How the housing crisis impacts low-income families in South Africa
Image: Supplied
As Minister Thembi Simelane tables the Department of Human Settlements (DHS) budget vote on Wednesday, South Africa's low-income households contend with an acute shortage of formal housing stock.
According to data analysed by Lightstone, a provider of analytics and systems on property, there was one property for 4.8 households earning under R13 000 a month.
The ratio improved to 3.3 households for every one formal property if the salary threshold moved to R26 000 a month, said Hayley Ivins-Downes, the managing executive for real estate at Lightstone Property.
For higher income groups, this ratio was closer to 1.2 to 1.
'Either way, more than 80% of South Africa's households earned under R26 000 per month, which meant affordability remained a major obstacle to most households having a property to call their own,' Ivins-Downes said.
The property market intelligence provider said there were nearly 12 million households earning less than R13 000 a month, with just under 2.5 million properties available if households stuck to the guideline that they spend no more than a third of their income on housing.
Ivins-Downes said this was the most significant gap between households and property available by some distance.
'For example, there were another 2.5 million households earning between R13 000 and R26 000 per month, but there were 1.8m properties available, which translated into 1.3 households for every property available.'
Interestingly, there were more properties available than households in the R26 000 to R40 000 salary range.
In Johannesburg, couples without matric were said to find affordable stock in areas such as Hillbrow, Johannesburg Central and Orange Farm, while couples with degrees would be buying in suburbs such as Morningside, North Riding and Weltevreden Park.
The Fact Sheet that draws the attention of policymakers and other stakeholders to the progress made by South Africans in terms of their highest levels of educational attainment (HLEA), said the proportion of the 25–64-year-old population that had secondary (Grade 12 or equivalent) as the HLEA increased from 27.4% in 2015 to 33.0% in 2023.
Persons with the certificates in 2023 of the 25–64-year-old group were at about 3.3%.
In 2023, about 6.0% of South Africans aged 25-64 years had a diploma as their HLEA, while 7.3% of this age group had a degree as their HLEA.
The largest proportion of the population aged 25–64 years (36.7%) had some secondary education as their HLEA, while 12.4% of persons in this age group had primary education or less than primary as their HLEA.
Lightstone said their insights underscored the need for integrated housing, education, and economic policies to address the real barriers facing South Africa's lower-income households.
In May, RB Property Group said it advocated for a multi-sectoral approach to housing, one that not only builds homes but also builds communities.
The property industry player said it believes that the key to transforming South Africa's housing crisis lies in moving the majority of LSM 1-3 households into LSM 4-6 through job creation, enterprise development, and skills training. It said this requires aligning housing development with sustainable job creation, skills development, and long-term economic participation.
Get your news on the go, click here to join the Cape Argus News WhatsApp channel.
Cape Argus
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles

IOL News
an hour ago
- IOL News
A new era in housing: The Department of Human Settlements' essential shift from housing builder to settlement enabler
South Africa's post-apartheid housing landscape has long been shaped by spatial exclusion, urban fragmentation, and economic inequality. Image: Tracey Adams / IOL The challenge for the Department of Human Settlements (DHS) is to move from being a housing builder to a settlement enabler, ensuring that delivery is not just about numbers, but about equity, dignity and inclusion. This is according to Dr Uduak Johnson and Dr Thandile Ncwana, who are Academic Programme Leaders at the Management College of Southern Africa (MANCOSA) School of Public Administration, in response to an enquiry by "Independent Media Property". They described the first year of South Africa's 7th Administration, which came into office about a year ago following the 29 May 2024 elections, as being marked by cautious optimism and necessary institutional realignment. They said while progress has been uneven, key reforms such as governance strengthening, spatial policy recalibration and targeted investments in vulnerable groups signal a shift toward developmental governance. 