logo
Apparel Group's Brand Hackett London Unveils Spring/Summer 2025 Campaign in the GCC

Apparel Group's Brand Hackett London Unveils Spring/Summer 2025 Campaign in the GCC

Syyaha17-04-2025
Dubai, UAE – April 2025 — Apparel Group's premium menswear brand Hackett London has launched its Spring/Summer 2025 campaign across the GCC, spotlighting the enduring connection between heritage and modern style. Starring racing legend Carlos Sainz Sr. and Formula 1 star Carlos Sainz Jr., the campaign captures intimate moments between father and son—an authentic expression of values that resonate deeply with the region's culture.
Titled 'Tradition & Modernity' , the campaign emphasizes timeless elegance, generational pride, and personal style—all central to Hackett's identity and aligned with Gulf traditions. Through Apparel Group's strategic leadership in regional retail, Hackett London continues to expand its presence across the Middle East, offering a collection tailored to the modern GCC gentleman.
The Spring/Summer 2025 collection features lightweight blazers, linen suits, polos, and relaxed tailoring—designed for versatility, comfort, and refinement in warmer climates. Whether for formal occasions or everyday wear, Hackett delivers effortless elegance and British craftsmanship to a discerning regional audience.
Neeraj Teckchandani, Apparel Group CEO, Commented on this campaign 'Hackett London's Spring/Summer 2025 campaign is a powerful tribute to the values that define both the brand and our region—heritage, sophistication, and the strength of family. Featuring Carlos Sainz Sr. and Jr., the campaign beautifully bridges tradition and modernity in a way that resonates deeply with our customers across the GCC. Through Apparel Group's strategic vision and regional expertise, we are proud to bring Hackett's timeless British craftsmanship to a new generation of men who value authenticity, style, and cultural connection.'
Carlos Sainz Jr. also added 'I´m very proud to be joining the Hackett family in 2025 alongside my father. I´ve been a fan and customer of the brand for many years, and they are no strangers to the world of Motorsport, so it feels natural for our paths to cross and for us to begin an exciting relationship together. One of the things I have inherited from my dad, apart from the love and passion for our sport, is his sense of style and taste for quality clothing. Hackett fits perfectly with my understanding of style. It presents an opportunity to wear casual and comfortable clothes on a day-to-day basis without sacrificing an elegant look and a modern approach to classic garments. Whether I have a formal event or I´m spending a relaxed day at home, I can always find a Hackett solution that feels classy, young and elegant, all at the same time!'
This campaign also reinforces the brand's close ties to motorsport—an area of growing cultural relevance in the Gulf—further strengthening Hackett's appeal to a new generation of style-conscious men.
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Russia-UN food and fertiliser agreement to end
Russia-UN food and fertiliser agreement to end

Daily Tribune

time2 days ago

  • Daily Tribune

Russia-UN food and fertiliser agreement to end

The UN said yesterday its agreement with Moscow to facilitate exports of Russian foodstuffs and fertiliser to international markets in a bid to rein in global food prices would end this month. The United Nations trade and development agency, UNCTAD, said in a statement the 'final consultations meeting' on the deal had been held in Geneva, without giving more details. A source close to the discussions, who asked not to be named, told AFP the threeyear agreement 'will not be renewed' when it expires on July 22, due to disagreements. UNCTAD has taken the lead on UN efforts to limit increases in global food and fertiliser prices, which soared following Russia's February 2022 invasion of Ukraine, fuelling fears of food insecurity. The UN signed the agreement with Russia on July 22, 2022, with the aim of facilitating exports of Russian food and fertilisers, despite Western sanctions on Moscow. In fact, the economic sanctions imposed on Russia after the invasion spared fertilisers and grain, but fear of accidentally ending up on the wrong side of the law had paralysed transporters and caused insurance premiums to skyrocket. After intense discussions, Russia and the UN established a framework to facilitate insurance and financial transactions that was compatible with US, British and European Union sanctions systems. But Russia -- the world's largest fertiliser producer -- had repeatedly complained the agreement was doing little to protect it from secondary sanction effects. A second agreement was also signed under the auspices of the UN on July 22, 2022, aimed at allowing the export of Ukrainian cereals blocked by Russia's war in the country.

