
Phone anxiety: Millions of jobless Gen Z are ghosting employers — why picking up the call still matters
However, for many young adults, that kind of opportunity might never land as they struggle with what's called 'phone anxiety,' leading them to avoid answering work calls.
This growing issue is not just holding Gen Z back from major opportunities but also impacting the official employment data, forcing colleges to step in with call-making classes.
Their phone anxiety is so bad that 67 per cent of under-34-year-olds are avoiding answering work calls altogether. This issue led to Britain's Office for National Statistics (ONS) scrapping employment data.
Psychology and management professor Maxted Neal explains to Fortune that phone calls nowadays are only reserved for important occasions where a text won't suffice.
Although a call could be about landing a job offer, it's more often than not bad news about loved ones.
'This builds an association with phone calls of being high-stakes, 'serious', or for delivery of bad news, and therefore an aversion to just picking up the phone and calling,' he says.
People have landed big opportunities just because they answered that one phone call.
Rohit Prasad, one of the most influential figures of Amazon, jumped from being Alexa's head scientist to running its AI team and reporting directly to the CEO Andy Jassy. It was possible all because of a random phone call he received in 2013.
'When Amazon called to build Alexa, I had no idea what that was going to be, and if I hadn't picked up the call, then I may not have gotten that opportunity,' Prasad told Fortune.
And he's not the only executive who made it big in the industry because of a phone call. GHD boss Jeroen Temmerman told Fortune he wasn't even job hunting when the haircare giant rang out of the blue with an offer. And Bob Iger never thought he'd return to Disney, until the call came, and his wife convinced him to say yes.
Despite the association of phone calls with 'serious or bad news', learning to pick up the phone might be easier and more essential than Gen Z thinks, Neal said
Voice notes are a good starting point as the generation is already comfortably using it. Some other ways to enhance communication skills can include practising tone, message, and getting comfortable with the instant and 'live' nature of spoken conversation, Neal advised.
'Getting more confident and comfortable speaking on the phone is a matter of doing it more often, and reflecting on how you did.'
Career coach Kyle Elliott mirrored Neal's opinion, agreeing that starting small is the key.
Elliot advised anxious young adults to practise calling friends and family members to get used to speaking on the phone. 'Try developing a habit of calling rather than texting until you're more comfortable. Your future self will thank you.'
In an AI-dominated world, the ability to pick up the phone and speak like a real person could keep a person employable.
But as of now an easy start for the millions of unemployed Gen Zers who have a reputation for ghosting employers can be simply facing their phone anxiety.
'Remember that you only get one first impression with an employer, and this is often during the phone screen, so you must ensure your phone skills are up to par,' Elliott says.
He further added that employers still hold phone interviews to test for this very skill. Afterall, if you land the job, you will probably need the confidence to call clients from time to time.

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Business Standard
3 hours ago
- Business Standard
OPPO India Launches Reno14 Series with 3.5x Telephoto Camera, Wireless Charging, India First MediaTek Dimensity 8450, and much more
VMPL New Delhi [India], July 7: OPPO India has launched the Reno14 Series, delivering a complete smartphone experience for users who demand performance, power, and precision in every feature. With the Reno14 and Reno14 Pro, OPPO transforms how users capture, edit, and share their lives. These smartphones integrate lossless 3.5x optical zoom + up to 120x digital zoom, advanced AI editing tools, and water-resistant durability into a powerful all-rounder that adapts to every lifestyle. At the same time, the Reno14 Series pushes boundaries by packing the largest number of AI imaging and productivity features in its segment, making the Reno14 Series true value for money. The Reno14 Series goes on sale starting 12:00 PM tomorrow, i.e., 8th July 2025, across Amazon, Flipkart, mainline retail outlets, and the OPPO E-store. Customers can purchase the Reno14 Series at a net effective starting price of ₹34,200 during the first sales period. ** Unrivaled Durability, Premium Craftsmanship OPPO has built the Reno14 Series to outperform and outlast. Both models feature aerospace-grade aluminum frames--making them among the very few smartphones in their category to offer a premium metal build, while others rely on plastic bodies. This metal body with the one-piece sculpted glass enhances in-hand feel and significantly improves strength and longevity. OPPO augments durability with Corning® Gorilla® Glass 7i and IP66, IP68, and IP69 certifications, ensuring