How to build a standout personal brand online, in person and at work
With the rise of digital platforms, personal branding is more powerful and essential than ever. A well-crafted personal brand helps you stand out professionally, expand your network, and open new doors in every area of your life.
Building a personal brand can feel intimidating, like something reserved for influencers or CEOs. But the truth is, we all have a brand, whether we choose to use it to our advantage or not.
Smarter by CNBC Make It's new online course, How To Build A Standout Personal Brand Online, In Person and At Work, is a practical guide to taking control of your narrative and putting it to work for you. From discovering what truly sets you apart to expressing it confidently, you'll learn how to build a brand that both creates opportunities and authentically represents who you are.
Plus, we'll share actionable tips to build a cohesive LinkedIn profile that attracts hiring managers, clients, and more.
This course is for anyone looking to grow their presence, from job seekers aiming to stand out in a competitive market to professionals striving to enhance their reputation and unlock new career opportunities.
Led by three personal branding and marketing experts, this course offers real-world advice to amplify your presence both online and in person.
Sign up today for How To Build A Standout Personal Brand Online, In Person and At Work, and use the coupon code EARLYBIRD for an introductory discount of 30% off the regular course price of $67 (plus tax). Offer valid July 22, 2025, through September 2, 2025. Terms apply.
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The real reason a 4-day workweek makes people happier in their jobs—it's not just more free time
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