Kannada web series has finally found its space on OTT: Kushee Ravi
, known for her roles in films like Dia, Pindam and Case of Kondana, features in the lead role in a web series that has pushed Kannada content into the national OTT space. With Ayyana Mane marking the beginning of a hopeful journey in the history of Kannada content on OTT, Kushee tells us all about her experience on the set, and more.
Read on:
'IT FEELS LIKE THE KANNADA INDUSTRY HAS BEEN SIDELINED ON OTT, THIS HAS TO CHANGE'
'I have heard people say Kannada content lacks pan-India appeal or scale. Others mention payment models or long approval processes. But no one gives a clear answer. It feels like we're being sidelined, and that needs to change,' states Kushee.
'I SAID YES TO AYYANA MANE IMMEDIATELY'
Ramesh Indira, the director of the series, narrated the story beautifully and I imagined myself as Jaji (the character she plays on the show).
I didn't know it was for OTT, and that too, a national platform.
'I DID MY RESEARCH BEFORE PLAYING THE ROLE OF JAJI'
I'd never played a woman like Jaji before — vulnerable, yet fiercely strong. I spoke to my mother and grandmother to understand the emotional nuances of a woman adjusting to a new family. I also watched a lot of '90s films, especially Sudharani ma'am's and Soundarya ma'am's, to grasp the subtlety needed for this role.
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'WE HAD A VERY HEALTHY COMPETITION ON AYYANA MANE SET'
With this show, I got to work alongside a dynamic cast, and each of us pushed the other to perform better. It wasn't ego-driven; it was just a mutual desire to bring our best to the table. It was a very healthy competition among all of us.
'KEY TO SUCCESS LIES IN CRAFTING STORIES THAT ARE ROOTED AND RELATABLE'
There's this assumption that TV audiences won't move to OTT, but I disagree. The key to success lies in crafting stories that are rooted and relatable.
As long as the content is compelling, audiences will find it, whether it's on TV or OTT.
'AN EIGHT-HOUR RULE DOESN'T WORK IN THIS INDUSTRY IN THE LONG RUN'
Weighing in on the ongoing topic of actresses, especially new mothers, who have asked for an eight-hour work schedule during shoots, Kushee, who is also a mother, says, 'An eight-hour rule doesn't work in this industry. From early morning call to late into the night, shoots are unpredictable. Flexibility is important on both sides, from the actors and directors. For new moms, setting time boundaries is valid, but there shouldn't be one rule for all.
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