protection against dust, immersion, and high-pressure hot water up to 80°C. Even the USB port comes with a platinum coating for added resistance against corrosion and moisture. The company's Sponge Bionic Cushioning design mimics the structure of natural sea sponges to shield internal components from drops and shocks--delivering class-leading impact protection. The devices also feature a luminous, multi-layer iridescent finish created through a 12-layer precision coating process that reflects light dynamically--evoking the subtle glow of changing landscapes. The Reno14 Pro is available in Pearl White with Velvet Glass and Titanium Grey with a reflective matte finish. Reno14 comes in Pearl White and Forest Green with a luminous loop deco. Immersive Displays, Ultra-Slim Design Both models feature glove-friendly, ultra-slim-bezel 120Hz LTPS AMOLED displays that deliver peak brightness of 1200 nits. Whether under harsh sunlight, during night drives, or while relaxing indoors, visuals stay vivid and sharp. The Reno14 Pro features a 6.83-inch flexible AMOLED display, while the Reno14 offers a slightly smaller 6.59-inch screen -- both with 1.5K resolution and over 93% screen-to-body ratio for an immersive viewing experience. Despite their superior build quality and rugged design, both models are lightweight and slim. The Reno14 Pro weighs just 201g with a 7.58mm slim profile for Pearl White and 7.48mm for Titanium Grey, while the Reno14 is a travel-friendly 187g with a sleek 7.42mm body. Flagship Imaging That Travels With You The Reno14 Series brings OPPO's most advanced camera system yet--engineered for creators, explorers, and storytellers--with a 3.5x telephoto lens on both the Reno14 and Reno14 Pro for the first time. A 50MP Hypertone camera setup with 3.5x telephoto lens, delivers optical zoom with a portrait-perfect focal length, for crisp results in any setting--from monuments to streetscapes. Users can zoom up to 120x using AI-powered hybrid zoom, capturing details of distant landscapes, intricate monuments, or rare wildlife. 50MP 3.5x Telephoto Camera- Close Enough To Feel alive Cinematic 4K HDR video at 60fps on the Reno14 Pro is supported by three rear and front cameras. Users can switch between the main, wide and telephoto lenses smoothly when recording videos--ideal for vlogs, travel docs, or social reels. The Reno14 offers the same video capabilities across its telephoto, main, and front cameras, ensuring a consistent and high-quality shooting experience. The Triple Flash Array ensures accurate photos, complete with depth, even in low light. With flashes calibrated to specific lenses--including a dedicated one for telephoto--the system captures everything from night markets to twilight cafes with rich contrast and clarity. An Underwater Photography Mode lets users shoot 4K video or photos underwater without a case--perfect for pool scenes, monsoon landscapes, or seaside vacations. The Most AI Features in Imaging, Ever In line with OPPO's promise to make AI accessible to everyone, the Reno14 Series integrates the highest number of AI tools for photography and imaging in its segment. These features make the phone more than a camera--they make it a creative partner. AI Editor 2.0 lets users to turn a video into photos, fix an imperfect group shot, or even add a friend who missed the moment. - AI Recompose under AI Editor 2.0 suggests professional framing with a single tap--ideal for portraits, monuments, and street photography - AI Perfect Shot under AI Editor 2.0 learns facial patterns from your gallery to detect and replace missed expressions. In addition, the Reno14 Series includes AI Livephoto 2.0, AI Best Face, AI Unblur, AI Studio, AI Reflection Remover and AI Eraser 2.0--offering a feature-rich, AI-first photography experience unmatched by any competitor in its price range. Flagship Performance, Travel-Tested Reliability The Reno14 Pro 5G runs on the MediaTek Dimensity 8450 All-Big-Core processor, delivering 41% better multi-core performance and 44% higher power efficiency and further optimising video stability through EIS. With an AnTuTu score of 1.66 million, its 7-core Mali-G720 GPU and NPU 880 handle advanced AI and creative workloads with ease. The Reno14 5G uses the Dimensity 8350 chipset, with the Mali-G615 six-core GPU and NPU 780 support for seamless multitasking, gaming and AI respectively. To prevent thermal throttling, OPPO integrates the Nano Dual-Drive Cooling System, combining ultra-conductive graphite and the largest ever vapour chamber on the Reno series. Even after 3 hours of BGMI at 90fps in 35°C ambient conditions, the Reno14 Pro 5G 5G maintained a max. temperature of 36.6°C after three hours of playing BGMI at 90 FPS. AI Adaptive Frame Booster and AI Temperature Control further optimize gaming and streaming by keeping visuals smooth and temperatures in check. Connectivity stays fluid thanks to AI LinkBoost 3.0, which intelligently switches between mobile data and Wi-Fi based on real-time network quality. Massive Battery + Smart Fast Charging The Reno14 packs a robust 6000mAh 5-year durable battery with 80W SUPERVOOC™ fast charging, while