This face sculpting tool is on sale for a limited time and it's the perfect addition to my nighttime routine
The Foreo Bear Microcurrent Facial Device is currently available at Amazon for just $179. That's a staggering 45% off this facial toning device.
At 45% off, this non-invasive face sculpting tool is an absolute steal and the perfect addition to any nighttime or morning skincare routine. It firms and contours the cheekbones and can promote circulation to improve skin's appearance.
Gua Sha, a type of scraping therapy took TikTok by storm in recent years with it's therapeutic benefits. This has evolved into the addition of a microcurrent device, like the Foreo Bear Microcurrent Facial Device, to many people's routines.
The device uses T-Sonic massage, much like Foreo's other well known products like the Foreo UFO, to boost microcirculation and reduce the appearance of fine lines and wrinkles.
While the Gua Sha can rest the muscle tissue by relaxing and aiding lymphatic drainage, microcurrent devices can help to tone facial muscles tone. The is the perfect addition to a routine from a brand I know and love.
By implementing a staple in your routine you can wind down and relax before bed with a little me-time, or decompress in the morning before a big day. Sticking to routine is essential and for me, pairing that routine with skincare has helped to alleviate everyday stressors.
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Time Business News
29 minutes ago
- Time Business News
Are Book Marketing Services Still Worth It? Here's What Authors Need to Know
The world of publishing has undergone a seismic shift in the past two decades. With the rise of self-publishing platforms and digital bookstores, the barriers to publishing a book have never been lower. But publishing is only half the battle — the real challenge lies in getting your book noticed. This is where book marketing services enter the conversation. For many authors, especially first-timers, the idea of investing in professional help can be daunting. Are book marketing services still worth it in 2025? Or can you manage everything yourself with a few well-placed ads and social media posts? In this comprehensive guide, we will explore what book marketing services really offer, how the landscape has changed with online tools and why choosing the right partner — like Horizon Book Marketing — can dramatically impact your book's success. A decade ago, book promotion often meant printed press releases, in-person book signings, and cold emails to newspaper editors. Fast forward to today, and the bulk of book marketing takes place online. Social media, email newsletters, Amazon optimization and digital advertising have become cornerstones of any successful campaign. This shift has made online marketing more accessible — but also more competitive. With over 1.7 million self-published books released annually, the market is flooded. To stand out, you need more than a good book; you need a strategic, multi-channel marketing plan that leverages modern tools and expert insight. This is why authors increasingly turn to book marketing services. The right service provides much more than just promotional help. It can offer branding, positioning, audience targeting, review generation, Amazon SEO and more. These are nuanced strategies that require time, data, and experience to execute effectively. At Horizon Book Marketing, we have adapted to these changes by evolving our methods. We combine traditional storytelling with the latest online marketing book strategies — ensuring your book doesn't just exist but thrives in a noisy digital world. Many authors wonder, 'Can't I just do this myself?' Technically, yes. But that's like asking if you can build a house with no architectural background. You can, but the outcome may not be what you envision. Professional book marketing services offer several critical advantages: One of the most overlooked elements of successful marketing is strategic planning. Who is your target reader? What problem does your book solve? What genre tropes should your campaign emphasize? Services like Horizon Book Marketing help you define and refine your positioning before you invest time or money into promotion. Whether it's Amazon, Goodreads, or your own author website, presentation matters. Optimizing your metadata, categories, keywords and author bio can significantly increase discoverability. A good book marketing service ensures all your digital assets are aligned and working toward your goals. A book launch is like a movie premiere — you only get one shot to make a splash. Services can create buzz before, during, and after launch using influencer outreach, ARC campaigns, social media calendars, press releases and more. Horizon Book Marketing builds campaigns that don't just peak during launch week — they sustain momentum long-term. Getting reviews can be one of the hardest parts of book marketing. Reputable services help authors secure editorial reviews, blog coverage and early reader feedback. These build trust and boost social proof, making future readers more likely to buy. By entrusting these elements to experts, you free up time to focus on what you do best — writing. Let's be honest: budget is a key concern for many authors, especially