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From balance sheet to alpha engine: The Bitcoin treasury strategy arms race
From balance sheet to alpha engine: The Bitcoin treasury strategy arms race originally appeared on TheStreet. Bitcoin treasuries have moved from a curiosity to a capital markets trend with teeth. What began as MicroStrategy's audacious balance sheet bet has ballooned into a $100 billion movement across public and private companies. The question now isn't whether to hold Bitcoin—it's how to manage it. Today's treasuries are increasingly being scrutinized not just for exposure, but for strategy. Passive buy-and-hold approaches—common among early adopters—are now being challenged by firms looking to generate yield, hedge volatility, and even deploy AI-driven trading overlays. 'Everyone wants to have this Bitcoin treasury so that people can get proxy exposure to Bitcoin,' said David Brickell of FRNT. 'But it kind of seems a waste of balance sheet. How do we actually maximize that?' The answer, for many, lies in treating Bitcoin less like gold and more like a yield-generating portfolio asset. Firms like FRNT and Hilbert Capital are experimenting with frameworks borrowed from traditional corporate treasury practices: optimizing for drawdowns, layering in risk management tools, and targeting alpha without compromising core holdings. This approach aims to deliver returns that outperform Bitcoin itself—without exposing the firm to catastrophic downside. But as more companies jump in, the space is becoming noisy. 'When people like GameStop are doing it, borrowing money to buy Bitcoin, it starts to feel bubbly,' said Lucy Balicki. The market has begun to blur the line between strategic treasury allocation and stock-pumping theatrics. Still, the trend is clear: Bitcoin is no longer just a speculative asset. It's becoming a programmable layer of corporate finance. And in this new era, the winners won't just be the ones who hold the most BTC—they'll be the ones who manage it best. From balance sheet to alpha engine: The Bitcoin treasury strategy arms race first appeared on TheStreet on Jul 23, 2025 This story was originally reported by TheStreet on Jul 23, 2025, where it first appeared. Sign in to access your portfolio
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Alphabet (GOOGL) Gets $190 Price Target Ahead of Earnings, Analyst Sees Favorable Setup
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Philly cheesesteak maker challenged by the ever-rising cost of beef
PHILADELPHIA (AP) — Ken Silver knows beef because he knows Philly cheesesteak. He hopes that a summer spike in how much he pays for his restaurant's main product doesn't cause heartburn for him or his customers. Silver, president of Jim's South St. in Philadelphia, said the price of beef from his supplier now is about $1 more per pound than it was a year ago. And that is on top of a roughly 50% increase when he reopened in 2024 after a fire — 'crazy,' as he put it. U.S. beef prices have been steadily rising over the past 20 years because the supply of cattle remains tight while beef remains popular. 'Our strategy right now is just absorbing the price and hoping that we see a reduction after the summer months are over, the grilling season and all the rest,' Silver said Wednesday. He said a cheesesteak sandwich at Jim's South St. costs $13.49, up from $11.49 in 2022, when the popular eatery was forced to close for nearly two years because of a fire. Cheesesteaks typically are made with thinly sliced beef, cheese and onions, though other toppings are possible, too. For consumers, the average price of a pound of ground beef rose to $6.12 in June, up nearly 12% from a year ago, according to U.S. government data. The average price of all uncooked beef steaks rose 8% to $11.49 per pound. 'We've taken a hit, profitability-wise, just to maintain what our customers would expect to get when they come to us: a reasonably priced cheesesteak of the best quality they can find," Silver said. If supply costs don't ease, Silver said he might have to raise menu prices or declare a market price, which fluctuates and is commonly associated with seafood. 'I really hate to do that,' said Silver, whose father started the business in 1976. A customer, Bryan Williams, suggested a price hike wouldn't discourage him from placing an order. 'That's just how things are going lately,' he said. 'There's really nothing that they can do about it.' ___ White reported from Detroit. Tassanee Vejpongsa And Ed White, The Associated Press Se produjo un error al recuperar la información Inicia sesión para acceder a tu portafolio Se produjo un error al recuperar la información Se produjo un error al recuperar la información Se produjo un error al recuperar la información Se produjo un error al recuperar la información