the Reno14 Pro features a larger 6200mAh 5-year durable battery with 50W AIRVOOC™ wireless charging support. A quick 10-minute top-up on the Reno14 Pro delivers up to 13.2 hours of calling, 14 hours of Spotify, or 7 hours of YouTube streaming. A full wired charge completes in just 47 minutes. Both batteries are rated for five years of consistent performance, retaining capacity even after long-term usage. ColorOS 15: AI That Works for You with Google Gemini ColorOS 15 turns the Reno14 Series into a smart, productivity-boosting companion that helps users manage their life and work on the move. The Trinity Engine improves system fluidity and memory management while ensuring long-term stability while the Luminous Rendering Engine is designed to enhance the smoothness and responsiveness of animations and visual effects on the phone. Thanks to tight integration with Google Gemini AI, users can control apps like Notes, Clock, and Calendar through voice--useful for setting reminders, writing travel logs, or scheduling tasks. AI productivity tools elevate everyday efficiency: - Translate supports real-time voice translation and camera-based text recognition--great for navigating street signs, menus, or local guides. - AI VoiceScribe transcribes conversations instantly and summarizes content--ideal for professionals, students, or travelers. - AI Mind Space brings together screenshots, images, and notes into a searchable timeline, automatically detecting key dates and offering one-tap calendar entries. In addition, Documents app includes powerful tools like AI Summary, AI Rewrite, and Extract Chart, making it an indispensable assistant for young professionals. The AI Toolbox 2.0 includes productivity features like Screen Translator, AI Writer, AI Reply and AI Recording Summary that can record office meetings--in English, Hindi and Tamil--as long as five hours and generate notes, summaries and transcripts. Additionally, Circle to Search with Google allows users to instantly search for anything on-screen with a simple long press of the home button or navigation bar. Conclusion: A Durable, AI-Powered All-Rounder That Delivers More With the Reno14 Series, OPPO delivers a no-compromise smartphone experience. It is one of the only devices in its segment to feature a premium aluminum frame, lossless 3.5x optical zoom + up to 120x digital zoom, industry-leading durability, and the largest AI toolkit across photography and productivity. The Reno14 Series is not only ready for your next journey--it's built to handle every moment with precision, performance, and purpose. OPPO Pad SE Unveiled In addition to the Reno14 series, OPPO India has also launched the OPPO Pad SE -an ultra-durable, budget-friendly tablet built to bring the best in everyday entertainment, family fun, on-the-go learning, and creativity. The OPPO Pad SE delivers exceptional endurance with its massive 9,340mAh battery capacity with 33W SUPERVOOC™ fast charging--providing up to 11 hours of continuous video playback--perfect for extended study sessions, long-distance travel, or family entertainment. It features a large 11-inch LCD Eye-Care Display with an optimal 16:10 aspect ratio and brightness levels reaching up to 500 nits. The OPPO Pad SE has earned dual TUV Rheinland certifications for Low Blue Light and Flicker-Free performance. With a sleek 7.39mm-thick body, the OPPO Pad SE comes in two stylish colour options: Starlight Silver and Twilight Blue. Price and Availability The Reno14 Pro 5G will be available for purchase starting tomorrow, priced at ₹49,999 for the 12GB + 256GB variant and ₹54,999 for the 12GB + 512GB variant. The Reno14 5G will be offered at ₹37,999 for the 8GB + 128GB model, ₹39,999 for the 12GB + 256GB model, and ₹42,999 for the 12GB + 512GB variant. The OPPO Pad SE will be available for purchase starting 12th July 2025, 12AM on Flipkart, OPPO Online Store and Selected OPPO Brand Store at: ₹ 13,999 for the 4GB + 128GB WiFi variant , ₹ 15,999 for the 6GB + 128GB LTE, and ₹ 16,999 for the 8GB + 128GB LTE. Exclusive Offers - Bring home the Reno14 Series with No Cost EMI options for up to 6 months. - Make Reno14 Series yours starting at just ₹2111/month with flexible EMI plans. - Get 10% Instant cashback up to ₹5K on transaction amount for Credit Card EMI and ₹3.5K on Credit Card Non-EMI with selected Bank Partners. - Avail zero down payment schemes for up to 10 months from all leading financiers - Avail up to ₹5K Exchange Bonus with leading Trade in Partners - Enjoy 3 months of Google One 2TB Cloud + Gemini Advanced worth ₹5,200. - Get 6 months of free premium access to 10 OTT apps with Jio ₹1199 prepaid plan. - Get 180 Days Additional Warranty and Screen Damage Protection at no extra cost. *Terms and Conditions apply About OPPO India PVT Ltd. OPPO is a leading global smart device brand. Since the launch of its first mobile phone - "Smiley Face" - in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find and Reno series. Beyond devices, OPPO also provides its users with ColorOS operating system and internet services. OPPO has footprints in more than 70 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world.


