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Yahoo
an hour ago
- Yahoo
Video: Modric greeted by huge crowd of AC Milan fans
Hundreds of Milan fans crowded in the street to see new signing Luka Modric, who threw his shirt down to the supporters. The midfielder held his presentation press conference this afternoon and you can read his comments here. After that, he was taken to the club's flagship store in Via Dante to meet the fans, and they turned up in their droves. They packed out the street below the window and sang the Croatian's name as they waited for him to pop his head out of the window. He held up his Number 14 jersey and threw out a few of them to the waiting crowd before stepping down to meet some of them in person, sign autographs and pose for selfies. Milan fans give Modric a memorable reception ๐๐ฎ๐ค๐. ๐๐จ๐๐ซ๐ข๐. ๐๐. ๐๐. ๐๐ข๐ฅ๐๐ง. ๐ฅ๐ดโซ๏ธ ๐ฅ Alberto Mangili per #milanpress โ (@MilanPress_it) August 4, 2025 ๐๐๐๐ก๐ข ๐๐ ๐๐ข๐๐๐ ๐ฃ๐๐ฅ ๐ ๐ข๐๐ฅ๐๐ ๐ดโซ Store del Milan preso d'assalto dai tifosi rossoneri per incontrare il campione croato โ (@MilanNewsit) August 4, 2025 #Modric14 โ Daniele Longo (@86_longo) August 4, 2025 ๐๐บ๐บ๐ฎ๐ด๐ถ๐ป๐ถ ๐ฎ ๐น๐ผ๐ฟ๐ผ ๐บ๐ผ๐ฑ๐ผ ๐๐๐ผ๐ฟ๐ถ๐ฐ๐ต๐ฒ: ๐๐๐ธ๐ฎ ๐ ๐ผ๐ฑ๐ฟ๐ถ๐ฐ ๐ถ๐ป๐ฐ๐ผ๐ป๐๐ฟ๐ฎ ๐ถ ๐๐ถ๐ณ๐ผ๐๐ถ ๐ฑ๐ฒ๐น ๐ ๐ถ๐น๐ฎ๐ป ๐ฒ ๐๐ฐ๐ฎ๐บ๐ฏ๐ถ๐ฎ ๐ณ๐ผ๐๐ผ ๐ฒ ๐ฎ๐๐๐ผ๐ด๐ฟ๐ฎ๐ณ๐ถ โค๏ธ๐ค ๐ฅ Alberto Mangili per #Milan #milanpress


Forbes
an hour ago
- Forbes
ABBA Sees A Trio Of Career-Defining Hit Songs Return Together
ABBA is back on the Official Physical Singles chart this week with several classic tunes, showing that decades after first becoming superstars, the Swedish pop musicians still sell in impressive numbers. Three of the quartet's most beloved singles return to the tally, which ranks the top-selling cuts on any physical format โ and as they rebound, British citizens once again show their love for the once-maligned outfit. 'SOS,' 'So Long,' and 'Mamma Mia' Return Three ABBA favorites โ 'SOS,' 'So Long,' and 'Mamma Mia' โ all find space on the Official Physical Singles chart this frame. 'SOS' leads the pack at No. 57, followed by 'So Long' at No. 81 and 'Mamma Mia' just behind that latter cut at No. 82. Each one of those tunes has only been away for a less than a month. All Three Have Hit the Top 10 Before While their current positions are fairly modest, each ABBA's returning cuts has previously broken into the Official Physical Singles chart's top 10, though they stalled in different spots. 'So Long' once climbed to No. 3, 'SOS' peaked at No. 5, and 'Mamma Mia' reached No. 4. Coincidentally, all three have now spent exactly four weeks on this ranking, even though they've stepped away in the past. Four ABBA Singles Debuted in June All three ABBA tracks that currently appear on the Official Physical Singles tally originally debuted back in June. At the same time, the Grammy-nominated group also launched 'I Do, I Do, I Do, I Do, I Do' inside the top 10, though that single does not reappear on the roster this time. Gold Still Performing Well Across Multiple Rankings ABBA's singles success pairs well with continued power on the albums tallies in the U.K. The group's Gold โ Greatest Hits compilation holds at No. 21 on the Official Albums chart, where it has now spent more than 1,200 weeks. It also sits inside the top 40 on both the streaming and downloads rankings. The band even manages to fill two spaces on the Official Album Downloads chart with different versions of Gold.


