Tilly's names new CEO
Smith succeeds Hezy Shaked, co-founder, executive chairman, and current president and chief executive officer, who will transition into the executive chairman role effective on that date.
'I am honored to have the opportunity to lead a company like Tillys,' said Smith. 'Tillys has had a strong track record of success over its 43-year history, and I am excited to work with Hezy, the board and the team to revitalize and build upon that history.'
Smith joins the Irvine, California-based company from Marolina Outdoor, where he served as CEO since September of 2024. Previously, he worked at Boardriders from June 2017 to April 2024 as president, Americas, after a stint as vice president/general manager, North American wholesale at Oakley from 2015 to 2017 and as Vice President, Oakley defense from 2012 to 2017.
Before that, he has also served in executive roles at Ipath Footwear, MV Transportation, and Patagonia, Inc., following eight years of service in the United States Navy.
'On behalf of myself and the Board, we are very excited to have Nate join our leadership team, and I am looking forward to working closely with him as he transitions into Tillys,' said Shaked.
'We believe Nate's combination of robust industry experience, core values, and strategic vision will help revitalize our brand and drive further improvements in our business during this important time.'
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Sustainability Times
8 hours ago
- Sustainability Times
"This Is the Carbon Bomb We Can Defuse" Using Retired EV Batteries Cuts More Emissions Than Recycling Every Year
IN A NUTSHELL 🔋 California faces a growing surplus of retired electric vehicle batteries, necessitating strategic management. faces a growing surplus of retired electric vehicle batteries, necessitating strategic management. 🌱 A 'second-use first' approach offers significant carbon savings by repurposing batteries for energy storage before recycling. by repurposing batteries for energy storage before recycling. 🔄 Developing a robust recycling infrastructure is critical to handle the oversupply and recover valuable materials like lithium and cobalt. is critical to handle the oversupply and recover valuable materials like lithium and cobalt. 🌍 The study's findings have broader implications for U.S. energy policy, emphasizing the benefits of a circular battery economy. The growing surplus of retired electric vehicle (EV) batteries is becoming an urgent issue for California. As the state increases its adoption of renewable energy, it faces a critical decision: how to manage the influx of spent EV batteries. A recent study by a trans-Atlantic research team highlights a potential solution. Reusing these batteries as grid-connected storage before recycling could significantly reduce carbon emissions. This approach, however, demands a robust infrastructure and strategic planning to maximize environmental benefits. The study's findings not only hold implications for California but also serve as a cautionary tale for energy policies across the United States. Reuse Delivers the Bigger Climate Dividend California's plan to manage retired EV batteries could result in substantial carbon savings. The study reveals that if every retired battery is recycled immediately, it could cover 61% of the state's cumulative EV battery demand by 2050. This would prevent approximately 48 million tons of carbon dioxide emissions. However, adopting a 'second-use first' strategy could amplify these benefits. By repurposing batteries for energy storage, California could avoid up to 56 million tons of carbon emissions. This approach leverages the existing functionality of aged batteries, avoiding the need to manufacture new lithium-ion units. Manufacturing from primary raw materials is carbon-intensive, making the reuse of existing packs a more sustainable option. Extending the life of these batteries defers the environmental impact of new manufacturing, maximizing carbon savings. 'Plastic Becomes Hydrogen Under the Sun': South Korea Unleashes Solar-Powered Breakthrough That Vaporizes Waste Into Clean Fuel Oversupply Looms, Making Early Recycling Infrastructure Critical Despite the environmental benefits of reuse, researchers warn of an impending oversupply of retired EV batteries. By mid-century, the quantity of spent batteries will exceed the state's stationary storage needs. Even if all second-life packs are used, the demand will not match the supply. This scenario highlights the necessity of a well-developed recycling infrastructure. Building large-scale recycling facilities is essential to handle the surplus efficiently. Delaying investment in these facilities could lead to bottlenecks, impeding the recovery of valuable materials like lithium, nickel, and cobalt. These materials are crucial for the production of next-generation EVs. Establishing comprehensive collection networks and efficient recycling processes will ensure a steady supply of these resources, supporting the growth of the EV industry. 'Dead Batteries Reborn': New Friction Tech Recovers Lithium Power Without Waste or Toxic Byproducts in Breakthrough Process Three Scenarios Illuminate Trade-Offs The research team explored three scenarios to evaluate the potential outcomes. The baseline scenario represents the current state, where only 2.5% of retired batteries are reused. The recycling scenario focuses on 100% material recovery, while the second-use scenario prioritizes reuse until storage needs are satisfied annually. Each scenario emphasizes the importance of recycling to close the loop on raw materials. However, the second-use strategy offers the most significant carbon savings while still contributing to future recycling streams. This approach allows batteries to provide additional service years, maximizing their utility before recycling. 