
L'Oreal to acquire haircare brand Color Wow
Haircare was the second fastest-growing category at L'Oreal last year after fragrances, driven by new launches for specific hair types and conditions.
The company said earlier this year was targeting more innovation and growth in premium hair products, which it sells both online and in salons.
Color Wow, based in the U.S. and Britain, makes products for frizz control and curly hair.
Terms of the deal were not disclosed.
© Thomson Reuters 2025 All rights reserved.

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Fashion Network
an hour ago
- Fashion Network
Eyewear e-tailer Mia Burton merges with Lipari, forecasts €23.7 million revenue in 2025
Mia Burton, an international e-tailer specialised in high-end sunglasses and eyeglasses founded in 2022, has announced it has merged by incorporation with Lipari, an eyewear and optical products retailer set up in Palermo, Sicily, over 50 years ago, which recently opened a new store in Milan. The goals of the operation are for the partners to boost their omnichannel business, strengthen the group structure, and create synergies between online and offline retail. Mia Burton is set to consolidate its online presence and international footprint through a data-driven approach, while Lipari will continue to concentrate on physical retail with its selection of premium brands and sector expertise. Mia Burton and Lipari's joint goals include scaling operations and logistics, and increasing product customisation by sharing customer data and solutions. 'In a sector like eyewear that, unlike other fashion and luxury sectors, continues to grow chiefly in the digital realm, the new entity is preparing to develop different business lines, enhancing complementary skills within a single organisation. Pursuing this operating strategy, the group is aiming for revenue of €23.7 million in 2025,' said Mia Burton and Lipari in a press release. Mia Burton will contribute its expertise in international e-tail and premium brand management. The site is deployed in five languages – English, Italian, French, German, and Spanish – and is active virtually worldwide. Its main markets are the USA, the UK, and northern Europe, while Canada and Australia as emerging markets. Following the merger, Mia Burton intends to pursue its internationalisation path, opening new logistics hubs in the USA and Europe, and expanding its e-tail business to new markets such as the Arabian peninsula. In 2025, notably in Q2, Mia Burton has stepped up its efforts in Italy, posting 99% growth on an annual basis. 'We are not chasing an ego project or short-term revenue. In order to become a significant force, the most important thing is to build a solid project, and a coherent one. We are imagining a path unlike that of a cash-burning start-up,' said Carlo Alberto Lipari, CEO of Mia Burton. 'The merger with Lipari realises our vision of a business unit structure that multiplies existing synergies and enables us to tap new opportunities. Although Italy is a priority, we will adopt a gradual approach, since e-tail penetration in the optical sector in Italy has always been slower than in other countries. Precisely for this reason, our online focus on the Italian market continues to go hand in hand with traditional retail, and we are constantly searching for high-profile locations in [Italy's] main cities,' he added. Lipari said that the group will continue to extend its retail footprint with new openings in Italy, focusing on the in-store experience and a direct relationship with international brands, as shown by the recent limited-edition collaboration with French brand Peter & May. Mia Burton, in addition to consolidating its position as a multi-brand platform for high-end eyewear, will focus on selling its proprietary line of progressive lenses, Mia Burton Vision. Mia Burton currently sells 65 brands, from major luxury names such as Cartier, Gucci, Saint Laurent, Balenciaga, Bottega Veneta (by Kering Eyewear), Prada and Miu Miu (by Luxottica), to niche brands such as Jacques Marie Mage, Chrome Hearts, Cutler & Gross and Kuboraum, as well as independent brands with a cult following like Peter & May, Garrett Leight, and Leight, and iconic eyewear brands like Ray-Ban, Persol and Oakley.