Forbes
an hour ago
- Forbes
Ligue 1 McDonald's TikTok Masterclass: Lessons On How To Crack The TikTok Code
How this French Football league mastered the art of building global fandom In a sports media landscape overflowing with content, how does a top-tier league not just compete but dominate? France's top football league, Ligue 1 McDonald's, has cracked the code with a reimagined TikTok strategy designed to turn a social platform into a global engagement engine. In just a year, this bold pivot hasn't just enhanced the Ligue 1 McDonald's international profile; it has significantly bolstered an entire ecosystem of teams, broadcasters, and athletes. With an astounding 20 million followers and over 1.6 billion video views, Ligue 1 McDonald's has emerged as one of the most influential sports publishers on TikTok, proving that even in a saturated market, strategic innovation can generate unparalleled reach. Here, we unpack the key lessons from their winning formula. The Ligue 1 McDonald's TikTok strategy is all about scale and consistency. By posting more than 25 times per week (sometimes exceeding 50), they feed TikTok's recommendation system a constant stream of rich signals โ from high completion rates and shares to comments and the use of trending sounds โ optimizing for maximum reach, engagement, and relevance. The insight is simple: More posts mean more "For You" placements, especially when the content is timely, tailored, and genuinely engaging. This consistent output is fueled by a robust, continuously updated clip library that allows the league to satisfy fan obsession with a diverse mix of formats. Think match highlights alongside behind-the-scenes glimpses, trending memes, and intimate pre-game rituals โ all coexisting seamlessly in one consistent feed. In addition, Ligue 1 McDonald's delivered more than just traditional highlights, expertly integrating diverse formats, including creator-style edits, engaging voiceovers, and trending sounds. This creative range ensures their content not only avoids viewer fatigue but actively captures the attention spans and preferences of different fan segments, from those seeking quick match highlights to those craving deeper player insights or trending cultural content. One of Ligue 1 McDonald's most impactful strategic moves has been its commitment to creating localized content. Rather than segmenting into separate feeds, they leverage strategic geofencing not to limit visibility but to amplify it by delivering additional, audience-specific posts tailored to the region, language, and cultural relevance. These geofenced posts are published in addition to Ligue 1 McDonald's regular global content, serving as an extra layer of targeted distribution that precisely amplifies reach among international fanbases. This strategy has significantly boosted the team's visibility outside of France, with international views accounting for a remarkable 61% of all #ligue1 views, totaling 3.6 billion. The lesson here is clear: use geofencing to expand reach and maintain a strong global presence by connecting with local audiences through tailored content. Ligue 1 McDonald's achieves this by creating dedicated posts for every player, every target market, and in every relevant language. For example: as part of their successful Arabic strategy, the league localized content by specifically spotlighting Arab players and tailoring posts entirely in Arabic, which ensured they appeared directly to fans in Arabic-speaking countries. This targeted approach strengthens emotional connections, celebrates regional heroes, and has proven exceptionally effective in expanding the league's fanbase across the MENA (Middle East and North Africa) region. Ligue 1 McDonald's approach offers a replicable playbook for sports publishers and leagues worldwide: In today's dynamic digital landscape, building global fan communities is a vital element of any winning strategy. Ligue 1 McDonald's TikTok success proves that nurturing direct, personalized connections worldwide translates into unparalleled visibility and engagement. For any brand aiming for sustained growth โ empowering and deeply connecting with your community is the key to transforming fleeting fans into loyal brand advocates.