'What remains now is for the 7th Administration's plans to be translated into tangible, community-centred outcomes.' Delivering the 2025 Budget Vote on Wednesday, DHS Minister Thembi Simelane said over the next five years, the Department's delivery efforts will be driven by a focused agenda that seeks to consolidate past investments, respond to urgent needs, and deepen our impact. 'Therefore, as we begin to lay the foundation of the recently approved 2024-2029 MTDP, we have committed to deliver the following during the 2025/2026 financial year: 41 944 housing units, 32 250 fully serviced sites with water, sewer, electricity, and roads, 4 282 units through the First Home Finance programme, originally known as FLISP (Financially Linked Individual Subsidy Programme), 3 000 social housing units and eradicate 8 047 mud houses,' Simelane said. Dr Johnson and Dr Ncwana said that despite the intent of policies such as Breaking New Ground (BNG) and the Comprehensive Plan for the Development of Sustainable Human Settlements, delivery has often occurred at the urban periphery, reinforcing marginalisation. They said by the time the 7th Administration took office last year, the backlog had grown to over 2.3 million housing units, with 2 700+ informal settlements nationwide and slow progress in land release and infrastructure upgrades. The academics said, despite severe budget constraints and inflationary pressures, the DHS has made incremental progress with highlights that include the Special Housing Needs Programme (launched March 2025), targeting vulnerable groups such as people with disabilities, elderly persons, and survivors of domestic violence. Another one is the Housing Assistance Programme for Military Veterans, fast-tracked, with 4 560 beneficiaries confirmed. They said it also brought Institutional Stabilisation as boards were appointed to five of six DHS entities, thereby improving governance oversight. With regards to policy advancements, the academic programme leaders mentioned the approval of a new Human Settlements White Paper in December last year, outlining integrated and sustainable development frameworks. They said with regards to Social Housing Expansion, the Social Housing Regulatory Authority (SHRA) approved 1 898 units in FY2024/25, while the SHIP 15A pipeline continues to grow. Additionally, they said digitalisation efforts have begun to improve beneficiary tracking and reduce fraudulent housing allocations, although their implementation is still partial. The MANCOSA academics said persistent and emerging challenges for the department included systemic constraints. 'Informal Settlement Growth: Upgrading initiatives remain underfunded and inadequately implemented. Although the Informal Settlements Upgrading Partnership Grant (ISUP) exists, the number of informal settlements continues to grow beyond 2 700.' They said there were also governance failures with reports from the Auditor-General (AGSA) and Special Investigating Unit (SIU) pointing to irregular expenditure, ghost beneficiaries, and project mismanagement, especially at provincial and municipal levels. The other challenge was the spatial disconnect as settlements remained far from transport, economic nodes, and services, continuing the apartheid legacy. The academic leaders said the budgetary pressures with reduced allocations to the Human Settlements Development Grant (HSDG) and the impact of inflation have constrained delivery. 'Provinces such as Gauteng and the Western Cape underspent and had portions of their HSDG reallocated to better-performing provinces like the Eastern Cape (99% expenditure).' To meet its long-term mandate, Johnson and Ncwana said the DHS must pivot from mass delivery alone to an enabling developmental role that prioritises spatial justice through the release of well-located urban land, upgrading over displacement in informal settlements, inclusive and participatory urban planning, including People's Housing Processes (PHP), blended finance models, combining public subsidies, private investment, and concessional loans as well as performance-based budgeting, where provinces are rewarded for efficient delivery. Independent Media Property


Daily Maverick
7 hours ago
- Daily Maverick
Logos on desks and screens on bikes — how far can advertising be pushed?
