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MCMC may require AI-generated content to be labelled

MCMC may require AI-generated content to be labelled

KUALA LUMPUR: The Malaysian Communication and Multimedia Commission (MCMC) is assessing the need to regulate social media platforms by mandating identification for content generated by Artificial Intelligence (AI).
Communications Minister Datuk Fahmi Fadzil said this in response to Datuk Mohd Suhaimi Abdullah's (PN-Langkawi) supplementary question during Minister's Question Time in the Dewan Rakyat today.
Suhaimi was seeking the government's plan to curtail AI-generated videos, also known as deepfakes, imitating well-known personalities and promoting investment schemes, which are currently plaguing the internet.
"MCMC is assessing whether there is a need for social media platforms to label content as 'AI-generated' or 'AI-enhanced' for posts created by AI or improved by AI.
"This can be done via the Online Safety Act 2024. We expect the rules to be completed by MCMC and the Online Safety Act can come into force by the end of the year," Fahmi said in the Dewan Rakyat today.
Earlier this year, the police detected five deepfake videos linked to an investment scam, featuring figures like Prime Minister Datuk Seri Anwar Ibrahim.
The Online Safety Act 2024 was passed in Dewan Rakyat on Dec 11 last year.
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