
Dental offices don't need to be sterile holding pens. This Beverly Hills project is plush, pink and magical
But what if it wasn't? That's the question Kiyan Mehdizadeh asked when he decided to renovate the 12th floor of a mid-century office building on Wilshire Boulevard for his dental practice in Beverly Hills. When Mehdizadeh — who does mostly cosmetic work like veneers, implants and gum work — committed to opening a third office for his business, he sat down and thought about what he wanted the experience of dental work to feel like. When I saw the space he created with the design firm of Charlap Hyman & Herrero — lush carpets, wooden walls, Italian Dominioni chairs and monochromatic color schemes that recall the best of 1960s and '70s design — I referred to it as opulent. But Mehdizadeh doesn't see it that way.
'Opulent isn't the word I would use,' he told me over Zoom. 'I like the word salubrious, like something that gives life, you know what I mean?'
A typical visit to the dentist doesn't give life as much as it gives anxiety. Someone is going to stick a tube in your mouth, prod you with shining metal implements, and chances are strong you will bleed at some point. Worse yet, if you're having a major surgery done, and you're zonked on anesthetic, a room full of strangers will see you being dragged by your spouse/best friend/co-worker/bored neighbor you promised to buy dinner for on some undetermined night. Your mouth will be full of gauze or cotton balls and your eyes will be half-closed like last call at a sports bar. Mehdizadeh and the designers Adam Charlap Hyman and Andre Herrero — who work in both architecture and interior design and recently designed the 2024 New York Fashion Week dinner for Thom Browne — had an answer for that too: a circular office. Charlap Hyman & Herrero aimed to create a unique space that causes you to experience each and every room differently. Those rooms take you on a journey that inevitably leads to the exit.
You start in the lobby, head to a cozy waiting room that feels more like someone's house than a dentist's office, and then are shuttled to a stark white operating room filled with light from adjacent windows on the other side of the hall. When you're done, you follow the circular path back out to the exit. The halls are lined with Mehdizadeh's personal art collection, which includes works from Cy Twombly, Leonor Fini and more. There's even wallpaper in the bathroom with drawings from erotic artist Tom of Finland, which certainly sets quite a tone for visitors. It's all quite a step up from the 'hang in there' poster. All of this happens in a continuous loop, without you ever being seen by another patient. No matter where you are in the office, you're technically on your way out.
'It was the design team's idea to make this little monolith in the middle of the office with the circular hallway on the outside,' Mehdizadeh says. '[W]hen they started talking about traffic flow, they were thinking of it like the way traffic flows in a hotel hallway or in a large home or something like that. They weren't thinking of it in terms of dentistry — they brought this completely fresh perspective.'
Dentistry should ideally be a bit private, shouldn't it? The invasive nature of it — gaping mouths, drool and other bodily fluid on full display — makes it an activity that makes us all feel deeply vulnerable. You're prone, strapped into one of those reclining chairs and prepped for an excruciating afternoon. At least when you were a child, there were prizes at the end if you were good. I would always task myself with being as still as possible during my cleanings. If I could be the most perfect, cooperative patient, I thought, maybe I can take two prizes from the treasure chest. I never got a second prize. One prize per child was the stated policy and there would be no deviation. Maybe that's why I'm still so unnerved by going to the dentist. Not only is it physically terrifying, but it also reminds me of the limitations of my charm.
There is no reward for being still in Mehdizadeh's dentist chair other than something resembling peace. What Charlap Hyman & Herrero created was a place for reflection. You can lie prone on a plush red couch and ponder the nature of existence. You can be enveloped by a floor-to-ceiling pink room that looks like something out of the Barbie movie. Every room is its own environment, carefully crafted to make you feel something magical. These waiting rooms ideally get you to a place of inner peace before your entire mouth is rattled and you potentially lose sensation in your gums. But once you're out of the chair and on your way, you're one step closer to aesthetic nirvana.
