Tallahassee PR firm raises $3,000 to fight homelessness in Big Bend
CATECOMM sold more than 300 T-shirts and mugs with the phrase "I survived the Florida Blizzard of 2025" printed on them, according to a news release. Sales brought in more than $2,200 and the company contributed the remainder to bring the total amount to $3,000.
All of the proceeds were donated to The Kearney Center, the capital's emergency shelter for those dealing with homelessness.
"I love that we were able to commemorate this once-in-a-generation event in a way that helps those most impacted by frigid temperatures, snow or no-snow," said Kevin Cate, founder of CATECOMM.
"All the credit goes to the employees and volunteers at the Kearney Center and everyone who paid a little more than they normally would for a shirt or a mug."
The shirts and mugs became wildly popular on social media and in the news, according to the news release, seeing shirt sales from as far away as as Wisconsin, Michigan, New York and California.
But CATECOMM said many "grifting, counterfeit websites" stole the design and are selling the merch for profit.
"Cotton Bureau is the ONLY official vendor and the only place where 100% of the proceeds go to charity," the news release says.
The official charity merchandise can be found here.
Local government watchdog reporter Elena Barrera can be reached at ebarrera@tallahassee.com. Follow her on X: @elenabarreraaa.
This article originally appeared on Tallahassee Democrat: Florida blizzard T-shirts raise $3,000 to fight homelessness locally
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