Coupang breaks ground on AI-powered logistics center in Jecheon
The groundbreaking ceremony was held at Jecheon's third industrial complex, with attendees including Coupang CEO Park Dae-jun, North Chungcheong Gov. Eom Tae-young and other officials, along with over 200 guests.
Coupang will establish a 52,800 square meter logistics base for a total of more than 100 billion won ($69 million). The facility, equipped with AI-based logistics technology, is scheduled for completion in June 2026 with operations set to begin in 2027.
Serving as a key logistics hub for Coupang's Rocket Delivery service, the center will enhance same-day and next-day delivery for customers in the Chungcheong and Gangwon provinces.
The facility is also expected to create 500 jobs, including employment of young professionals, increasing Jecheon's population inflow and helping to revitalize the local economy.
Local officials, including Jecheon Mayor Kim Chang-gyu and North Chungcheong Vice Administration Gov. Lee Dong-ok, welcomed the new hub, citing its potential to boost jobs and the economy.
'The Jecheon logistics center will enhance Rocket Delivery services in the region,' said CEO Park Dae-jun. 'By leveraging AI-driven logistics systems, Coupang remains committed to job creation and supporting small businesses in local communities.'
The center is part of Coupang's nationwide logistics expansion plan. Following the opening and new constructions of six hubs in 2024 and the Ulsan hub set for completion this year, Coupang plans to invest 3 trillion won to establish nine additional logistics hubs across South Korea by 2026, further strengthening Rocket Delivery coverage.
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