'Turning Trash into Tesla?': Furious Debate Erupts as Scientists Use Covid Face Masks in Electric Vehicle Batteries Implications for U.S. Energy Policy Although the study centers on California, its implications resonate nationwide. As federal incentives drive EV adoption and renewable energy growth, states with ambitious clean-energy goals can benefit from these findings. Pairing solar and wind farms with repurposed EV batteries can enhance climate gains. Holistic, regional planning is crucial to realizing the full potential of a circular battery economy. By coordinating production, reuse, and recycling efforts, jurisdictions can strengthen supply-chain resilience, reduce reliance on mined materials, and achieve deeper emissions reductions. Early action will be key to securing these benefits and leading the transition to sustainable energy practices. As California navigates the challenges of managing retired EV batteries, the rest of the nation observes closely. The decisions made today will shape the future of energy policy and environmental sustainability. How will states balance the need for immediate recycling with the potential benefits of battery reuse? This article is based on verified sources and supported by editorial technologies. Did you like it? 4.5/5 (30)
Fashion Network
2 days ago
- Fashion Network
US tech firm Zugara accuses Chanel of patent infringement over AR makeup
Legal disputes over augmented reality (AR) technology are escalating across fashion and beauty. The latest case involves Chanel, which California-based AR company Zugara is suing for allegedly infringing on its patented face-tracking process. Zugara filed the lawsuit on July 22 in Texas, claiming the French luxury house's virtual makeup try-on tool unlawfully replicates a patented system the firm developed for real-time cosmetic simulation. The tech company is known for providing AR tools to major clients such as Nestlé, Pepsi, Toyota, AT&T, and the U.S. Air Force. At the center of the case is a patented method that tracks users' eyes and lips to digitally apply makeup in real time. While there are several ways to achieve this effect, Zugara alleges that Chanel's 'Virtually Try-On' tool copies the specific sequence outlined in its patent. Zugara previously filed a similar complaint against Estée Lauder, which was reportedly settled out of court. Chanel's virtual try-on experience allows users to test makeup looks inspired by its Croisière 2025 runway show. The tool features curated palettes, limited-edition products, and options to customize makeup virtually before purchasing. Unlike virtual reality, which immerses users in a fully digital environment, augmented reality enhances real-world images by overlaying digital elements. In the beauty sector, AR try-on tools have become popular for offering personalized, contact-free shopping experiences. But the rise of AR tools has sparked more than just innovation. Legal challenges involving beauty brands and tech firms are becoming more common—particularly around the collection of biometric data. In the U.S., companies such as Charlotte Tilbury Beauty, e.l.f. Beauty, Mary Kay, and Ulta have previously been sued for allegedly capturing facial data without user consent. As companies like Apple and Meta push forward with AR-enabled devices, experts warn that biometric tracking, facial scanning, and consumer privacy will continue to raise legal and regulatory questions across the retail and tech industries.
Fashion Network
2 days ago
- Fashion Network
US tech firm Zugara accuses Chanel of patent infringement over AR makeup
Legal disputes over augmented reality (AR) technology are escalating across fashion and beauty. The latest case involves Chanel, which California-based AR company Zugara is suing for allegedly infringing on its patented face-tracking process. Zugara filed the lawsuit on July 22 in Texas, claiming the French luxury house's virtual makeup try-on tool unlawfully replicates a patented system the firm developed for real-time cosmetic simulation. The tech company is known for providing AR tools to major clients such as Nestlé, Pepsi, Toyota, AT&T, and the U.S. Air Force. At the center of the case is a patented method that tracks users' eyes and lips to digitally apply makeup in real time. While there are several ways to achieve this effect, Zugara alleges that Chanel's 'Virtually Try-On' tool copies the specific sequence outlined in its patent. Zugara previously filed a similar complaint against Estée Lauder, which was reportedly settled out of court. Chanel's virtual try-on experience allows users to test makeup looks inspired by its Croisière 2025 runway show. The tool features curated palettes, limited-edition products, and options to customize makeup virtually before purchasing. Unlike virtual reality, which immerses users in a fully digital environment, augmented reality enhances real-world images by overlaying digital elements. In the beauty sector, AR try-on tools have become popular for offering personalized, contact-free shopping experiences. But the rise of AR tools has sparked more than just innovation. Legal challenges involving beauty brands and tech firms are becoming more common—particularly around the collection of biometric data. In the U.S., companies such as Charlotte Tilbury Beauty, e.l.f. Beauty, Mary Kay, and Ulta have previously been sued for allegedly capturing facial data without user consent. As companies like Apple and Meta push forward with AR-enabled devices, experts warn that biometric tracking, facial scanning, and consumer privacy will continue to raise legal and regulatory questions across the retail and tech industries.
