Shell Brings Together 250 Industry Leaders at Technology Leadership Conference in Dubai - Middle East Business News and Information
250 Senior Industry Leaders from 16 the Middle East & Central Asia, including representation from the UAE, Egypt, and Kazakhstan
New technologies showcased: Immersion cooling, E-fluids, and advanced lubricants for industrial decarbonisation
Cross-sector attendance from Oil & Gas, Construction, Power, Fleet, Cement, Manufacturing, and Mining
Dubai, UAE, May, 2025 − Shell Lubricants concluded its Technology Leadership Conference on April 25-26 in Dubai, marking the first time the long-running global event was hosted in the UAE. The conference brought together 250 senior industry leaders from across 16 countries in the Middle East, Egypt, Central Asia, and South Asia in the industrial, manufacturing, construction and transportation sectors.
The conference featured discussions that explored how emerging technologies, sustainability solutions, and cross-industry partnerships are transforming the way OEMs, vendors, and suppliers operate. As many industries evolve and adapt balancing performance, efficiency, and decarbonisation, industry representatives from oil & gas, construction, power, fleet, cement, manufacturing, and mining, highlighted the importance of collaboration in accelerating the Middle East's progress toward a greener future.
Jason Wong, Executive Vice President at Shell Global Lubricants: 'Lubricants are fundamental to how the world operates today and tomorrow. Hosting this long-running conference in Dubai for the first time highlights our technology leadership, showcasing innovations like immersion cooling and E-fluids that help industries boost performance, cut emissions, and accelerate the energy transition across this vital region.'
Haytham Yehia, General Manager for Middle East, Egypt, and Central Asia Region at Shell Lubricants 'Technology Leadership Conference highlights the need for collaboration to address rising demands for efficiency and sustainability. Shell Lubricants is partnering with industries to future-proof their operations and supporting sectors like oil & gas, construction, and manufacturing in improving energy efficiency, cooling, and reducing emissions.'
The conference reflects Shell Lubricants' commitment to industry leadership in a rapidly evolving energy and industrial landscape, providing a platform for business leaders to share valuable insights which can shape a more sustainable future through real-world applications and combined expertise.
Shell is developing advanced lubricants that enhance efficiency, protect equipment, and reduce emissions – all while supporting the company's Powering Progress strategy. These solutions to reduce the total cost of ownership, reduce energy consumption and support the transition toward a more sustainable energy future.
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