What is a Jet2 holiday? Explaining the viral meme
A new meme is taking off on TikTok and it's coming straight from the airport.
It goes like this: in an animated British accent, a woman declares that 'nothing beats a Jet2 holiday,' while comically bad, dangerous or silly vacation fails fill the screen.
The voiceover comes from a commercial for Jet2, a U.K.-based discount travel company.
The videos are garnering millions upon millions of views, as more and more people on TikTok join in on the fun.
But the commercial and sound aren't actually new.
What's a 'Jet2 holiday,' anyway?
Jet2 first aired its commercial back in December 2022, according to a news release.
The voiceover describes Jet2's travel deals while music plays in the background. The song is Hold My Hand by Jess Glynne, which came out in 2015.
Jet2 later uploaded the commercial to YouTube in January 2024, and someone posted it to TikTok that August.
According to the website Know Your Meme, which tracks online trends, the Jet2 Holiday meme began to take off in late 2024.
WATCH — Meet the 11-year-old behind the aura-farming boat meme
It started with a November 2024 post that shows an angry camel chasing a person in the desert.
A gif of the original Jet2 holiday meme on TikTok. A camel chases someone on holiday, as they nervously yell. (Image credit: alfred_m08/TikTok)
As the person screams and the camel continues running, we hear a voice say: 'Nothing beats a Jet2 holiday.'
The video received more than 3.7 million likes in less than a year.
Some other examples of videos using the Jet2 holiday sound. Left, a girl appears to run and eventually roll down a sandy hill. Right, a boy on vacation opens a large set of curtains in his hotel room, only to reveal a very, very tiny window. (notchloeexx/TikTok, bben9450/TikTok)
Jet2's official TikTok jumped on the audio trend in April 2025 by posting its own video. It received 12 million views.
But the meme didn't really go viral until this summer.
Trending now
As of July 18, more than 1.3 million videos have been posted using the sound.
And Google Trends, which keeps track of popular search terms, shows a big jump in the number of people searching for terms like 'Jet2holiday' in recent weeks.
A Google Trends search of Jet2holiday, reveals spikes of interest, or searches for the term lately. (Image credit: Google Trends)
Tell us what you think!
Have more questions? Want to tell us how we're doing? Use the 'send us feedback' link below. ⬇️⬇️⬇️
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
CTV News
an hour ago
- CTV News
Paul McCartney's 1985 Live Aid performance, his first live show in five years, was nearly derailed by a tech glitch
Paul McCartney hadn't taken the stage in over five years when he sat down at his piano to sing 'Let It Be' for Live Aid on July 13, 1985, in a performance that was almost totally derailed by a single tech glitch. There the music legend was – performing live for the first time since his post-Beatles band Wings had broken up, and his lifelong friend and Beatles bandmate John Lennon had been assassinated – to sing 'Let It Be,' one of the last songs the Fab Four ever released… and minutes into the performance, McCartney's microphone died. 'One guy. A mic and a piano (and) a mic for the voice. Really simple. What happened?' Live Aid organizer and musician Bob Geldof recalled thinking at the time in CNN's 'Live Aid: When Rock 'n' Roll Took On the World.' Geldof added that he thought, 'Oh no, it's going to be a disaster.' All of the estimated 1.8 billion viewers tuning into the mega benefit concert couldn't even hear McCartney, let alone the massive crowd that stood before him at London's Wembley Stadium. Then something magical happened: the crowd started to sing along and help pick up the song for McCartney. But it wasn't just the crowd who saw that McCartney needed help, either. 'There were a bunch of people standing around and either Pete (Townshend, of The Who) or David (Bowie) said to me, 'Come on, let's help him.' Literally if you can think of a moment where 'I am not worthy' is beyond true, it's that moment,' Geldof recalled. Townshend, Bowie, Geldof and singer Alison Moyet huddled behind McCartney on stage to help him sing the song's final verses when the microphones started to work again, allowing the impromptu quintet – along with the singing Wembley crowd – to complete the song. Afterward, Townshend and McCartney hoisted Geldof on their shoulders before the Wembley Stadium headliners, including George Michael, Bono, members of The Who, Bowie, McCartney, Queen and many more, all joined together on stage to sing Band Aid's 'Do They Know It's Christmas' to close out the show. Return to the stage The Live Aid benefit was organized by musicians Geldof and Midge Ure to draw attention to a famine in Ethiopia. It spanned multiple locations, drew nearly two billion viewers around the world and raised more than US$125 million for relief efforts. While Geldof had already secured a lineup of the most famous and revered rock 'n roll musicians for Live Aid, he said in an interview with Ultimate Classic Rock earlier this month that he felt he needed a Beatle to participate and wrote McCartney a letter at the time outlining his case, asking him to play one song at the end of the show. 