those just starting out. So it's understandable that some want to manage their own marketing to cut costs. But it's crucial to evaluate not just the financial cost, but the opportunity cost of going it alone. Marketing a book takes more than just effort — it requires expertise. Learning how to run Facebook ads, create engaging content, manage an email list, pitch to media and optimize Amazon listings is a full-time job. Book marketing services condense that learning curve, letting you benefit from years of experience instantly. Many DIY efforts fizzle out after a few weeks. Life gets busy. Enthusiasm wanes. A professional service keeps your campaign consistent, sustained and data-informed. This long-term consistency is what separates authors with temporary spikes from those with lasting visibility. When authors try to run ads or build email lists without training, they often burn through cash with little to show for it. A service like Horizon Book Marketing helps you avoid these missteps. We provide tailored strategies, not one-size-fits-all templates, so your budget goes where it matters most. In short, hiring professionals can often save money in the long run — while increasing your chances of actual success. If you are not marketing your book online, you are leaving readers and revenue — on the table. But not all digital strategies are created equal. Here are a few high-ROI online tactics that top book marketing services employ: Despite the rise of social media, email remains one of the most effective tools for author-reader engagement. Building a mailing list lets you speak directly to your fans, launch new titles with impact and build long-term loyalty. Amazon is the biggest bookstore in the world, but it is also a search engine. Optimizing your product page and running smart, targeted ads can skyrocket your visibility. Many authors struggle with this, but a service like Horizon Book Marketing has data-backed systems for Amazon success. Authors who regularly post blogs (either on their own site or via off-site guest posts like this one) build SEO value and drive organic traffic. Sharing insights, behind-the-scenes stories or writing tips can attract new readers and build your personal brand. Whether it is BookTok, Bookstagram or book bloggers, influencer partnerships matter. Professionals have connections, media lists and proven outreach strategies that DIY authors often lack. Horizon Book Marketing integrates media outreach into nearly all of our campaigns. If you are searching online for terms like 'online marketing book' or 'how to market a self-published book,' these are the very tactics you will find and the very ones we help our clients master. Not all book marketing services are created equal. The value lies in the approach as much as the offerings. When evaluating your options, look for a few key traits: A reputable service takes time to understand your goals, genre, voice, and audience. At Horizon Book Marketing, we never push authors into a 'package' that doesn't suit their needs. Everything we do is tailored, strategic and collaborative. Trust is built on clarity. You deserve updates, metrics and realistic timelines. Any service that promises 'overnight success' should raise a red flag. We pride ourselves on honesty — even when it means setting hard expectations. Ask for testimonials. Ask for examples. Real results speak louder than flashy sales copy. Horizon Book Marketing has a track record of helping authors reach Amazon best-seller status, secure national media features and grow loyal reader bases. In short, a service is only 'worth it' if it actively contributes to your success — not just in visibility, but in real, measurable growth. At Horizon Book Marketing, we understand that no two authors or books — are alike. That's why we have built a flexible, supportive approach that adapts to where you are in your journey. Whether you are a debut author with a passion project or a seasoned writer launching your tenth book, we offer solutions that scale. Our services include: Full-service marketing plans and coaching Amazon optimization and advertising Launch strategies and long-term PR Review generation and media outreach Audience targeting and brand development We don't just promote your book — we help you build a platform. We see ourselves as your partner in long-term success and we treat your book like it's our own. Absolutely — but only if they are done right. In a crowded and fast-evolving market, visibility is not a luxury; it is a necessity. While some authors can piece together their own marketing, the learning curve is steep, and the time commitment is high. Book marketing services offer not only expertise, but also clarity, structure and results. At Horizon Book Marketing, we believe every author deserves a shot at success — not just a moment of attention, but a sustainable career. That's why we have dedicated ourselves to helping authors shine. So, if you have been wondering whether to go it alone or seek support, ask yourself this: What's the cost of obscurity? And what could your book achieve with the right team behind it? Let Horizon Book Marketing be your partner in that journey. TIME BUSINESS NEWS
Elle
an hour ago
- Elle
Is Spray-On Skin Care the Secret to Better Skin?