Bahrain pitches AI Supply Chain plan to UK Titans
Bahrain pitches AI Supply Chain plan to UK Titans

Daily Tribune

time4 days ago

  • Daily Tribune

Bahrain pitches AI Supply Chain plan to UK Titans

TDT| Manama Bahrain is stepping up efforts to position itself as a next-generation logistics and manufacturing hub, spotlighting artificial intelligence, regulatory agility, and location advantages in high-level discussions with UK industry leaders. During a two-panel event hosted in collaboration with Financial Times Live in London, the Bahrain Economic Development Board (EDB) made a strategic pitch to British investors, framing Bahrain as an emerging centre for AI-powered, sustainable, and cost-efficient supply chains. The panels, held under the theme 'Shaping the Next Generation of Manufacturing and Logistics Hubs', brought together top executives from major UK firms in automotive, ports, technology, and advanced manufacturing. AI and access The discussions focused on two core trends disrupting global logistics: the rise of AI in supply chain operations and the geographic shift of hubs closer to critical resources and consumer markets. Officials from Bahrain emphasised that the island nation's simplified regulations, mature digital infrastructure, and direct access to Gulf markets offer a compelling case for companies seeking alternatives to overstretched or cost-heavy supply routes. Ali AlMudaifa, Chief of Business Development at Bahrain EDB, and Ahmed Sultan, Executive Director for Manufacturing, Transport & Logistics, joined a panel that also featured Geraint Evans, CEO of UK Major Ports Group. Together, they examined how tariff shifts and sustainability pressures are driving a re-evaluation of traditional logistics corridors. Industry voices weigh in The first panel included Steven Armstrong, Chair of Morgan Motor Company, Lina Huertas from Microsoft UK, and Riddhi Karambelkar of Brompton Bicycle. They explored trends like time-to-market acceleration and cost-effective manufacturing consolidation. Microsoft's Huertas discussed how digital twins and predictive analytics are reshaping factory floor decisions, while Armstrong highlighted the need for closer proximity between manufacturing sites and emerging markets. Moderated by Financial Times' Benjamin Parkin, the sessions also included insights from Bahrain's Minister of Sustainable Development and EDB Chief Executive, H.E. Noor bint Ali Alkhulaif, who underscored Bahrain's commitment to sustainable industrial growth. Future-ready vision The event was part of a broader visit by Bahrain's EDB to the United Kingdom, aimed at strengthening bilateral investment ties and showcasing Bahrain's readiness to accommodate next-gen industrial ecosystems. As companies seek resilience and operational efficiency amid mounting global pressures, Bahrain's leadership is betting on digital innovation and geographic agility to turn the Kingdom into a regional command centre for manufacturing and logistics. Bahrain's pitch in London marks a calculated move to attract firms rethinking their global supply chain architecture.

Djokovic reaches record 14th Wimbledon semi
Djokovic reaches record 14th Wimbledon semi

Daily Tribune

time4 days ago

  • Daily Tribune

Djokovic reaches record 14th Wimbledon semi

Novak Djokovic won a testing battle against F l av i o C o b o l l i o n Wednesday to reach a record 14th men's Wimbledon semi-final, which will be a blockbuster clash against world number one Jannik Sinner. The Serb, chasing a historic 25th Grand Slam singles crown, was given the royal seal of approval by Britain's Queen Camilla before his 6-7 (6/8), 6-2, 7-5, 6-4 win on Centre Court. The seven-time champion was pushed hard by the Italian 22nd seed but ultimately had too much for the 23-yearold, who had never previously been beyond the third round of a major. Djokovic said Wimbledon was the 'most special tournament' in the sport as he was cheered by the crowd. 'And of course, it means the world to me that I'm still able at 38 to play the final stages of Wimbledon,' he said. 'Thank you for cheering for my age. I really appreciate it. It's beautiful. Makes me feel very young. 'And I guess another thing that makes me feel very young is competing with youngsters, you know, like Cobolli today -- he's who knows how many years younger than me.' The sixth seed pre - pared for the contest by meeting Camilla, the wife of King Charles III, who said she was keeping her 'fingers crossed' for his match. She watched Djokovic from the Royal Box, along with British actor Hugh Grant. Cobolli showed early intent, mixing up his play with drop shots and heavy groundstrokes from his flashing orange racquet and unsettling his illustrious opponent. Djokovic, who has reached every Wimbledon final since 2018, served for the first set at 5-3 but the Italian broke back and won the ensuing tie-break. Cobolli, who has claimed titles in Bucharest and Hamburg this year, next had to answer the question of whether he could sustain his level against the 24- time Grand Slam champion. But it was a different story in the second set as Djokovic broke twice to level the match in the evening sunshine. The pair swapped service breaks early in the third set but Djokovic pounced again in the 11th game and thundered an ace as he took con- trol of the match. The fourth set was tight but Cobolli failed to put away a simple winner at the net in the ninth game. Slip Djokovic slipped and fell awkwardly when serving for the match, grimacing in pain, but got up to finish the job. He played down the incident in his on-court interview. 'I had a nasty slip, but that's what happens when you play on the grass,' he said. 'It did come at an awkward moment, but somehow I managed to find a good serve and close it out. Obviously, I'm going to visit this subject now with my physio and hopefully I'll be well in two days.'

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store