Umm Al-Qura University becomes academic hub for Hajj
Dr. Wardah bint Abdullah Al-Asmari, vice rector for investment and community partnership, told Arab News that the university has committed all available resources to support Saudi Arabia's Hajj and Umrah infrastructure, aligning with Vision 2030 objectives.
'We mobilize our human, scientific, administrative, and research capacities annually through specialized educational and training programs, field studies, and consulting services designed to elevate pilgrim experiences and service standards,' Al-Asmari said.
The university's flagship effort this season, the Licensing and Qualification Program for Helpers of Pilgrims, has provided over 300,000 training opportunities through 20 worker modules and 50 packages for pilgrims available in 15 languages.
Other initiatives include the Rafid Al-Haramain program, offering more than 100,000 training slots and engaging over 3,000 participants from 30 organizations; and the Bus Guide Training Program, which certified 3,500 guides to assist with pilgrim transport.
As part of its global outreach, the university translates Friday sermons and Arafat Day speeches into more than 20 languages, reaching an estimated 600 million Muslims worldwide.
• Umm Al-Qura University's flagship effort this season, the Licensing and Qualification Program for Helpers of Pilgrims, has provided over 300,000 training opportunities.
• The university translates Friday sermons and Arafat Day speeches into more than 20 languages, reaching an estimated 600 million Muslims worldwide.
• This year, 2,027 volunteers were trained in partnership with relevant authorities in health, awareness, and organizational services.
Academic departments have also integrated Hajj-focused curricula in medicine, nursing, computer science, and social sciences, covering crowd control, disaster management, and emergency response. Students gain hands-on experience through partnerships with the Ministry of Health at seasonal medical facilities.
Umm Al-Qura's research arm, the Custodian of the Two Holy Mosques Institute for Hajj and Umrah Research, deployed 34 researchers and 458 data collectors to conduct 17 studies this season.
These focus on crowd management, security protocols, sustainability measures, emerging technologies, artificial intelligence applications, and pilgrim satisfaction in 20 languages. The Institute for Research and Studies also contributes to national projects through consulting and research implemention.
Digital transformation is another major pillar. The university delivered 34,000 remote training courses through its Specialized Training platform. The modules cover critical areas such as elderly and disabled assistance, translation, guest experience, crowd management, and safety protocols.
Other digital initiatives include AI-driven data analysis, pilgrim-focused smart apps, innovation hackathons, and operating the Nusuk Card project center through Wadi Makkah Co.
Al-Asmari noted ongoing collaboration with key government bodies including the Ministry of Hajj and Umrah, Ministry of Health, and Ministry of Municipal Affairs, as well as the Royal Commission for Makkah City, Pilgrim Experience Program, Civil Defense, Border Guard, and Makkah Health Cluster.
These partnerships span research, training, performance metrics, and volunteer mobilization.
Volunteerism is central the university's social responsibility mission. This year, 2,027 volunteers were trained in partnership with civil defense, health, and border authorities in health, awareness, and organizational services.
To meet growing sector needs, the university launched degree and diploma programs in Hajj and Umrah management through its specialized institute and colleges, attracting students pursuing careers in the expanding pilgrim services sector.
Looking ahead, Al-Asmari affirmed Umm Al-Qura's ambition to expand research, partnerships, and tech innovation in line with the objectives of the Pilgrim Experience Program under Saudi Vision 2030.
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