Face mists have come a long way since the Evian spray bottles of the early aughts. Once dismissed as glorified water, today's formulations are dermatologist-backed, packed with active ingredients, and designed to do far more than momentarily cool you down. Dealing with dry, sensitive skin? Snag a hydrating spray infused with ceramides or squalane. Breakouts from sweaty, summer skin? A hypochlorous acid mist can help prevent pimples. Need grease-free UV protection that won't mess with your makeup? There's a setting spray with SPF for exactly that. Beyond their impressive array of benefits and ease of application, there's one more aspect of face mists that's worth bragging about: the best ones work with your skin care—not against it. 'Having an extremely light consistency, they can easily be layered under products to provide the foundation for the rest of your skin care routine,' says board-certified dermatologist Dr. Joshua Zeichner. 'Plus, they play nicely with other products previously applied to the skin—including makeup.' Translation: you can prime, set, refresh, repeat—all with the same mist. So, is spray-on skin care just a fleeting industry fad? Definitely not. To help you navigate the ever-growing mist market, I tapped Dr. Zeichner for his expert picks, combed through top-rated customer reviews, and personally tested dozens by spritzing my face with different elixirs for weeks. Scroll ahead for the 13 best face mists of 2025, from refreshing hydrators to dew-boosting setting sprays. Whether you're in need of a hydrating primer, mid-day refresh, or dewy finish to your makeup look, try the Kiyomi Skin Face Mist. This J-beauty spray utilizes 5-aminolevulinic acid, organic bamboo leaf extract, and hyaluronic acid to enhance collagen production and boost hydration, resulting in moisturized skin that lasts. Whether sprayed onto clean skin or a full face of makeup, it always leaves you with a glass-like glow. Key ingredients: 5-aminolevulinic acid, organic bamboo leaf extract, hyaluronic acid Size: 3.3 oz Amazon rating: 5/5 An ELLE editor says: 'This face mist has become my new obsession. I use it constantly—after my skin care routine for an extra layer of hydration, during a beach day for a refreshing, cooling effect, and as a setting spray for a glass-like sheen that's never greasy. I have extremely sensitive and acne-prone skin, and this spray has yet to cause any irritation or breakouts. I can't recommend it enough!'—Emma Aerin Becker, associate beauty e-commerce writer Praised in our hypochlorous acid spray round-up, the Tower 28 SOS Rescue Spray calms irritation and helps heal the skin's barrier upon application. My favorite way to utilize this mist is by quickly spritzing it on my face after a heated pilates class to prevent my skin from breaking out. Yess, it fights against acne, too. Key ingredients: Hypochlorous acid Size: 4 oz Sephora rating: 4.1/5 An ELLE expert says: 'This space mist contains hypochlorous acid, an ingredient that can help calm inflammation, prevent breakouts, and even address conditions like sensitivity or rosacea. It's non-irritating and won't bleach your clothing, so it can be used across all skin types as your base layer or even before bed.'—Dr. Zeichner Hailey Bieber revolutionized the look of glazed and glowing skin. The model created her skin care line, Rhode, with hydrated, dewy skin in mind, and the recently released Glazing Mist does just that. A few spritzes hydrate and refresh skin for a supple finish on the go. Key ingredients: Ectoin, ceramides Size: 2.7 oz Rhodeskin rating: 5/5An ELLE editor says: 'The Rhode Glazing Mist feels like a basic Evian water spray, but acts like skin care. It has a super-fine mist that feels incredible on the face, and is packed with ceramides and extoin that moisturize, smooth, and reinforce the skin's natural barrier. Though the formula is quite basic, it feels so refreshing and can be used at any point in your routine.'—Emma Aerin Becker A facial spray that's equally as soothing as it is hydrating? Sign us up. The Summer Fridays Jet Lag Skin Soothing Hydration Mist is infused with glycerin, ceramides, and squalane to moisturize, while green tea extract, vitamin E, and ectoin calm and soothe skin. Key ingredients: Glycerine, ceramides, squalene, ectoin Size: 1.7 oz Sephora rating: 4.6/5 A Sephora reviewer says: 'This product has been in my purse, and it's a must for refreshing my face and makeup during the day. Its compact size is perfect for on the go. The spray mist feels refreshing and leaves my skin moisturized with a nice glow. It's perfect for before makeup and for touching up during the day!' The Neutrogena Hydro Boost Setting Spray prioritizes skin care, which is why Dr. Zeichner is such a huge fan of it. 