CAF Unveils "PAMOJA" Campaign and Official Poster for TotalEnergies CAF African Nations Championship 2024-25-07-21
The Confédération Africaine de Football (CAF) has officially launched the campaign for the much-anticipated TotalEnergies CAF African Nations Championship (CHAN) 2024, unveiling the tournament's official poster and theme under the banner "PAMOJA".
The 2024 edition of TotalEnergies CAF CHAN will be co-hosted by Kenya, Uganda and Tanzania from 02-30 August, 2025, marking a historic first-time collaboration between the three East African nations in staging a major continental football event.
At the heart of the campaign is the word PAMOJA, a Swahili term meaning "unity". More than just a slogan, PAMOJA embodies the spirit of togetherness, harmony, and shared ambition. It reflects the collective strength of African communities and the values that football brings to life, teamwork, collaboration and solidarity.
The official poster, revealed today across CAF's digital platforms and broadcast partners, visually encapsulates the vibrancy of African football and the unique cultural heritage of the host nations.
Designed with bold, energetic motifs, the poster showcases East African landmarks and symbolic elements that resonate with the values of PAMOJA.
To download the official TotalEnergies CAF CHAN poster, CLICK HERE
The TotalEnergies CAF CHAN is reserved exclusively for players who ply their trade in their domestic leagues. It is a celebration of homegrown talent and a showcase of the depth and diversity of African football.
As excitement builds for CHAN 2024, the PAMOJA campaign will roll out across multiple media platforms, incorporating fan engagement activities, digital storytelling, and grassroots football initiatives aimed at strengthening the connection between the tournament and African communities.
For more information and to view the official campaign poster, visit www.cafonline.com and follow CAF on its social media channels.
Further enquiries:
communications@cafonline.com
CAF | Communication Department
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