal battery is a modular and scalable energy storage system that turns renewable electricity into zero-emission heat. It charges using low-cost renewable electricity and discharges a continuous supply of heat on demand and according to its customers' needs. The most experienced thermal battery developer on the market, Brenmiller operates the world's only gigafactory for thermal battery production and is trusted by leading multinational energy companies. For more information visit the Company's website at and follow the company on X and LinkedIn. Forward-Looking Statements: This press release contains "forward-looking statements" within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 and other federal securities laws. Statements that are not statements of historical fact may be deemed to be forward-looking statements. For example, the Company is using forward-looking statements when discussing: that the Company's bGen™ systems will receive funding by the European Union; that the EU grant may potentially lead to revenues; 5 MWe bGen™ is expected to contribute to the avoidance of 1.45 million tons of CO₂ equivalent over 10 years; that the project is expected to result in a 104% increase in energy efficiency; that the project configuration is expected to enable effective replacement of fossil-fuel-based steam generation in industrial processes; that the project is advancing toward the grant agreement phase, subject to off-take agreements between the lead and end customers; that Brenmiller Europe is expected to supply distributed bGen™ TES systems totaling 5 MWe, representing approximately €4 million in revenues; that the project may lead to replication of the concept across Europe's industrial sector; that the project is expected to supply sustainable heat by decoupling steam demand from power consumption; and that the integrated solution is expected to significantly boost the use of green heat in industry. Without limiting the generality of the foregoing, words such as "plan," "project," "potential," "seek," "may," "will," "expect," "believe," "anticipate," "intend," "could," "estimate" or "continue" are intended to identify forward-looking statements. Readers are cautioned that certain important factors may affect the Company's actual results and could cause such results to differ materially from any forward-looking statements that may be made in this press release. Factors that may affect the Company's results include, but are not limited to: the Company's planned level of revenues and capital expenditures; risks associated with the adequacy of existing cash resources; the demand for and market acceptance of our products; impact of competitive products and prices; product development, commercialization or technological difficulties; the success or failure of negotiations; trade, legal, social and economic risks; and political, economic and military instability in the Middle East, specifically in Israel. The forward-looking statements contained or implied in this press release are subject to other risks and uncertainties, many of which are beyond the control of the Company, including those set forth in the Risk Factors section of the Company's Annual Report on Form 20-F for the year ended December 31, 2024 filed with the U.S. Securities and Exchange Commission ("SEC") on March 4, 2025, which is available on the SEC's website, The Company undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law. Contact: investors@ SOURCE: Brenmiller Energy
Business Upturn
an hour ago
- Business Upturn
Sun Pharma announces settlement with Incyte Corporation over LEQSELVI litigation
By Aditya Bhagchandani Published on July 14, 2025, 16:31 IST Sun Pharmaceutical Industries Ltd announced on July 14 that it has reached a settlement and license agreement with Incyte Corporation in connection with litigation over the drug LEQSELVI™ (deuruxolitinib) in the United States. According to the company's filing, Sun and Incyte have agreed to dismiss the ongoing litigation in the U.S. District Court for the District of New Jersey. Both companies will also mutually release all claims raised or that could have been raised in the lawsuit. As part of the settlement, Incyte has granted Sun Pharma a limited, non-exclusive license to certain U.S. patents, including U.S. Patent No. 9,662,335, for the use of oral deuruxolitinib in specific non-hematology-oncology indications in the U.S., such as alopecia areata. Sun Pharma will make an upfront payment to Incyte, along with ongoing royalty payments until the expiry of the licensed patents. The specific financial details of the agreement remain confidential. 'This settlement marks another step in our commitment to bring innovative therapies to patients while respecting intellectual property rights,' Sun Pharma said in its statement. Sun Pharma is one of the world's leading specialty generics companies, with a significant presence in India, the U.S., and over 100 countries globally. Its specialty portfolio includes products in dermatology, ophthalmology, and onco-dermatology. The company emphasized that its vertically integrated operations and multicultural workforce enable it to deliver high-quality medicines worldwide. For further details, stakeholders are encouraged to visit Sun Pharma's website or contact the investor and media relations team as per the details in the release. Ahmedabad Plane Crash Aditya Bhagchandani serves as the Senior Editor and Writer at Business Upturn, where he leads coverage across the Business, Finance, Corporate, and Stock Market segments. With a keen eye for detail and a commitment to journalistic integrity, he not only contributes insightful articles but also oversees editorial direction for the reporting team.