The perfect smile can be the key to self-esteem, to happiness, to personal connection. Even more than our eyes, our smile is the key that unlocks trust amongst strangers. A flashy, warm smile has the power to disarm. We trust dentists so that they can help us earn trust from others. How does a dentist — with their drills and picks and other tools — earn trust from a patient? Well, as Kiyan Mehdizadeh's office proves, having good taste certainly helps.
Photography courtesy of Charlap Hyman & Herrero.
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Elle
3 days ago
- Elle
Why the Fashion World Is Still Enthralled With the Office
Style Points is a column about how fashion intersects with the wider world. Watching Stella McCartney's show at Paris Fashion Week, you might be forgiven for not knowing where to look. There were photocopiers and water coolers on the runway, and pole dancers performing alongside models in glitzy takes on corporate wear. 'Laptop to lap dance,' McCartney called it. Or Anora meets the Adobe Creative Suite, if you like. Either way, it was enough to give an HR rep a tension headache. But while McCartney's fetishization of the office may have been the most actually fetishistic yet, she was far from the only one on the fashion month schedule drawn to this kind of corporate cosplay. The ongoing conundrum of 'what to wear to the office' played itself out at New York Fashion Week, too, as Calvin Klein, Michael Kors, and Carolina Herrera all presented their distinctive takes on the modern-day working woman. At Calvin, which made its return to the runway for the first time since 2018, Veronica Leoni opted to revitalize the brand's '90s minimalist office staples, while Kors and Herrera went for maximalist takes on traditional suiting, perfect for glitzing up your commute. Emerging designer Jane Wade, who has shown an ongoing fascination with modern office life (complete with collections called 'The Commute' and 'The Audit'), got in on the trend with a show called 'The Merger,' where models sported ironic white-collar chic and Lisa Rinna acted out a 'hostile takeover' at the end. Like McCartney, Wade leaned into the idea of office as theater, putting just as much emphasis on the atmosphere as she did on the clothes. It's a tension that comes up in pop culture as well. In movies and TV shows like Babygirl, Industry, and Severance, relatively generic-looking corporate offices become the site of extreme drama and intrigue, and even of sexuality. Even the leisure seekers on this past season of The White Lotus find themselves haunted by work, whether it's Jason Isaacs's character Timothy and his brewing financial-crimes scandal or Carrie Coon's Laurie and her dissatisfaction when she's passed over for a promotion at her law firm. This corporate fixation is part and parcel of our culture's current obsession with the Establishment: people want to dress old money, channel coastal grandmothers, and, apparently, transform themselves into office sirens. Amid economic instability, AI anxiety, and tariff-induced chaos, a job is another asset, even though it's still work. Look at pop culture depictions of office life from the '90s and early 2000s: Gen X cris de coeur like Reality Bites, Office Space, American Beauty, Fight Club, even The Office to some degree, are about people being alienated by a corporate world that now seems incredibly cushy to a modern viewer. Now that that the lifelong, pension-assisted career has evaporated, so has the disdainful portrayal of the office as a cubicle farm where your soul goes to die. As the New York Times reported, influencers are even using generic offices as backdrops for OOTD videos. Office drama has been bubbling up in fashion for some time now. Three years ago, with remote work still influencing WFH-friendly fashion and 'quiet quitting' on the ascendance, I wrote about the way designers were starting to satirize office wear staples, cutting them up, cropping them, or even creating a giant, Office Space-meets-Stop Making Sense suit out of Post-it notes. There was a playful, campy quality to the way designers embraced these shibboleths, a gentle mocking of the costumes of power. ('The suit has always been drag,' author Sarah Jaffe observed when I interviewed her for the piece.) The following year, as the RTO push began in earnest, my colleague Kathleen Hou brought us a treatise on the hybrid-work-friendly 'businesswoman special' aesthetic, which combined oversized blazers and suiting with baggy jeans (think the 2020s answer to the 'corporate at the club' aesthetic). Even non-9 to 5ers like Hailey Bieber and Kendall Jenner were all over this look, suggesting that the status-y connotations of office wear hold true even if you never darken the door of a corporate lobby. Increasingly, those kinds of suiting-as-blank-canvas propositions have faded away. Now that the girlboss era is long gone, more literal, menswear-influenced totems of power seem to be back, both on the runway and in our wardrobes. McCartney's collection featured blazers that were intentionally oversized, trailing lapels and cuffs, the 'boyfriend jeans' of suiting. MyTheresa's Tiffany Hsu joked to Kristen Bateman in our March issue that she wants to dress like Patrick Bateman—who's once again in the zeitgeist thanks to Luca Guadagnino's in-the-works adaptation of American Psycho. And while Severance is an extreme, sci-fi literalization of the craving for (and the ultimate impossibility of) work-life balance, this contradiction does seem to be something designers are eager to explore. When our personal lives and social media feeds can be monetizable, or at least can help us stand out in the attention economy and get work, the divide between workwear vs. 'life' wear is just as muddled—which may be why designers like McCartney and Wade are looking to dress our outies as well as our innies.