'I knew he must get a hundred requests to do things, but I really felt like the program would not be complete without him there. I was not writing to Paul McCartney, the man, I said, but to PAUL MCCARTNEY, the phenomenon,' Geldof explained. 'If he played, millions would watch who would not otherwise watch. That would mean money would come in that would not otherwise come in.' McCartney and his band Wings hadn't performed since 1979's Concerts for the People of Kampuchea, and shortly thereafter disbanded in 1981. McCartney hadn't taken the stage after that but did continue to release new music over the next few years. So when Geldof approached him about Live Aid, McCartney recalled telling him, 'I can't Bob, I haven't got a band together now.' Geldof, according to McCartney, didn't find that to be a problem at all, telling him, 'Well, you just sit at the piano and play your own number.' Ultimately, McCartney agreed. 'I just had to come. Simple as that,' McCartney said, adding that Geldof was also the person who chose the song that McCartney would sing. 'He's running the whole bloody show!' Geldof told Ultimate Classic Rock that 'there is a hierarchy in rock 'n' roll,' with the Beatles being at the top. 'So he goes on, one song, to give U.S. the benediction, to give U.S. the Beatles imprimatur, and of course it's 'Let It Be,' which I had asked him to do.' Live Aid wound up not just being McCartney's return for a one-off performance. He's been touring regularly ever since – even up until today, as McCartney, now 83, is set to continue his Get Back tour in the U.S. this fall. Turns out, the legendary musician isn't quite ready to just let it be. By Alli Rosenbloom, CNN
CTV News
2 hours ago
- CTV News
Vandals set fire to a mouse statue that's a TV star and mascot for a German broadcaster
A mouse statue that has been set on fire stands in front of the WDR (West German Broadcasting Corporation) building in Cologne, Germany, Saturday, July 26, 2025. (Sascha Thelen/dpa via AP) BERLIN — Vandals set fire to a mouse statue that's a TV star and mascot for children's programming at German broadcaster WDR, the television station said Saturday. The cartoon mouse, known only as 'Die Maus,' is the eponymous star of 'Die Sendung mit der Maus' (The Show with the Mouse) since it first aired in West Germany in 1971. Each short episode features other languages and educational segments. The statue - featuring the character's famous orange body with brown ears, arms and legs - greets families and children outside a media building in Cologne, Germany. A receptionist for WDR saw several young people standing around the statue in Cologne on a camera feed overnight Friday into Saturday. She then noticed flames and called the fire department, WDR said. The fire blackened parts of the mouse's face and arm, images show. The station said a police complaint had been filed against an unidentified person. Matthias Kornich, head of children's programming for WDR, said it's not just a figurine that was damaged. 'A piece of childhood, a symbol of joy and togetherness has been attacked,' he said. 'The mouse belongs to Cologne.' The mouse statue isn't the first German TV character to be attacked. In 2009, the statue of a depressed German loaf of bread named Bernd das Brot (Bernd the Bread) was stolen from his traditional place outside the town hall in Erfurt, where German children's public television channel KiKA is based. Bernd, a cult classic in Germany, was held hostage for nearly two weeks before being discovered unharmed in an abandoned barracks. By Stefanie Dazio.
Toronto Star
2 hours ago
- Toronto Star
Rod Stewart offers scathing words for Trump and ‘51st state' threats at Toronto concert
British singer and songwriter Rod Stewart was the latest celebrity to chastise U.S. President Donald Trump in a Toronto performance this week. Scott A Garfitt/The Associated Press file photo flag wire: false flag sponsored: false article_type: : sWebsitePrimaryPublication : publications/toronto_star bHasMigratedAvatar : false :