Brands, sometimes unwisely, are competing for consumers' attention with messaging in formats that were previously unthinkable. South Africans were amused and angered by the MiDesk-McDonald's saga in March, when the fast-food chain donated wheelie-style schoolbags that can convert into a desk, chair and solar-powered light to two underresourced schools in the Western Cape. Perfectly sized for foundation phase learners to sit at, MiDesks are practical, affordable and life-changing for children in overcrowded schools. They have been endorsed by Unesco and the Department of Science and Innovation, and rolled out in multiple classrooms throughout South Africa. But what infuriated many South Africans was the branding. Each of these sponsored and donated desks was emblazoned with the familiar red and yellow colours of McDonald's and the company's logo. Of course, the donation was generous. McDonald's South Africa said the project was about hope and showing learners that they mattered. And maybe it was. But it also means that a generation of children will associate their homework with Big Macs. The classroom – one of the few places that has been free from overt marketing – is now part of the media plan. It's not an isolated example, either. Ad creep is happening everywhere and it's only getting more inventive and intrusive. Ads on the move South Africa's streets have been hit by an explosion of delivery scooters thanks to platforms such as Uber Eats and Mr D. As the number of bikes on the roads has grown, so has the temptation to turn them into moving billboards. Ad-tech firms such as Polygon and MotionAds have seized the moment. Polygon fits delivery bikes with smart boxes (essentially mini digital billboards) that play digital ads based on the time of day and location – think breakfast specials in the morning or movie promos by night. MotionAds takes a different approach, wrapping entire scooters in branded vinyls and paying drivers a portion of the campaign fees. From one perspective, it's a win-win situation. Drivers earn extra income and brands get visibility. But it also means that the daily commute is now full of bright, shifting, flickering ads. In cities already grappling with road safety issues, it's worth asking: are brands just adding more distractions? Polygon and MotionAds What South Africans are seeing are examples of something marketing insiders call 'ad creep' – the slow, steady infiltration of advertising into spaces where it hadn't previously been. Think back 20 years ago when ads used to be contained strictly inside clearly delineated spaces: a 30-second TV spot, a page in a magazine, a highway billboard. Now, these borders are slowly disintegrating. Branding is showing up in bathrooms, on public bins, in doctor's offices and hospital corridors, even on rubbish trucks. Examples of outrageous advert placements from around the world include: In November 2008, 30 people living outside New Zealand shaved their hair off to display a temporary tattoo promoting Air New Zealand on the back of their heads. The company referred to these brand ambassadors as 'cranial billboards'. At least 75 Kiwis did the same; A man named Bobby Godwin started a company called Earthstamp in 2010. His business created large rubber stamps that brands could use to create stamped ads on beach sand; In 2011, fashion chain Superette promoted its range of super short shorts by putting indented plates on bus stops and park benches across Auckland, New Zealand. When people sat on them, the message 'Short shorts on sale Superette' was imprinted (temporarily) on the backs of their legs; and In 2012, a Japanese public relations firm started paying young women to wear advertisements in the form of temporary stickers on their thighs. Globally, there's a race for attention under way. As consumers shift away from traditional media, brands are scrambling to find new ways to get in front of them. And as this battle intensifies, the boundaries of what's acceptable are getting blurred. Tech behind the invasion Data is the name of the game in marketing these days. That's why smart TVs, game consoles and even fridges are now considered a part of the marketing ecosystem. They track what people eat, what games they play, even their expressions while watching TV – all to build a richer picture of who the consumer is and what might persuade them to buy something. Phones, of course, have become a surveillance tool. Every search, scroll and location ping feeds into a profile that makes targeting consumers easier and more direct. It's no longer just about attention. It's about precision. Brands want to microtarget people at exactly the right moment – when they're hungry, bored, stressed, happy – and deliver a message that cuts through the noise. And to do that, they're willing to insert themselves into every imaginable corner of people's lives. There's a compelling argument that all this noise is just the cost of living in a connected world. Some say that if an ad pays for a free service, or if it makes public infrastructure more accessible, then it's a small price to pay. Others argue that it's invasive, manipulative and even dangerous, particularly when it targets children or interrupts safety-critical environments. So, what should businesses do? For business owners, this creates a tricky dilemma. On the one hand, these new channels are affordable and effective. One can get one's brand on scooters, bins, desks and apps without blowing the budget. Consumers will be reached where