logo
Bad Bunny Draws Jubilant Puerto Ricans To Historic Residency

Bad Bunny Draws Jubilant Puerto Ricans To Historic Residency

Thousands of Puerto Ricans gathered Friday evening as Bad Bunny's historic residency was set to launch in San Juan, a concert series showcasing the island's pride and resilience that in its initial stage is limited to locals.
Wearing Puerto Rican flag shirts or just draped in the flags themselves, jubilant fans packed the area surrounding San Juan's Coliseo de Puerto Rico arena ahead of the show entitled "No Me Quiero Ir De Aqui" -- "I don't want to leave here."
The album of the same name is a history lesson in Puerto Rican music and rhythms as well as a rallying cry that lays bare its colonial past and present.
It also addresses the issue of gentrification that favors luxury homes and tourism over the needs of Puerto Ricans.
Bad Bunny, 31, has long used his platform as a means to give voice to his fellow Puerto Ricans, while also managing to rule the charts with his reggaeton-forward blend of eminently danceable pop that has found massive global success.
And now the artist born Benito Martinez Ocasio is bringing that success back home to El Choli, as the arena with a capacity of more than 18,000 is colloquially known in the Puerto Rican capital.
"It's super emotional," Amanda Sanchez, 30, told AFP.
"I think Benito did something really transcendental, for what the culture is, here in Puerto Rico," said the content creator dressed in a red scarf and a Puerto Rican-flag colored bikini top.
That the first nine shows are limited to Puerto Rican residents -- a poignant remark on Bad Bunny's commitment to making music first and foremost for the people of his homeland -- is something "really special for us," said Sanchez.
Puerto Rico is a US territory but not a state. Even though its residents are American citizens, their rights are limited.
They cannot vote in the US presidential election, for example, and have only a non-voting delegate in Congress.
Sanchez said it was heartwarming "to be able to feel like an artist of Bad Bunny's magnitude can give us, the people of the island" first pick of shows.
"And we are here to enjoy it, to dance and to have a great time!"
As fans, many wearing the iconic Puerto Rican "pava" straw hats, filed en masse into El Choli, vendors slung pina coladas, the beloved frozen drink born on the island.
A big screen overlooking the lush, tropical set onstage -- on which live chickens wandered freely -- displayed facts about Puerto Rican history and unabashed political statements.
The crowd burst into applause when the screen flash with the message: "PR is an unincorporated territory of the United States, but has its own flag, culture and identity."
The highly anticipated residency announced in January begins on July 11, and will continue into September over subsequent Friday to Sunday three-day weekends.
Michelle Munoz, 55, a Brooklynite of Puerto Rican origin, did not have tickets for the buzzy opening night but showed up anyway to soak in the vibes.
Munoz said she began coming back to her parents' homeland in 2023, after having stayed in the United States for decades.
Now, she feels "like this is where I want to spend the rest of my life."
For Munoz, Bad Bunny's popularity stems from his willingness to speak the "truth" while "showing and honoring the history of music -- the music that came before him, that he grew up on, and that made him."
"He's not a crossover. He is a Spanish-singing global artist," she added. "Not everybody can do that."
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Oppenheimer After Trinity – DW – 07/17/2025
Oppenheimer After Trinity – DW – 07/17/2025

DW

time16 hours ago

  • DW

Oppenheimer After Trinity – DW – 07/17/2025

American physicist Julius Robert Oppenheimer is regarded as the father of the atomic bomb. Delving into his complex mind, this prize-winning documentary explores what happened before, during and after the testing of the world's first atomic bomb in the deserts of New Mexico in July 1945. After this first atomic bomb test, events unfolded quickly, setting a course of action that's still debated today, more than three-quarters of a century later. Using declassified military documents and interviews with eyewitnesses, the film provides a unique insight into a critical moment in human history. 'Oppenheimer After Trinity' is a thought-provoking and insightful documentary that also offers a rare and intimate glimpse into the mind of Dr J. Robert Oppenheimer. Through archival interviews with the man himself, the documentary tells a deeply personal story and sheds light on what it means to be responsible for building a devastating weapon. But the film also serves as a reminder that the potential for both destruction and progress lies within us. DW English SAT 26.07.2025 – 11:03 UTC SAT 26.07.2025 – 22:03 UTC SUN 27.07.2025 – 05:03 UTC Lagos UTC +1 | Cape Town UTC +2 | Nairobi UTC +3 Delhi UTC +5,5 | Bangkok UTC +7 | Hong Kong UTC +8 London UTC +1 | Berlin UTC +2 | Moscow UTC +3 San Francisco UTC -7 | Edmonton UTC -6 | New York UTC -4

