Tunisia: 400,000 British tourists expected in 2024
Speaking on Express FM, he highlighted Tunisia as a top destination for British tourists, praising the country's efforts in combating terrorism to ensure visitor safety.
Ambassador Drummond projected a continued rise in British tourist numbers this year, driven by enhanced air connectivity and new flight routes between the two countries.
He noted that 300,000 British tourists visited Tunisia in 2024 – a 68% increase over the previous year – making the UK the third-largest European source market for Tunisian tourism.
The diplomat anticipates 400,000 British arrivals by year-end, underscoring the UK's support for Tunisia's tourism promotion campaigns.
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
African Manager
3 days ago
- African Manager
Call to allocate 30% of national tourism capacity to citizens
The Tunisian Organization for Consumer Information (OTIC) has called for an urgent legislative initiative to guarantee Tunisian citizens, especially low-income families the right to access at least 30% of the country's national tourism capacity. This access would be provided at preferential, transparent and clearly defined prices and subject to oversight by independent bodies. The organization also proposed the creation of a 'permanent national mechanism for social tourism', aimed at mobilizing unused public resources and facilities during school holidays, such as dormitories, school and university canteens, youth and cultural centers, campgrounds, and sports complexes. These would serve to provide accommodation and activities for children, pupils, students, and youth within structured recreational, cultural, and educational programs. Furthermore, OTIC reiterated the need to include a special clause in the upcoming Finance Law to establish a dedicated public fund to support social and domestic tourism, along with tax incentives for tourism establishments that adopt this approach. OTIC emphasized that citizens' right to leisure and to discovering the geographical and cultural wealth of their country is a civic right and a fundamental pillar of belonging, citizenship, and balanced development. FTH: 38% of Hotel Guests Are Tunisians JalelEddineHenchiri, Vice President of the Tunisian Hotel Federation (FTH), highlighted the growing importance of domestic tourism and its key role in supporting the national economy and promoting regional development. Speaking on Midi Express, Henchiri noted that in 2024, Tunisian residents spent over 5 million hotel nights, accounting for 21% of total overnight stays, and 38% of hotel guests were Tunisians. He stressed that domestic tourism goes beyond traditional hotels and underscored the value of alternative tourism. Henchiri also called for greater diversification in tourism offerings for local citizens. The Ministry of Tourism is currently conducting a comprehensive study to develop an integrated vision for domestic tourism in Tunisia. This includes updating regulations and specifications for alternative tourist accommodations. Tunisia boasts major assets that can help turn new forms of tourism into a real engine for regional development while appealing to tourists interested in culture, nature, and authenticity. Thanks to its ecological diversity and rich cultural, archaeological, and culinary heritage, Tunisia holds enormous potential for sustainable tourism, a concept that has emerged globally as a response to the harmful effects of mass tourism.
African Manager
5 days ago
- African Manager
Alternative tourism: Gabes gears up!
Promoting domestic tourism is a key part of the Ministry of Tourism's strategy, especially as it has proven to be a pillar of resilience during times of crisis. Investment in this sector is therefore gaining momentum, particularly in the governorate of Gabes. Currently, six rural lodges are under development in El Hamma, Mareth, and Limaoua (Gabes-South), with a total capacity of 180 beds, alongside two family-run accommodations in Toujane. According to Gabes' regional tourism commissioner, Bechir Kediri, seven new family lodgings, one rural lodge, and a tourist activity center are also planned in Tamezret. At present, Gabes governorate has nine family accommodations across Matmata, Dkhilet Toujane, Gabes-South, and Gabes-West, offering 105 beds, as well as one rural lodge in Tamezret (Matmata) with 28 beds. As part of the region's tourism development follow-up, Gabes Governor Radhouane Necibi visited the new rural lodge 'Beït El Khchab' in Limaoua, which will offer 14 beds upon completion, with an estimated investment of 1.4 million dinars. New initiatives for sustainable tourism in 2025 The promotion of Tunisia as a tourist destination, led by the Tunisian National Tourist Office (ONTT), will kick off abroad in 2025. A recent working session at the Ministry of Tourism highlighted the importance of Tunisia's participation in international fairs and exhibitions to attract investment and showcase new programs for sustainable and responsible tourism. These include the Culinary Route, the Film Route and the UNESCO Route. The Minister of Tourism also called for greater coordination with all stakeholders, including diplomatic missions and Tunisian institutions abroad, to enhance Tunisia's image internationally. The Ministry is also committed to developing the domestic tourism market, which remains underexploited. While it contributes over 50% of overnight stays in countries like France and Spain, in Tunisia, it accounts for less than 10% of revenue and stays. Despite challenges stemming from economic and political contexts, tourism remains one of Tunisia's most promising sectors, alongside industry and agriculture. It generates both permanent and seasonal jobs and boosts other sectors such as transport, crafts, commerce, food service, and general services. The challenge now lies with Tunisians themselves: learning to book in advance to benefit from hotel deals and holiday periods.
African Manager
19-05-2025
- African Manager
Tunisia: Central Bank launches new Currency Museum website
The Central Bank of Tunisia (BCT) has officially launched the new website of its Currency Museum, accessible at ( The unveiling coincides with International Museum Day (May 18, 2025) and marks the conclusion of Heritage Month (April 18–May 18). The BCT highlighted that an information session was held to introduce the website's key features, including a virtual tour of the museum and an online store for purchasing commemorative items In a statement published on the BCT's platform, Governor Fethi Zouhaier Nouri emphasized that 'this modern digital platform offers visitors, both in Tunisia and abroad, the chance to explore Tunisia's monetary history through interactive and visual content. It showcases rare collections of coins and banknotes that reflect Tunisia's economic and cultural heritage, as well as the imprint of ancient civilizations that have shaped out nation over centuries.' Governor Nouri underscored the museum's commitment to fostering collaboration with researchers to advance scientific research and knowledge exchange, safeguard collective memory and national history and preserve this legacy for future generations. He added: 'This initiative reaffirms technology's growing role in cultural dissemination and heritage accessibility. It also aligns with the BCT's efforts to enhance public engagement and promote financial literacy through innovative, inclusive digital tools.' The Currency Museum serves as a window into the evolution of Tunisian currency, reflecting the civilizations that have influenced the country's history and the interplay between national identity and economic heritage.