Business of Fashion
09-07-2025
- Business of Fashion
Exclusive: Heron Preston Buys Back Brand From New Guards Group
Heron Preston is the latest brand to leave the New Guards Group. The designer behind the eponymous label announced Wednesday that he had reacquired full and exclusive rights over the trademarks attached to his name from the Farfetch-owned holding company. It joins a growing list of brands that New Guards has recently shed from its portfolio, including Ambush, Palm Angels and Off-White. 'I went through hell to protect what I built. I fought for my name, my work and my vision. Now I'm back with more purpose than ever,' Preston told The Business of Fashion. Heron Preston launched his namesake label under the New Guards Group in 2017 and was part of an impactful class of designers who shaped streetwear culture and young menswear in the late-2010s. He was a member of the influential Been Trill collective that included Matthew M. Williams, the late Virgil Abloh and Justin Saunders. In 2019, Farfetch acquired the New Guards Group, intending to use it as a platform to launch and scale its own brands. The company ran into difficulties, however, as its business sprawled and investors worried it had lost focus. In 2023, on the brink of bankruptcy, it sold to South Korean e-commerce giant Coupang. While Preston declined to disclose the terms of the agreement to reacquire his brand, he shared that he was 'walking away from a very difficult business relationship' and is looking forward to designing with more freedom. The brand's last seasonal collection was its Fall-Winter 2023 showing at New York Fashion Week in 2023. Preston said he hopes to re-launch the label, which has relocated from Milan to Brooklyn, in October. 'I'm giving myself time and space to really think and breathe and find joy in the process. These are things that I wasn't able to really do in the past,' said Preston. The designer also shared that he ended his partnership with H&M, which previously tapped Preston to serve as its creative menswear advisor in 2023. After launching two collections with the fast-fashion label last year, Preston said he's pausing collaborations to focus solely on his own brand, which also includes his new sustainability-focused design practice L.E.D. Studio. 'I don't need to ask for approval from my partners so this is a whole new world for me,' said Preston.