'Shop Local': Bad Bunny Brings Tourism Surge To Puerto Rico
'Shop Local': Bad Bunny Brings Tourism Surge To Puerto Rico

Int'l Business Times

timea day ago

  • Int'l Business Times

'Shop Local': Bad Bunny Brings Tourism Surge To Puerto Rico

The day before Bad Bunny kicked off his blockbuster residency that's expected to bring hundreds of millions of dollars to Puerto Rico while showcasing its rich culture, he posted a simple message: Shop Local. The ethos is core to his 30-show concert series in San Juan which, after nine performaces exclusive to residents, will open up to fans from elsewhere -- what many Boricuas, as Puerto Ricans are known, are hoping will serve as an exercise in responsible tourism. "It's an incredible moment for the island," said Davelyn Tardi of the promotional agency Discover Puerto Rico. The organization conservatively estimates the residency will bring in some $200 million to Puerto Rico over the approximately three-month run, which falls during the typically less-trafficked summer months. Azael Ayala works at a bar in one of San Juan's popular nightlife zones, telling AFP that business was already booming even though the residency was only in its first weekend. It's "completely changed," the 29-year-old said, as crowds buzzed about La Placita where some bars were slinging Bad Bunny-themed cocktails. "We're thrilled," Ayala said. "The tips are through the roof." The fact that people are coming from across the globe to see Bad Bunny "is a source of pride for Puerto Rico, too," he added. Arely Ortiz, a 23-year-old student from Los Angeles, couldn't score a ticket to a show -- but said Bad Bunny was still the draw that prompted her to book her first trip to Puerto Rico. "I really love how outspoken he is about his community," she said. "Just seeing him, that he can get so far, and he's Latino, it encourages more Latinos to be able to go for what they want." "He has for sure empowered Latinos, like 100 percent." But while tourism has long been an economic engine for the Caribbean island that remains a territory of the United States, the relationship is complicated. Concerns around gentrification, displacement and cultural dilution have magnified on the archipelago beloved for stunning beaches with turquoise waters -- especially as it's become a hotspot for luxury development, short-term rentals and so-called "digital nomads" who work their laptop jobs remotely while traveling the world. Visiting foreigners sample the island's beauty but are shielded from the struggle, say many locals who are coping with a chronic economic crisis exacerbated by natural disasters, as rents soar and massive blackouts are routine. Bad Bunny -- who was born and raised Benito Antonio Martinez Ocasio -- himself has pointed to such issues and more in his metaphor and reference-laden lyrics. "In my life, you were a tourist," reads one translation of his track "Turista." "You only saw the best of me and not how I was suffering." Historian Jorell Melendez Badillo told AFP that Puerto Rico by design has long catered to foreign investment: "A lot of people see tourism as sort of like this colonial undertone," he said. But when it comes to Bad Bunny and his residency at the affectionately nicknamed venue El Choli, "we cannot negate the fact that it's going to bring millions of dollars" to the island, he added. "We can celebrate what Benito is doing while also looking at it critically, and having a conversation around what type of tourism will be incentivized by this residency." Ana Rodado traveled to Puerto Rico from Spain after a friend native to the island gifted her a ticket. She booked a five-day trip with another friend that included a visit to beachside Vega Baja, the municipality where Bad Bunny grew up and worked bagging groceries before gaining fame. After posing for a photo in the town square, Rodado told AFP that she'd been trying to take the artist's "shop local" plea to heart. "Tourism is a global problem," she said. "To the extent possible, we have to be responsible with our consumer choices, and above all with the impact our trip has on each place." "We try to be respectful, and so far people have been really nice to us." Ultimately, Bad Bunny's residency is a love letter to his people -- a show about and for Puerto Ricans whose narrative centers on heritage, pride and joy. "We're here, damn it!" he shouted to ecstatic screams during his sweeping first show, which at times felt like a giant block party. "I'd come back for the next 100 years -- if God lets me, I'll be here." Bad Bunny is hosting a blockbuster residency in the Puerto Rican capital San Juan that's expected to bring hordes of tourists to the island during its traditional low season AFP Conservative estimates say Bad Bunny's residency will bring in some $200 million to Puerto Rico over its approximately three-month run, which falls during the typically less-trafficked summer month AFP A man photographs a woman in front of a Puerto Rican flag mural in Old San Juan, Puerto Rico on May 13, 2025 AFP Puerto Rican influencer Astrid Nahir poses for a photo in front of Puerto Rican singer Bad Bunny (L) and Puerto Rican flag murals in Old San Juan AFP People on their way to the beach walk past a mural of Puerto Rican singer Bad Bunny in Vega Baja, Puerto Rico, the municipality where the global superstar grew up AFP

