UNDP India, collective artists join hands to power youth for SDGs. Key details
The first collaboration under this initiative featured a three-part digital docuseries produced with Under 25, one of India's largest student communities. Highlighting the stories of young changemakers, the series reached millions online and featured the support of actor and UNDP India Youth Champion, Sanjana Sanghi.advertisementBhumi Pednekar, actor and UNDP India National Advocate for the SDGs, emphasised the initiative's relevance: 'This is a game-changing moment. Today's youth are informed, passionate, and committed to building a better world. Through this partnership, we are creating a platform where their vision and energy can drive sustainable action and impact at scale.''At Collective, we believe storytelling is a powerful tool to drive real change. Partnering with UNDP allows us to channel the voice and influence of India's youth toward causes that support building a future rooted in purpose, equity, and sustainability,' said Dhruv Chitgopekar, Co-founder, Collective Artists Network, reinforcing the company's commitment to using storytelling and influence to shape a sustainable and inclusive future.Looking ahead, the partnership plans to engage OTT platforms, filmmakers, brands, and leading influencers in campaigns and events aimed at accelerating awareness and action for the SDGs nationwide.- Ends
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