Fashion Network
2 hours ago
- Fashion Network
Moynat opens second Paris boutique on Avenue Montaigne
Last weekend, Avenue Montaigne was the scene of an unexpected event. Moynat has just opened a new boutique at number 34 on the prestigious Parisian thoroughfare, and for its inauguration at the height of Paris Fashion Week, the French leather goods house set up an ice cream parlor and a vintage car loaded with old trunks on the thoroughfare. This forty-square-meter space, previously occupied by Jimmy Choo, joins its flagship store at 348 rue Saint-Honoré and corners at Le Bon Marché Rive Gauche and Galeries Lafayette. In all, Moynat has 28 boutiques, a figure that rises to 32 when shops-in-shops in department stores are taken into account. In this intimate setting, the brand hopes to appeal to local customers, offering them a highly personalized experience. An illustrator is on hand at the trunk-shaped counter at the entrance, ready to customize a bag by painting initials or other decorations, such as retro luggage tags in the form of postcard landscapes. The store is fitted out in light wood with leather-covered shelves. Opposite the window is an installation by London artist Michael Samuels, assembling various archive trunks and suitcases. For this inauguration, Moynat is launching a capsule collection of limited-edition tote bags from its "M" collection, made in the house's signature brown canvas. They are sold exclusively in this store at 2,250 euros each. For the occasion, two new bag models are also previewed on site: the Pauline clutch and the Moon bag. Distributed exclusively through its own sales network, the historic trunk-maker founded in 1849, acquired in 2010 by the holding company of the Arnault family, owners of LVMH, is present in some ten countries around the world, with a significant tourist clientele from the United States, Asia, and the Middle East. The label has been led since 2020 by managing director Lisa Attia, while products have been designed for the past three years by "a collaborative in-house studio". Today, Moynat creates handbags, accessories, and travel items ranging from 750 euros for a clutch to 8,200 euros for alligator creations. Most of the bags can be recognized by the famous M canvas made from a cotton and linen blend, and by their high quality, being manufactured in France and Italy. Some models are also made from rare, precious skins, with prices ranging from 45,000 to 58,000 euros. In recent years, Moynat has expanded while maintaining a niche profile. "It's a brand that's growing well, but remains confidential, with limited distribution and relying on an ultra-faithful clientele," said a spokesperson for the discreet house.


Fashion Network
2 hours ago
- Fashion Network
Moynat opens second Paris boutique on Avenue Montaigne
Last weekend, Avenue Montaigne was the scene of an unexpected event. Moynat has just opened a new boutique at number 34 on the prestigious Parisian thoroughfare, and for its inauguration at the height of Paris Fashion Week, the French leather goods house set up an ice cream parlor and a vintage car loaded with old trunks on the thoroughfare. This forty-square-meter space, previously occupied by Jimmy Choo, joins its flagship store at 348 rue Saint-Honoré and corners at Le Bon Marché Rive Gauche and Galeries Lafayette. In all, Moynat has 28 boutiques, a figure that rises to 32 when shops-in-shops in department stores are taken into account. In this intimate setting, the brand hopes to appeal to local customers, offering them a highly personalized experience. An illustrator is on hand at the trunk-shaped counter at the entrance, ready to customize a bag by painting initials or other decorations, such as retro luggage tags in the form of postcard landscapes. The store is fitted out in light wood with leather-covered shelves. Opposite the window is an installation by London artist Michael Samuels, assembling various archive trunks and suitcases. For this inauguration, Moynat is launching a capsule collection of limited-edition tote bags from its "M" collection, made in the house's signature brown canvas. They are sold exclusively in this store at 2,250 euros each. For the occasion, two new bag models are also previewed on site: the Pauline clutch and the Moon bag. Distributed exclusively through its own sales network, the historic trunk-maker founded in 1849, acquired in 2010 by the holding company of the Arnault family, owners of LVMH, is present in some ten countries around the world, with a significant tourist clientele from the United States, Asia, and the Middle East. The label has been led since 2020 by managing director Lisa Attia, while products have been designed for the past three years by "a collaborative in-house studio". Today, Moynat creates handbags, accessories, and travel items ranging from 750 euros for a clutch to 8,200 euros for alligator creations. Most of the bags can be recognized by the famous M canvas made from a cotton and linen blend, and by their high quality, being manufactured in France and Italy. Some models are also made from rare, precious skins, with prices ranging from 45,000 to 58,000 euros. In recent years, Moynat has expanded while maintaining a niche profile. "It's a brand that's growing well, but remains confidential, with limited distribution and relying on an ultra-faithful clientele," said a spokesperson for the discreet house.