
Museum of the Future launches exclusive summer activations
As part of the museum's special summer activations and for the first time, visitors will be able to enter the museum at any time during operating hours, with Summer Pass holders receiving exclusive access to seasonal events and behind-the-scenes experiences. The initiative reflects the museum's ongoing commitment to education, wellness, creativity, and innovation.
Meet an Astronaut Headline activations include 'Meet an Astronaut', scheduled for both 14 July and 21 july, where guests will have the opportunity to interact with members of the UAE Space Programme including real-life astronauts from Mohammed Bin Rashid Space Centre (MBRSC). Visitors will gain insight into the country's evolving space ambitions during the two space-themed days.
Capture the Future As part of the summer activations, the museum will also introduce 'Capture the Future,' a guided photography tour starting 14 July, led by in-house experts. Participants will learn creative approaches to visual storytelling through the museum's very own lens, with early-morning sessions offering exclusive access to the museum's most photogenic spaces.
Wellness Weekends On weekends from 19 July to 29 August, 'Wellness Weekends' will take place at Al Waha, where yoga and meditation sessions will be offered. These sessions will be delivered in collaboration with renowned yoga instructors providing a reflective and rejuvenating start to the day.
Further experiences include 'Light the Future', a one-of-a-kind interactive activation where a handful of guests will have the chance to illuminate the museum's iconic façade. This moment allows participants to quite literally switch on the Museum of the Future lights, allowing visitors to leave their mark and become part of the museum's story in a truly unforgettable way.
Behind-the-Scenes Tours During the summer months, visitors can now also book a behind-the-scenes tour where they are offered a rare glimpse into the operational, architectural systems that support the building. For the first time ever, guest will get access to back-of-house places that were not accessible to the public before.
Additional Activities: A rotating schedule of additional activations will be confirmed over the coming weeks, including poetry and book readings as well as test drive experiences with Audi's newest cars.
Updates will be shared via the museum's official social media channels and website
Meanwhile, the 28th edition of Dubai Summer Surprises (DSS) is in full swing across the city, bringing yet another week of unforgettable offers and endless opportunities to win big. Thousands of phenomenal shopping experiences, retail offers, rewarding promotions, and sensational prizes are still up for grabs until 31 August.
Organised by Dubai Festivals and Retail Establishment (DFRE), the first wave of Summer Holiday Offers is counting down its final days until 17 July with exclusive deals across more than 800 brands and 3,000 outlets, together with once-in-a-lifetime opportunities to obtain staggering prizes across a variety of raffles.
Keep a lookout for the mind-blowing deals and exciting offers this week... Summer Holiday Offers Summer Holiday Offers, the first dedicated retail season of DSS 2025, is in full swing with 25 to 75 per cent discounts across hundreds of participating brands citywide, alongside spend-and-win activations at Mercato Mall, Majid Al Futtaim malls, Dubai Festival City Mall and Dubai Outlet Mall, loyalty-programme rewards from Tickit and AURA, as well as the DFRE signature Lucky Receipt promotion.
BRAND NEW THIS WEEK Sparkling Jewels Week with Damas .Date: 11-17 July Location: Participating Damas stores citywide. About: Shoppers who spend Dhs 500 or more at Damas stores across the city will be entered into a special raffle for the chance to win stunning Gaia jewellery, with seven lucky winners and one mega prize winner set to walk away with dazzling rewards. Customers can enjoy up to 50% off on a wide selection of exquisite pieces, plus receive gift vouchers worth Dhs 300 with every purchase of Dhs 3,000.
Voyage Club at City Centre Mirdif. Date: 17 July to 31 August. Location: City Centre Mirdif. Inspired by the French Riviera, this indoor beach club-style pop-up features summer-themed workshops, a creative art space, exclusive brand showcases, games, and food and drink. Shoppers who spend Dhs 200 or more (excluding Carrefour) can access the Voyage Club by showing their receipts.
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