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Pure Storage & Nutanix join forces for ANZ cloud solution

Pure Storage & Nutanix join forces for ANZ cloud solution

Techday NZ11-05-2025
Pure Storage and Nutanix announced that they were teaming up to offer a new integrated solution that combines the simplicity and flexibility of Nutanix's cloud infrastructure with Pure Storage's industry-leading FlashArray. This provides enterprises in Australia and New Zealand with a smarter and more powerful option for virtualisation.
In an economy such as Australia's and New Zealand's, which have for many years been a leading adopter of virtualisation, we see this development as key to enabling enterprise technology teams to get the most of their increasingly strategic reliance on data.
This solution will allow our customers to get access to a full-stack virtual infrastructure that's modern, scalable, and ready to handle their most mission-critical, data-intensive workloads – AI included.
We are confident that at a time of constrained productivity challenges for Australian and New Zealand enterprises, this solution will help CTOs and CIOs to drive improved IT agility, reduce complexity, and create cost savings.
Pure Storage and Nutanix developed this joint solution because the virtualisation market is shifting fast. With licensing costs climbing and vendor lock-in becoming an issue, IT leaders are rethinking their entire stack. The two companies are stepping in with a fresh alternative – one that's built for change and tuned for performance.
Whether Australian and New Zealand customers are dealing with sprawling VMs or planning their next AI deployment, this partnership is all about freedom, resilience, and future-ready infrastructure. And the best part? It's simple to deploy, easy to manage, and coming soon.
A match made in virtualisation heaven
With this collaboration, the Nutanix Cloud Infrastructure solution, powered by the Nutanix AHV hypervisor along with Nutanix Flow virtual networking and security, will integrate with Pure Storage FlashArray over NVMe/TCP to deliver a customer experience uniquely designed for high-demand data workloads, including AI.
This solution will be supported on major server hardware partners that currently support Pure Storage FlashArray, including Cisco, Dell, HPE, Lenovo, and Supermicro for both existing and new deployments. Additionally, Cisco and Pure Storage are expanding their partnership of more than 60 FlashStack validated designs to include Nutanix in the portfolio – further simplifying full-stack delivery.
Rethinking External Storage
External storage options for Nutanix come in two flavors: scale-out x86 server-based storage versus a purpose-built external storage platform.
Here is why purpose-built external flash storage is superior: it is comprehensively engineered from the ground up to deliver enterprise-grade performance, availability, and scale, without excess hardware or complexity. These systems cleanly separate storage from compute, so you can scale each independently. Because they're engineered specifically for the most performant and efficient storage, they offer deep, native integration with Prism for full visibility and control over provisioning, snapshots, health monitoring, and more — all from a single interface. Inline deduplication and compression are always on, with no need for tuning or trade-offs. And with non-disruptive upgrades and subscription-based lifecycle management, organizations can stay on the latest technology without forklift replacements. This approach brings true, industry-leading external storage to Nutanix, not just in name, but in architecture and experience.
Enterprise Storage That Grows with an enterprise's needs
Pure Storage FlashArray isn't just attached to Nutanix — it's engineered to be tightly integrated and evolve with it. With the Pure Storage Evergreen model, customers never have to repurchase storage. No re-licensing. No new forklift projects. Just ongoing, non-disruptive upgrades. It's the only storage subscription that future-proofs enterprise IT infrastructure and aligns with how Nutanix customers think about long-term value.
Add in real-time Prism integration, ultra-dense DirectFlash Modules, and hands-off efficiency, and you've got a true first-class storage experience for a Nutanix environment. The difference between Pure Storage FlashArray and other external storage options in a Nutanix environment isn't subtle – it's structural.
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