Business Insider
08-07-2025
- Business Insider
The shrinkflation of plus-size clothing
Tess Holliday remembers 2019 as a "glorious" year for plus-size fashion and body positivity. The plus-size model and body activist walked the runway at New York Fashion Week. She'd been featured by magazines such as Cosmopolitan UK, Nylon, and Self. The cultural shift felt palpable — Rihanna's Savage X Fenty runway show made headlines for the size diversity of its models, and Lizzo was topping the charts with catchy songs and a message of empowerment. "It finally felt like we were in a place where that was the norm," Holliday says. That optimistic new norm, however, was short-lived. The pandemic — and all the Zoom calls — had people picking their appearance apart. Some major brands that had made forays into the plus-size realm scaled back. Then came Ozempic and the rise of GLP-1 weight-loss drugs, promising miracles that could move shoppers out of the plus-size section entirely. "I don't really see it getting better or shifting to a place where we are maybe hearing the term body positivity and seeing brands promote it in the way that they were," says Holliday, the author of the coming book " Take Up Space, Y'all: Your Bold & Bright Guide to Self-Love." "I mean, look at what happened with the backswing of diversity and inclusivity." Thin is in, culturally, and the fashion industry is happy to oblige. Manufacturing plus-size clothes presents unique operational challenges that many brands would rather avoid. Weight-loss drugs are slimming down some proportion of the population and may be changing inventory mixes in turn. Many fashion retailers and companies have never been thrilled about catering to plus-size clients — even though about two-thirds of American women are estimated to fall into that category — so they're happy to have a reason to turn away. "I'm just convinced at this point that they just want us running around naked," Holliday says. Even before the GLP-1 explosion, brands that ventured into the plus-size market were already backing off. (I'll focus largely on women's fashion for this story, because that's where much of the spending and offerings are.) In 2021, Loft discontinued its plus-size options just three years after launching its first plus-size collection, citing "ongoing business challenges." In 2022, Old Navy said it would pull some options from its stores, about a year after making a big deal about its efforts to place all sizes together on the sales floor instead of separating sections. The retailer still has plus-size clothing, it's just mostly online. In June, the plus-size retailer Torrid announced plans to close up to 180 stores. I'm just convinced at this point that they just want us running around naked. Lauren Hope Krass, the host of " Belly Laughs," a body acceptance podcast, and a web series called "Fat Fashion," tells me the Loft pullback hurt a lot because a lot of what the brand offers is business casual clothing. "You'll hear a lot of plus-size shoppers complain about, 'Well, we want sexy clothes, too.' And that is so true, but if you think about the country, we're business bitches, we're going to work," she says. "It's honestly really discouraging because we're seeing a loss of entire brands and companies go under." Anecdotally, plus-size shoppers and influencers say they've noticed a pullback in merchandise from a variety of retailers, including H&M. In addition to sharp-eyed shoppers, there's data to show that the extended-size clothing options are getting harder to find. In a 2024 report, the retail intelligence firm Edited found that the clothing retailer Aritzia had cut the share of 2XL dresses among its new arrivals by 5 percentage points from 2023 while upping it in many smaller sizes. ASOS similarly reduced its plus-size assortment by 15% from the previous year, the report found, and Reformation reduced its extended sizing range by 46%. A separate 2024 report from the merchandising and inventory consultancy Impact Analytics looked at Manhattan's Upper East Side, an affluent neighborhood where GLP-1s for weight loss were prominent, and found that sales in smaller sizes for women's button-down shirts increased by 12% for local fashion retailers from 2022 to 2024, while sales of larger sizes fell by just slightly less. Impact Analytics found a similar, albeit less pronounced, trend for men. Executives at Lafayette 148, Rent the Runway, and Amarra told The Wall Street Journal last year that they'd spotted an uptick in customers switching to smaller sizes. The authors of Edited's report note that it's not clear whether Ozempic can be directly linked to increased demand for smaller sizes. Trendy weight-loss solutions are often coming and going, and only a tiny sliver of Americans are taking GLP-1s. But the fashion industry was already shifting away from plus size when the drugs hit the zeitgeist, and a scenario in which people lose weight and have to buy new clothes (and perhaps gain the weight back and have to buy more new clothes) is a great one for retailers. "It's a breakthrough miracle drug for people who really need to lose weight, 100%. But I don't think it's going to make everybody a Size 8 all of a sudden," says Danielle Malconian, the CEO of the plus-size apparel brand Vikki Vi and