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7NEWS take a tour of Brittany Saunders' multi-million dollar company, Fayt

7NEWS take a tour of Brittany Saunders' multi-million dollar company, Fayt

7NEWS2 days ago
An Australian fashion founder with a multi-million dollar business has described how she went from dropping out of school, to starting her empire.
And if you've dipped your toe into the world of online shopping, there is a high chance you've bought something from Brittney Saunders' company, Fayt.
Watch 7NEWS at 6pm for a behind the scenes look at the Fayt warehouse.
Know the news with the 7NEWS app: Download today
Saunders started out as a content creator after discovering some American influencers on Youtube when she was 14-years-old and knew she wanted to do it.
She grew a loyal group of followers after making Youtube videos and then eventually branched out to Instagram and Tiktok too.
Those loyal followers turned into a customer base when she launched Fayt almost eight years ago.
'I guess, yeah, I became an influencer. I think I always knew deep down that wasn't gonna be sustainable for me forever,' she told 7NEWS.
Fayt sells womenswear, but with a twist.
The clothing shuns the standard model and instead runs its collections in a full suite of sizes.
'As we got bigger and bigger, I'd add another size and another.,' Saunders said.
'And then it got to the point where we had sizes six to 26 in everything. And now it's just it's normal to us and I forget that not every brand does that.'
Fayt is now so big, it has outgrown its 1300sqm warehouse and is expanding to a second storage space next door.
Saunders' story is a modern day fairytale and now she's sharing all the secrets to her success in her brand new memoir.
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