Time of India
7 hours ago
- Time of India
Trump's tariffs may split the world into 3 rival blocs — here's where each nation could land
Wells Fargo's Tripolar World Model Live Events The Cost of Division: A $3.8 Trillion Hit to the Global Economy Three Competing Blocs: Who's Aligned with Whom? US bloc EU bloc China bloc FAQs (You can now subscribe to our (You can now subscribe to our Economic Times WhatsApp channel The world may be entering a new era of economic rivalry and it's one where each country might need to pick a side. US president Donald Trump's return to the White House has started a trade war because of his sweeing tariffs, which has led allies to question the United States role in the world, according to a Fortune the US president has halted his highest tariff rates, but tariffs in some form will continue to remain and he even suggested that the United States might unilaterally impose tariffs as high as 70% in the coming days, as reported by at Wells Fargo came up with a hypothetical scenario where the world economy could soon be divided into three trading blocs led by the United States, China, and the European Union, reported Fortune. Even the European Commission President Ursula von der Leyen even said in April that, 'The West as we knew it no longer exists,' as quoted in the Fargo pointed out that, 'Deglobalization has had its roots in the geopolitical and economic competition between the United States and China,' adding that, 'Recent events raise the possibility of further cleaving of the global economic order. Specifically, the possibility that the European Union goes in its own geopolitical and economic direction is no longer unfathomable,' as quoted by READ: Flyers fume as Southwest Airlines shocks passengers with policy changes — key updates you need to know According to the Fortune report, the United States bloc would include most of the Western Hemisphere plus traditional allies in Asia and the Middle East. While China's bloc would include Russia, most of East Asia and Central Asia, the top economies in Africa, and also a few countries in Latin America and the Mideast, reported Fortune. The EU bloc will be the smallest group, which will comprise the European Union, the United Kingdom, Iceland, Norway, Switzerland, Turkey and Ukraine, as per the Fargo analysed data of 100 countries that account for 97% of global GDP and 93% of global exports, then split them into the three blocs, according to Fortune. That calculation found that the US bloc had about half of global GDP in 2023, while the EU and China blocs each represented about a quarter of global GDP, as per the global bank pointed out that in a tripolar world, each bloc would impose a 15% across-the-board tariff on the other blocs, as per Fortune report. Wells Fargo used the Oxford Global Economic Model to estimate that the global real GDP would grow 9.1% between 2025 and 2029, instead of the 11% rate under a baseline scenario where trade is essentially free, as reported by Fortune. That would mean that the world will miss out on roughly $3.8 trillion in GDP during that span, or about $1,800 for a typical household of four, according to the Fargo said that, 'The growth-reducing effects of the levies are felt in the first two years after imposition, but the level of global GDP never returns to baseline, at least not during the forecast period we consider,' as quoted by READ: Wolfspeed stock soars over 100% after shock CFO appointment — who is Gregor van Issum? United States, Japan, India, Brazil, Canada, South Korea, Mexico, Australia, Saudi Arabia, Argentina, Bahrain, Bangladesh, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, Egypt, El Salvador, Gautemala, Honduras, Israel, Jamaica, Jordan, Kuwait, Morocco, New Zealand, Panama, Paraguay, Peru, Philippines, Qatar, Singapore, United Arab Emirates, and Uruguay, as reported by Union, United Kingdom, Iceland, Norway, Switzerland, Turkey, Ukraine, as per the Russia, Indonesia, Thailand, Vietnam, Malaysia, Afghanistan, Algeria, Armenia, Azerbaijan, Belarus, Bolivia, Cambodia, Iran, Kazakhstan, Kenya, Kyrgyzstan, Nicaragua, Nigeria, Oman, Pakistan, South Africa, Sri Lanka, Syria, Tajikistan, Tanzania, Tunisia, Turkmenistan, Uganda, Uzbekistar, Venezuela, and, Zimbabwe, according to officially yet. But these developments suggest countries may start favoring trade with their bloc and limiting it with US leads one bloc, China leads another, and the EU forms its own smaller but powerful group, as per the Fortune report.