the online retailer Plus by Design. "It's an easy thing for retailers to kind of jump out of the space because it is service-based. It is hard; it's not sexy all the time." As mentioned, the majority of the country counts as plus size. For women in the US, that means those who wear a Size 14 and up. Plus-size consumers have a lot of money to spend, but that's easier said than done. "They have the most beautiful shoes and handbags of everybody in the world, and they get so frustrated that they can't find clothing to spend money on," Malconian says. The fashion industry has long been hesitant to cater to plus-size customers. That's for a variety of reasons — some logistical, some cultural, some discriminatory. Designing and manufacturing for plus-size customers can be more costly and intensive than for what are called "straight sizes," the industry term for the sizes you always find on the rack. Designers and brands often use one standard-size fit model and then scale up and down from there. But that gets harder to do in bigger sizes because of how differently people may carry their weight. "When you're making plus sizes, you have to be really concerned about fit, and when you're dealing with a plus-size customer, you're dealing with a lot of shapes of bodies," Malconian says. "You want to have not just one fit model, but maybe three or four fit models to really understand what's going to fit, or else you end up with a bunch of returns and you go out of business." Other material calculations make retailers less inclined to sell plus-size clothing: It requires more fabric, meaning it's more expensive to make. Retailers are hesitant to charge more for larger sizes, so they may order fewer units to put in their stores, if they carry them at all. E-commerce makes this all a little easier because it allows retailers to respond as orders come in. "With online, we've been able to offer more inclusive sizes because we don't stock the inventory on our balance sheet, and we have the vendor cut it based on demand," says Shawn Grain Carter, a luxury branding and retail consultant who's an associate professor at the Fashion Institute of Technology. "If they don't buy it, no harm, no foul, because you had that excess fabric sitting there." Plus-size brands might go under due to fatphobia, not due to lack of fat people. To be sure, the downsizing of plus-size options is not just about logistical hurdles. Historically, the fashion industry has always prioritized being thin, and it caters to that clientele accordingly. Krass attributes the resistance to embracing plus-size fashion to plain "fatphobia." "I do get so annoyed when people are like, 'Oh, our plus-size brands are going to go under, there's no more fat people,'" she says. "And it's like, no, plus-size brands might go under due to fatphobia, not due to lack of fat people. We are here, and we should be here and should have the dignity of having access to fashion." Culturally and economically, plus-size people are often pushed to the side. Plus-size sections are often hidden away in stores. Brands that sell plus-size clothing often market them almost covertly. The vast majority of their Instagram posts and social media show straight-size models, even if they have plus-size merchandise. And the supposed plus-size models they do use are often still much thinner than their actual plus-size customers, who may not even really realize they're being targeted because models don't look like them in the ads. "A lot of plus-size brands will default to showing Size 14 models, Size 14 people. To me, that's the midsize range," Krass says. "They can shop straight sizes, so why are you catering to them for plus sizes? Get some thicker models, and we'll know, and then we'll shop." Vogue Business' Autumn/Winter 2025 size inclusivity report found that while "curvaceous silhouettes" were all over fashion show runways, curvy models were not. "We're in danger of creating a false narrative yet again, stating that the only way one can look beautiful is to be skinny," Carter says. There are, of course, brands that have figured out that plus-size people have money and cater to them accordingly. Holliday points to Universal Standard, ASOS, and Eloquii as brands getting it right on plus size, though many more brands are "doing it wrong," she says. Krass points out that resale and thrifting can be especially popular among plus-size shoppers, especially as brands pull back on new merchandise. Ozempic and other GLP-1s may change the lay of the land in plus-size fashion, but it's not going to make the need for such options obsolete. These medications are not widely available and accessible. They're costly and often not covered by insurance. And they're not for everyone — they have a lot of side effects, and one study found that more than half of the people who take them for weight loss quit within a year. "With everybody suddenly being like, 'Oh, everybody can be skinny now.' If they could all be skinny, why are there still fat people?" Holliday says. While GLP-1s won't get rid of obesity, they could make it easier for brands and retailers to ignore heavier people. The fashion industry wants to be aspirational, and American culture aspires to skinny, even if that's not realistic or even savvy business-wise.