Japan's Sega Eyes Return To 1990s Gaming Glory
Japan's Sega Eyes Return To 1990s Gaming Glory

Int'l Business Times

timea day ago

  • Int'l Business Times

Japan's Sega Eyes Return To 1990s Gaming Glory

The big-screen success of 1990s video game speedster "Sonic the Hedgehog" has brought new fans to Japan's Sega, which says it is poised for a comeback after two tough decades. This year all eyes have been on Nintendo, whose Switch 2 recently became the fastest-selling console in history. But unlike its former arch-rival, Sega has not sold gaming hardware since its Dreamcast console was discontinued in 2001, instead focusing on making games for other platforms. Now, as record tourism to Japan helps boost global appetite for the country's pop culture, the company sees a chance to reinvent itself -- including through nostalgic game remakes and movie adaptations like the hit "Sonic" series. Sega opens its first flagship merchandise store in Japan on Friday, having launched a similar shop in Shanghai in May. "Opportunities are expanding," chief operating officer Shuji Utsumi told AFP. "We've been struggling... for a while, but now we are coming back." The company aims "to expand our business globally rather than focusing on the Japanese market", he said. Sega was a top industry player in the 1980s and 1990s, its name synonymous with noisy arcades, home consoles and game franchises, such as beat-em-up "Streets of Rage" and ninja series "Shinobi". But it struggled to keep up with intense competition, falling on hard times financially as multiplayer online titles from US publishers, such as "World of Warcraft", took off in the 2000s. After Sega quit the hardware business, its game offerings "got a little stale", said David Cole of the US-based games market research firm DFC Intelligence. But "the kids who grew up in the 1990s are now in their 30s, 40s, even older, and really like those franchises" -- and are introducing them to their own children -- he told AFP. "It's untapped value" that Sega -- just like its Japanese peers including Nintendo -- is trying to capitalise on through new movies, stores and theme park rides, Cole added. Last year, the film "Sonic the Hedgehog 3" starring Jim Carrey as the villain zipped to the top of the North American box office in one of the best December openings in years. It followed the first live-action "Sonic" movie in 2020, as Sega cashes in on a video-game movie craze that saw "The Super Mario Bros. Movie", based on the Nintendo characters, become the second-highest grossing film of 2023. "Shinobi" is also being turned into a film, while Sega's "Yakuza" game series has been adapted for television. When asked if cult franchise "Persona" could be next, Sega's Utsumi said fans should "stay tuned". "We are talking to a lot of interesting potential partners. So we are under some discussions, but I can't say too much about it," he said. Sega bought Finland's Rovio, creator of "Angry Birds", in 2023, seeking to expand into the mobile gaming market. "Gamers' behaviour has been changing" since Sega's original heyday, going beyond TV-connected consoles, Utsumi said. But Cole said that in the long run Sega should concentrate on "high-end" gaming: larger-scale, more involved titles that encourage brand loyalty. Sega is working on what it calls a "Super Game" with big-budget international ambition and a scope that is "not only just a game -- communication, social, maybe potentially AI", Utsumi said. "The competition in the game market is very fierce," he cautioned. "It's important to really have a fan base close to us. But at the same time, when we develop a great game, it takes time." Sega's parent company Sega Sammy also makes arcade and gambling machines, including those used in Japanese "pachinko" parlours, whose numbers are in decline. That makes Sega's entertainment business "really the growth opportunity for the company", Cole said. Sega Sammy said in May its "Sonic" intellectual property "has contributed to an increase in both game and character licensing revenue". Young tourists in Tokyo shopping near Sega's new store ahead of the opening seemed to confirm this. "I've always liked Sega. I kind of grew up around their games," said 19-year-old American Danny Villasenor. "They're pretty retro. But I think they've evolved with time pretty well." William Harrington, 24, who lives in Los Angeles, said his father "put me on to a lot of the older games back in the day", and so to him, Sega "feels like childhood". 'Opportunities are expanding,' Sega's chief operating officer Shuji Utsumi says AFP Sega has not sold gaming hardware since its Dreamcast console was discontinued in 2001 AFP Sega is seeking to reinvent itself through nostalgic game remakes and movie adaptations like the hit 'Sonic' series AFP

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store