More Rahmah sales planned
The Domestic Trade and Consumer Affairs Minister said such sales will be held more frequently and expanded to more locations, while stocks of items will be increased.
Armizan also said more retailers will be brought in as strategic partners, following the Prime Minister's announcement on Wednesday that the initiative will get RM300mil in additional funds.
'We are targeting 20,000 PJRM nationwide this year, covering all 222 parliamentary constituencies, 600 state constituencies and 40 zones in the Federal Territories.
'As of July 22, a total of 12,441 PJRM have been implemented nationwide,' he told reporters after inspecting a Rahmah sales event at the ministry yesterday, Bernama reported.
Elaborating on the ministry's plans, Armizan said it will raise the minimum number of stock-keeping units per location to 30 from 20, based on local demand and seasonal needs, such as festive periods.
He said more strategic retail partners will be engaged through Mobile, On-Premises and Off-Premises formats, and the sales schedules will be updated on the ministry's website.
The ministry is also looking into increasing the quantum of discounts on items sold at these events to more than the current 10 to 30%.
Armizan said the ministry will submit a report on this year's PJRM to the Finance Ministry in December to assess the programme's performance and impact on the public.
He also thanked Prime Minister Datuk Seri Anwar Ibrahim for the people-centric initiatives, which were announced on Wednesday.
Anwar announced that the PJRM allocation would be doubled to RM600mil this year to increase its frequency, expand coverage across all 600 state constituencies and offer a wider range of goods.
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