'This mist delivers hyaluronic acid along with antioxidants to hydrate the skin without messing up your makeup,' he explains. It delivers a dewy finish that locks in your look. Key ingredients: Hyaluronic acid, antioxidants Size: 3.4 oz Amazon rating: 4.5/5 An Amazon reviewer says: 'I don't just use this as setting spray. I spray my beauty blender to dampen it when I put on product and it works great. My makeup stays put all day, doesn't transfer to my clothes, and it has a very fine mist. No oiliness at all for me when using. Good clean product.' When it comes to a dewy finish, no one does it like Tatcha. The cult-favorite Luminous Dewy Skin Mist contains botanical oils and humectants that leave skin dewy, as well as hyaluronic acid to hydrate. Meanwhile, a trinity of Japanese anti-aging superfoods helps reduce fine lines and wrinkles. What's not to love? Key ingredients: Okinawa red algae, squalene, silk extract Size: 1.35 oz Sephora rating: 3.9/5 A Sephora reviewer says: 'I've tried to find a dupe but nothing comes close. I use this every day as a primer before my stick foundation—especially during the winter to give my skin a layer of moisture and on flights. Leaves a perfect fine mist of moisture. To me it's worth the price since I use daily and nothing else has come close to as good.' While most face mists are formulated to hydrate dry skin, Sofie Pavitt Face's iteration was specifically designed for oily skin. Powered by niacinamide and panthenol, this spray absorbs excess oil, calms redness, and soothes irritation. Keep it in your bag to stay cool during the day—or store it in the fridge for extra cooling benefits. Key ingredients: Niacinamide, panthenol Size: 3.2 oz A Sephora reviewer says: 'This mist is a NY summer essential! Fridge to Face is an absolute lifesaver when the city heats up. That instant cooling blast not only feels amazing but actually tackles redness and keeps my skin calm. I've seen a real difference in preventing those pesky heat-induced dark spots, which used to be a major struggle. Keeping it in the fridge for an extra chill is brilliant. Seriously, if you want to beat the summer skin stress and keep your complexion clear, this is your five-star secret weapon!' As someone with very sensitive skin, I understand how scary it can be to add a new product to your routine. Fortunately, Dr. Zeichner deems Avène's Thermal Spring Water safe for everyone. 'Derived from specialized thermal water in Avène, France, this mist contains probiotic extracts that are especially useful and calming on sensitive skin,' he says. Key ingredients: Avène thermal spring water Size: 10.1 oz Amazon rating: 4.7/5 An Amazon reviewer says: 'I have rosacea and have tried almost every moisturizer to treat it. I decided to try this mist alone since I'm not outside much. Wow! It works great as a moisturizer by itself! Shake the can well and spray on your face, neck, shoulders, and it feels cool and refreshing—especially on my hot rosacea. It leaves a wonderful glow that lasts. Family and friends have commented on how much better my skin looks. It evens out my rosacea into a smooth, rosy glow. I mist my face 3-4 times a day because it feels so good. And the cost is worth it because it's a tall, hairspray-size can.' The SkinCeuticals Phyto Corrective Essence Facial Mist not only strengthens the skin barrier, but also immediately reduces visible redness. It's jam-packed with skin-loving ingredients—a botanical blend of cucumber, thyme, olive leaf, and rosemary extracts soothes and calms, while glycerin and hyaluronic acid hydrate. Key ingredients: Phyto botanical blend, glycerin, hyaluronic acidSize: 1.7 oz Dermstore rating: 4.1/5 A Dermstore reviewer says: 'So hydrating and works well to calm redness. I have dry, mature skin, therefore I am always looking for anything that can add a more dewy look. This is great for that. I also like that it mists evenly. It absolutely provides a nice light, but steady mist. Has a mild, fresh, natural scent. Love it!' The Aestura Atobarrier365 Cream Mist is a skin barrier's best friend. This ultra-fine mist is made with a high ceramide concentration and a triple lipid complex to deeply hydrate, nourish, and lock in moisture. Key ingredients: Ceramides, triple lipid complex Size: 4.06 oz Amazon rating: 4.4/5 An Amazon reviewer says: 'Absolutely amazing for any barrier care or just dry skin. The mister is a very fine spray, which feels luxurious. Such a delight to use. Will be restocking during every Prime Day so that I never run out.' Too lazy to blend in your anti-aging serum? No problem. Kosas makes it easy with the Plump and Juicy Spray-On Serum. The mist boasts an impressive lineup of ingredients, including collagen, probiotics, and peptides, which all work to reverse signs of stress and aging. Key ingredients: Vegan collagen, plant probiotics, peptides Size: 3.38 oz Amazon rating: 4.1/5 An Amazon reviewer says: 'This product is great. It smells good. It feels good on your face. It's hydrating, cooling, and just smells fresh and clean. It's great for mature skin that gets dry throughout the day. Highly recommend.' 'This spray contains specialized water directly from the thermal springs in the south of France,' says Dr. Zeichner. 