Time of India
9 hours ago
- Time of India
How Xiaomi succeeded where Apple failed
Academy Empower your mind, elevate your skills Lei Jun, founder and chairman of Xiaomi Corp., the only tech company to have successfully diversified into carmaking, couldn't at a triumphant launch event in Beijing late last month for Xiaomi's second electric vehicle, a long-anticipated SUV, Lei pointedly mentioned Apple Inc., which spent a decade and $10 billion trying to make a car before giving up last year.'Since Apple stopped developing its car, we've given special care to Apple users,' he said, noting that owners of the American giant's iPhones would be able to seamlessly sync their devices to Xiaomi's not-so-subtle dig was followed by a flex: Xiaomi then said it had received more than 289,000 orders for its new sport utility vehicle within an hour of its announcement, more than its first EV, a sedan launched in March succeeding where Apple failed has burnished Lei's reputation, made his company one of the most valuable in China and shaken up both the tech and automobile collapse of Apple's moonshot car program has only underscored the effectiveness of Xiaomi's grounded approach, which took inspiration from proven designs from Tesla Inc. and Porsche Automobil Holding SE while staying true to the affordable ethos that's made it a cult brand for Gen Z it also launched into the most fertile EV ecosystem in the world — China. With state subsidies, existing charging infrastructure and a ready-made supply chain, Xiaomi had a structural tailwind Apple declined to comment for this and Xiaomi's 'charisma, brand recognition and ecosystem cannot be underestimated,' Yale Zhang, the managing director of Shanghai-based consultancy Automotive Foresight, said. 'It's a big influence on young consumers who have filled their homes with Xiaomi products. When it comes time to buy an EV, they naturally think of Xiaomi.'But building cars is a far more complex, capital-intensive challenge than making phones or rice cookers. It requires mastering safety regulations, global logistics and production at scale, all while competing against legacy automakers with long histories and large model lineups. Any international expansion will also require navigating complex geopolitical landscapes. As one of the first tech giants to actually manufacture a car, Xiaomi is in uncharted car project, internally dubbed Project Titan , failed in large part because it wasn't just an EV — it was at one point an attempt to leapfrog the auto industry with a fully autonomous, Level 5 self-driving machine. Its goals were lofty and the direction constantly shifting, the result being over a decade of effort with nothing to 55, was comparatively stingy with time and resources and staked his personal reputation on the endeavour, claiming that making cars would be his 'last entrepreneurial project.'Xiaomi's public narrative is that Lei and his team learned by visiting multiple Chinese automakers, including Zhejiang Geely Holding Group Co. and Great Wall Motor Co., and talked to more than 200 industry experts in some 80 reality is also that he used Xiaomi's reputation as an innovative consumer behemoth to get close to China's large carmakers and pick off their top talent. Geely and its billionaire founder Li Shufu welcomed Lei to the automaker's research institute in Ningbo in the months leading up to Xiaomi's announcement that it would enter the car business to discuss topics, including potential Geely lore that Lei added the WeChat contacts of many staff at the institute, including then-director Hu Zhengnan. Hu later joined Shunwei Capital Partners, the investment firm co-founded by headhunters also courted Geely staff intensely, according to people familiar with the matter. While it's common for talent to move between companies in the same industry, it was unusual to see this level of aggressiveness around recruitment, the people said, asking not to be identified discussing information that's private. Geely didn't respond to a request for known for his love of the German luxury marque Porsche, was one of the team members credited as being instrumental to developing Xiaomi's EV business, Lei said at the SU7 launch in 2024. Lei added that Hu left his previous employer after his contract executives who joined Xiaomi came from companies including BAIC Motor Corp., BMW AG, SAIC-GM-Wuling Automobile Co. — the General Motors Co. joint venture with SAIC Motor Corp. and Wuling Motors Holdings Ltd. — and auto supplier Magna Steyr assembling top Chinese automaking talent, Lei made a prescient bet on investing in a self-controlled supply chain — insulating Xiaomi's operation from manufacturing vagaries. This came from painful lessons learned in Xiaomi's early smartphone-producing days, when external suppliers would cut off components 2016, some members of Xiaomi's supply chain team displeased Samsung Electronics Co. representatives and the South Korean firm threatened to halt supply of its industry-leading AMOLED mend the fractured relationship, Lei flew to Shenzhen to meet with Samsung's China head at the time. The pair drank five bottles of red wine during their dinner meeting, according