Business Wire
an hour ago
- Business Wire
Amprius Selected for Amazon Devices Climate Tech Accelerator
FREMONT, Calif.--(BUSINESS WIRE)-- Amprius Technologies, Inc. ('Amprius' or the 'Company') (NYSE: AMPX), a leader in next-generation lithium-ion batteries with its Silicon Anode Platform, today announced its selection for the 2025 cohort of the Amazon Devices Climate Tech Accelerator. The program supports companies developing technologies that could help reduce the carbon footprint of Amazon's devices and operations as part of its broader commitment to reach net-zero carbon by 2040 through The Climate Pledge. Amprius was selected through a competitive process prioritizing climate impact and innovation potential, based on the promise of its SiCore® battery platform. SiCore delivers up to 80% higher energy density than conventional lithium-ion batteries, enabling longer runtimes, faster charging, and light-weight design to support more energy-efficient device platforms. 'Participating in the Amazon Devices Climate Tech Accelerator gives us a valuable opportunity to engage with Amazon's technical and sustainability teams that are working on millions of devices worldwide,' said Dr. Kang Sun, CEO of Amprius Technologies. 'We're particularly interested in exploring how our silicon anode technology could provide more efficient and lightweight energy solutions in industrial, consumer electronics, and mobility-focused platforms.' 'We're excited to welcome Amprius to the cohort and explore how their battery innovation can support our goals for sustainable product performance across Amazon Devices,' stated Juliette Devaney, Head of Amazon Devices Climate Tech Accelerator. Amprius' participation reflects the important role advanced batteries play in accelerating electrification and reducing carbon emissions across industries. As demand grows for lighter, more energy-dense solutions in sectors such as light electric vehicles, aviation, and robotics, Amprius' batteries offer a path to higher system efficiency and lower environmental impact, making programs like this a valuable forum for exploring future applications. For more information, please visit the Amprius investor relations website at About Amprius Technologies, Inc. Amprius Technologies, Inc. is a leading manufacturer of high-energy and high-power lithium-ion batteries, producing the industry's highest-known energy density cells. The Company's commercially available SiCore® and SiMaxx™ batteries deliver up to 450 Wh/kg and 1,150 Wh/L, with third-party validation of 500Wh/kg and 1,300 Wh/L. The Company's corporate headquarters is in Fremont, California, where it maintains an R&D lab and a MWh scale manufacturing facility for the fabrication of silicon anodes and cells. To serve customer demand, Amprius entered into several agreements to secure over 1.8 GWh of contract manufacturing capacity. For additional information, please visit Also, see the Company's LinkedIn page. Forward-Looking Statements This press release includes 'forward-looking statements' within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, each as amended. Forward-looking statements may be identified by the use of words such as 'estimate,' 'plan,' 'project,' 'forecast,' 'intend,' 'expect,' 'anticipate,' 'believe,' 'seek' or other similar expressions that predict or indicate future events or trends or that are not statements of historical matters. These forward-looking statements include, but are not limited to, statements regarding the performance of Amprius' products, the benefits of Amprius' products to its customers and the industry, the potential applications and addressable market of Amprius' products, and the ability of Amprius' technology to help reduce carbon emissions. These statements are based on various assumptions, whether or not identified in this press release, and on the current expectations of Amprius' management and are not predictions of actual performance. Actual results could differ materially from these forward-looking statements as a result of certain risks and uncertainties. These forward-looking statements are subject to a number of risks and uncertainties, including Amprius' liquidity position; risks related to the rollout of Amprius' business and the timing of expected business milestones; Amprius' ability to commercially produce high performing batteries; the effects of competition on Amprius' business; supply shortages in the materials necessary for the production of Amprius' products; and changes in domestic and foreign business, market, financial, political and legal conditions. For more information on these risks and uncertainties that may impact the operations and projections discussed herein can be found in the documents we filed from time to time with the Securities and Exchange Commission (the 'SEC'), all of which are available on the SEC's website at There may be additional risks that Amprius does not presently know or that Amprius currently believes are immaterial that could also cause actual results to differ from those contained in the forward-looking statements. In addition, forward-looking statements reflect Amprius' expectations, plans or forecasts of future events and views as of the date of this press release. These forward-looking statements should not be relied upon as representing Amprius' assessments as of any date subsequent to the date of this press release. Accordingly, undue reliance should not be placed upon the forward-looking statements. Except as required by law, Amprius specifically disclaims any obligation to update any forward-looking statements.