'It contains a blend of minerals, including selenium, which has been shown to help soothe the outer skin layer and balance the microbiome.' Spritz it on your face and/or body at any time of day for a refreshing, soothing feel. Key ingredients: Thermal spring water Size: 5.1 oz Amazon rating: 4.6/5 An Amazon reviewer says: 'I recently started using this facial mist, and I have to say, it's been a game-changer for my skin care routine. After I spray it on, my face feels instantly refreshed and super soft. It really helps to lock in the moisture, which is a big plus for me since I have dry skin. I love that it's lightweight, so I can use it throughout the day without it feeling heavy or greasy. It's a little pick-me-up that I didn't know I needed!' Finding an SPF facial mist that doesn't clog pores or mess with your makeup is no easy feat. The Elf All Set For Sun Setting Spray protects your skin with SPF 45 broad-spectrum coverage while simultaneously hydrating. It's weightless, quick-drying, and never leaves a white cast. Key ingredients: SPF Size: 2.86 oz Ulta rating: 4.4/5 An ELLE expert says: 'This mist helps moisturize the skin while delivering broad-spectrum UV protection in a non-greasy formula that won't weigh down the skin and won't disrupt your makeup.'—Dr. Zeichner As you know, face mists can be applied at nearly any point in your beauty routine and throughout the day. However, as Dr. Zeichner explains, certain mists are most effective at specific times. Hydrating, soothing, and barrier-support sprays can 'help provide the foundation for the rest of your skin care routine' when applied to clean, dry skin. Many of these same sprays also double as excellent makeup primers. Meanwhile, 'face mists designed as your last step are like icing on the cake,' Dr. Zeichner continues. 'These are usually formulated to set your makeup and skin care in place.' Think: setting sprays and dew-boosting mists. Finally (and most importantly), mists with UV protection should be applied in the morning and reapplied throughout the day. Dr. Joshua Zeichner is a board-certified dermatologist based in New York City. As a leading publisher of fashion, lifestyle, and beauty content, is committed to highlighting the best products in various categories by personally testing the latest and most innovative products, interviewing countless experts, and vetting customer-loved items. For this piece, Emma Aerin Becker interviewed a dermatologist and tested different formulas to find the best face mists. The Best Vitamin C Serums for Seriously Glowing Skin The Best Sunscreens for Oily Skin, According to ExpertsThe Best Toners to Reverse DrynessThe Best Face Exfoliators for a Soft, Smooth Complexion
Gizmodo
an hour ago
- Gizmodo
TP-Link AX1800 WiFi 6 Router Is at Its Lowest Price, 22K+ Reviewers Never Got It This Cheap
If you've got an amazing internet package but can't seem to get the most out of it, then it might be time to upgrade your router. It can be a big bottleneck for a lot of people, because it's easy to forget that you actually need hardware that can support your internet connection's potential. Good routers can be pricey though, so you'll want to make the most of a good deal that comes around. Well, Amazon has just one such deal on right now, which means that you can get the TP-Link AX1800 WiFi 6 Router for just $55. That's a massive 45% off the standard price of $100, and an excellent opportunity to make your life at home a bit more convenient. This is a limited-time deal though, which means it's not going to last very long. See at Amazon This router, also known as the Archer AX21, don't ask us why it has two names, we do not know, is an incredible steal at this price. WiFi 6 is just better than the previous versions, and while a lot of modern routers do support it, they tend to be a fair bit more expensive than $54, which makes this one of the lowest prices you can pay for the upgrade. What does that really mean for you though? Well, it means that you can enjoy speeds of up to 1.8 Gbps while connected to your WiFi, which will have things loading faster, or videos running smoother when they're playing. It also means you can connect more devices at once, and that's absolutely essential given how many extra devices so many homes pick up now. It's hard enough for just one person, but if you're in a home with a few different people, the chances are that there are countless devices connected at any one time. The router itself can also boost the range of your WiFi further than a lot of them, and can send and receive the signal more reliably thanks to the four high-gain antennas and a special chipset within the router. It just means that your experience will be a lot better than it likely has been, and that's worth any price for a lot of us, especially those of us who work from home. We do think this is a solid deal at $100, it's not as expensive as some options, but for $55, this thing is incredible value. We're not expecting the deal to last long though, so don't wait around on this one. See at Amazon