to a Xiaomi company biography, and Lei also made multiple trips to Samsung's headquarters in South Korea to apologise and negotiate the resumption of supply. Representatives from Samsung declined to Xiaomi went into the carmaking business, it invested into almost all parts of the EV supply chain, from batteries and chips to air suspension and sensors. It pumped more than $1.6 billion via Shunwei or other Xiaomi-led funds into over 100 supply chain companies between 2021 and 2024, according to data compiled by Chinese analytics firm Zhangtongshe and components from some of the companies that Xiaomi invested in have ended up in its cars, such as lidars from Hesai Technology Co. and onboard chargers and voltage converters from Zhejiang EV-Tech the 10 billion yuan ($1.4 billion) it committed to the first phase of its EV venture, Xiaomi also built its own factory, rather than going down the contract manufacturing route that some Chinese makers, including Nio Inc. and Xpeng Inc., did when they started out.'Among tech companies that now build electric vehicles, those who previously had hardware products seem to be more successful than those who only had software products or information services,' said Paul Gong, UBS Group AG's head of China autos its early success, there are many who argue Xiaomi's one-hit car is copied from elsewhere — and that a sole successful vehicle does not a successful auto producer make. Lei's aggressive approach has also raised hackles in China's car Jingmin, vice president of SAIC's passenger car division, reportedly described Xiaomi's approach as 'shameless' in a critique of the SU7 resembling Porsche. The SU7 has been colloquially dubbed 'Porsche Mi' by netizens. SAIC didn't respond to questions about Yu's design team, led by former BMW designer Li Tianyuan, has defended the SU7's aesthetics, emphasising that the choices were driven by aerodynamic efficiency and performance late March, there was another setback after a fatal accident involving the SU7. The car had its advanced driver assistance technology turned on before the crash, which afterwards led to authorities reining in the promotion and deployment of the usually vocal Lei kept a low profile on social media for more than a month post the March accident. He returned to more active engagement in May with a missive that said this period of time was the most difficult in his for Xiaomi, its consumer base is sticky. Known as 'Mi Fans,' the loyal customers have played a pivotal role in the company's rise. Xiaomi cultivated this fandom early on by prioritising user feedback, and the grassroots allegiance has helped it build strong brand equity, especially in China. The SU7 has remained a top-selling model even after the accident in dealers have reported that nearly 50% of customers plump for the SU7 without comparing it to other brands. 'A significant number of older consumers are buying the SU7 for their children, indicating that the model has built trust among more conservative buyers thanks to its safety and quality,' said Rosalie Chen, a senior analyst from investment research firm Third has set a delivery target of 350,000 units in 2025, up from its previous goal of 300,000, buoyed by demand for the newly launched YU7 and a ramp-up in production. The starting prices for the SU7 sedan, at 215,900 yuan ($30,100), and its SUV, at 253,500 yuan, make them competitive alternatives to models like Tesla's Model 3 and Model EVs are also showing financial promise. Xiaomi posted record revenue for the first quarter this year, driven by car and smartphone sales. Its EV division is expected to turn profitable in the second half of 2025, Lei said in an investor meeting in even if the popularity of Xiaomi's EVs can spring beyond the company's devoted base, production is still on a much more boutique scale. China's top car brand, BYD Co., sold around 4.3 million EVs and hybrids last year, many overseas, while Tesla moved about 1.78 million vehicles globally. Toyota Motor Corp., the world's No. 1 automaker, sold some 10.8 million vehicles and boasts a lineup of approximately 70 different doesn't seem to be prioritising the mass market of below $20,000 yet, which drives significant volume and is where BYD dominates, Automotive Foresight's Zhang a lineup in that segment, Xiaomi cars will remain niche purchases for middle to higher-income consumers and Xiaomi may face the same risks as Tesla, which is seeing its sales slump exacerbated by a narrow consumer base and limited Lei seems buoyed by Xiaomi's early wins and is now looking at global expansion. Xiaomi will consider selling cars outside China from 2027, he said last or otherwise, the European Union, the US and Turkey have all slapped tariffs on Chinese EVs, but Xiaomi wants to set up a R&D centre in Munich and may test sales starting in European markets such as Germany, Spain and France when the time is right, Chinese media 36Kr reported in April.'Xiaomi is a latecomer to the auto industry,' Lei admitted on Weibo in June. But, he said, in a market driven by technology and innovation and the rising global influence of China's EV culture, 'there are always opportunities for latecomers.'