they are, and maybe where they least expect it, which can be a good thing. On the other hand, this strategy carries risk. As ads flood more and more unexpected spaces, the public grows more desensitised. Or worse, more irritated. People are starting to push back. They're installing ad blockers, tuning out, getting cynical. They don't want every experience in their lives (especially ones involving their kids or their health) to come with a sales pitch. So, do business owners join the race and advertise everywhere? Or do they choose to hold back? There's a strong argument for restraint. Just because a logo can appear on a classroom desk or a takeaway bike doesn't mean it should. In some cases, less is more, especially if a company is trying to build long-term trust or position itself as being values-driven. It's not about avoiding advertising altogether. It's about choosing placements wisely and thinking about where a brand belongs and where it doesn't. In a world saturated with noise, attention is precious. And brands that understand this might just find that being selective, or even a little quieter, is what makes them stand out. DM

TimesLIVE
11 hours ago
- TimesLIVE
Joburg's motorists brace for a tougher month as fuel prices rise
Motorists across Johannesburg woke up to steeper fuel prices on Wednesday, with the department of mineral and petroleum resources confirming a sharp increase in petrol and diesel costs driven by international oil prices and tensions in the Middle East. Many petrol stations were quieter than usual on Wednesday morning, with most motorists coming in having no idea of the petrol price hike. Some drivers who had heard about the increase on Tuesday had filled up before the increase, while others were caught off guard, with many expressing frustration and concern about how the price rise will affect their already tight monthly budgets. Phumzile Chambers, one of the motorists caught off guard, did not know about the price hike until Wednesday morning, though she said you 'should expect anything in South Africa'. 'I was supposed to put in a full tank, now I'm only putting R700. That's already R100 more than last month. But I refuse to leave my car at home. I'll put R200 a day if I have to, but tell [President Cyril] Ramaphosa we are striking,' Chambers told TimesLIVE. Enos Maake, filling up his car at an Astron Energy garage in Johannesburg, said the fuel hike reflects bigger issues with government. Maake said things will only worsen as the petrol hike filters into food costs. 'We were told GNU would make things better, but it's the same story. 'The poor are going to feel it the most,' Maake said. Maake added people might have to ditch their cars and take taxis as fuel prices are high. 'I spend a lot on petrol because I drive a lot, so this month will be worse, that's why I might get a bicycle [or motorbike]. I'll be tired when I get home, less traffic anyway,' he said. Xoliswa Mabala finds taking a taxi cheaper and has parked her car to save up on money as using her own car is expensive. Image: Kabelo Mokoena Inside a taxi, Xoliswa Mabala said she has parked her car at home to save costs. Mabala said the petrol hike will crush South Africans. 'We will have to park our cars and use taxis now. But then taxi prices will also go up. People relying on R350 grants won't cope.' Taxi drivers in Johannesburg, who fill up their tanks daily, have also balked at the hike. 'It will be as if we are working for nothing,' taxi driver, Sibonise Sithole said. Sithole also did not know about the hike, adding he puts in R500 worth of fuel every day and usually keeps his tank full. Uber driver Ndivhuwo Mulaudzi has the same concern as minibus taxi drivers and other motorists. Mulaudzi told TimesLIVE that the price increase will make his life even harder as he is not making a profit as it is. 'Petrol is up and Uber prices are down. There's no profit. We can't sit at home doing nothing, so we just keep working,' said Mulaudzi. Taheera Hamit luckily filled up her car earlier this week. 'There is nothing you can do to prepare. One day it's R22, the next it's R23. This will affect my budget massively as a car owner. You just have to squeeze it in. No more nice things, no more chocolates, the luxuries are gone,' Hamittold TimesLIVE during her lunch break. I The DMRE announced this week that the fuel price hike was based on global and local market conditions, particularly rising Brent Crude oil prices, which jumped from $63.95 to $69.36 a barrel during the review period. Tensions in the Middle East, especially between Iran and Israel, have increased fears of supply disruptions. The international price of petroleum products followed the same upward trend, pushing the basic price of petrol up by as much as 52c per litre. Though the rand appreciated slightly against the US dollar during the period, this wasn't enough to offset the rise. Effective July 2, the fuel price adjustments are as follows: Petrol 93: up by 55c/litre Petrol 95: up by 52c/litre Diesel 0.05%: up by 82c/litre Diesel 0.005%: up by 84c/litre Illuminating paraffin: up by 67c/litre The maximum retail price of liquefied petroleum gas is down by 57c per kg countrywide, except in the Western Cape, where it increased by R1.90/kg due to import costs through Saldanha Bay. With the cost of living already on the rise, many Joburg residents said they will be forced to make tough decisions this month, whether that means cutting luxuries, changing transport methods, or simply walking to work.